Product Development - Publications - Faculty & Research

November 1987 (Revised January 1988)
Case

Groen: A Dover Industries Company

By: Francis Aguilar

Describes the challenges facing the president of an old-line foodservice and food processing equipment manufacturing company as it attempted to accelerate sales and profit growth through the introduction of innovative products. The introduction of a "revolutionary"... View Details

Keywords: Business or Company Management; Corporate Entrepreneurship; Labor and Management Relations; Machinery and Machining; Management Style; Management Teams; Performance Efficiency; Technological Innovation; Product Development; Organizational Culture

Citation

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15 Sep 2003
Research & Ideas

The Lessons of New-Market Disruption

performance. That initially led managers inside both companies to resist devoting scarce resources to developing those technologies because their lead customers were saying they wanted additional performance features, not fewer. But... View Details

Keywords: by Clark Gilbert; Technology

Web

ARD - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

Library Visionary, Innovator, Educator I n the 1930s, investments were generally targeted for trusts, pensions, and other conservative funds rather than emerging industries. 32 The urgent military needs during World War II had fostered the rapid creation of new View Details

01 Oct 2000
News

Books

Baldwin and Dean Kim Clark remind readers in their new book, Design Rules: The Power of Modularity. Baldwin and Clark are intrigued by the underlying structure of these human-designed products and systems and the ways in which they evolve... View Details

16 Jul 2021
Op-Ed

For Entrepreneurs, the Benefits of Slowing Down

acquisitions, partnerships, new product launches, or international expansion in ways you might not have had the time and space to think through. 3. Pay down your organizational debt Every fast-growing startup incurs debt along the way.... View Details

Keywords: by Jeffrey Bussgang

04 Oct 2016
Blog Post

Why We Recruit: CVS Health

Corporate Intern Program. We hire interns across a diversity of business areas working on market-shaping strategies in areas which include Digital Innovations, Merchandising, Marketing, Analytics, Product Development, and Government... View Details

Keywords: Health Care

22 Aug 2005
Research & Ideas

Balancing the Future Against Today’s Needs

products and services, new products and services for existing customers and markets, and finally, "reinventing your firm," George says, by developing innovative new... View Details

Keywords: by Paul Michelman

11 Jun 2001
Research & Ideas

E-Commerce Unplugged

tickets for the game. What does Soda X get out of the transaction? Revenues from Soda X products and services jointly developed with alliance partners such as Guess? and Chicago Fire, revenues from View Details

Keywords: by Nitin Nohria & Marty Leestma

01 Dec 2019
News

Making Eco Easy

Competition (photo by Susan Young) That realization later led Paiji Yoo (who left HBS after her first year to pursue a mobile shopping startup she created) and her sectionmate John Mascari (MBA 2012) to cofound Blueland, which makes environmentally friendly cleaning... View Details

Keywords: Jennifer Gillespie

April 2025
Case

Pouring Oil on Troubled Waters: Vickers Oils and Resolving Family Conflict over Generations

By: Lauren Cohen, Octavian Graf Pilati and Sophia Pan

Will Vickers, a seventh-generation (G7) member of the Vickers Family, grappled with a pressing challenge: how to re-integrate family members into the firm to recover lost talent. His father, Peter Vickers, was the lone leader of the Vickers Oils—despite having stepped... View Details

Keywords: Shareholder; Involvement; Family Office; Family Firms; Family Business; Business Growth and Maturation; Experience and Expertise; Retention; Leadership Development; Business or Company Management; Management Succession; Organizational Structure; Family Ownership; Family and Family Relationships; Diversification; Conflict and Resolution; Consumer Products Industry; United Kingdom

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04 May 2010
First Look

First Look: May 4

fundamentally new product line. In 2005, Tennant Company had developed an innovative, environmentally friendly cleaning technology that could potentially revolutionize cleaning. Historically, Tennant was a... View Details

Keywords: Martha Lagace

01 Jun 2002
News

The Mind Speaks, Marketers Listen

been used by the likes of Coca-Cola, General Motors, and AT&T to craft marketing strategies. “Most new products are developed and launched using focus groups and questionnaires,” Zaltman said, “and 60 to 80... View Details

25 Jan 2000
Research & Ideas

Strategic Alliances

official followed, and a short time later, the partnership development process began to brew. Starbucks products raised money for CARE, which, in turn, publicly recognized the company's humanitarian... View Details

Keywords: by Nancy O. Perry

10 May 2023
News

Alumna Snags an Emmy

Plays) resulted from many hours of user research to understand the unmet needs of sports fans and then months of prototyping and iteration, all of which were hard skills I learned in TOM and the Product Management course. The View Details

Keywords: Arts, Entertainment; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

14 Jun 2022

MS/MBA: Engineering Sciences Virtual Event

Join us for a virtual event with program faculty, Admissions staff, students and alumni to learn more about Harvard's MS/MBA: Engineering Sciences program. Prospective students must have an undergraduate degree in engineering, computer science, or a related technical... View Details

Profile

Andres Sarmiento

problems. But it was during this time of crisis that I learned that the best leaders are those that can lead in tough times. Inspired by this experience I decided to challenge myself with an experience that would develop my skills and... View Details

Keywords: Entrepreneurship; Technology; Services

01 Jun 2012
News

Global Mission

topic: the global manager. Our lead story recounts how HBS developed a unique research and teaching approach to address the rise of globalization. Since the mid-1990s, the School has established a network of seven far-flung research... View Details

Keywords: Roger Thompson; meta

21 Apr 2015
First Look

First Look: April 21

ever-growing e-commerce site, and fierce competition, Amoruso wondered what opportunity to tackle next. Should she concentrate on product line expansion into lingerie, swimwear, cosmetics, and fragrances? How would a brick and mortar... View Details

Keywords: Carmen Nobel & Sean Silverthorne

23 Jun 2003
Research & Ideas

Psychology, Pathology, and the CEO

market share. Its Mach3 shaving system was a blockbuster product, but the company was suffering the effects of its own reliance on trade loading—the practice of offering discounts to retail customers at the end of a quarter in order to move View Details

Keywords: by Rosabeth Moss Kanter

01 Dec 1997
News

New Releases

enable a company to assemble seamless and reliable real-world products that can thrive in a demanding marketplace. Iansiti's work provides a blueprint for the radical restructuring of corporate research and View Details

Keywords: Robert Binstock

Publications