Publications

July 2003 (Revised August 2003)
Case

Lamoiyan Corporation of the Philippines: Challenging Multinational Giants

A local Philippine toothpaste manufacturer, Lamoiyan Corp., faces the challenge of staying competitive against entrenched multinational giants. The company has managed to capture, at its peak, 20% of the Philippine toothpaste market and has become the number three... View Details

Keywords: Multinational Firms and Management; Competitive Strategy; Emerging Markets; Entrepreneurship; Consumer Products Industry; Philippines

Web

Business Insights Blog | HBS Online

Marketing Negotiation News & Events Productivity Staff Spotlight Strategy Student Profiles Technology Work-Life Balance Courses Courses AI Essentials for Business Alternative Investments Business Analytics... View Details

Research Summary

Overview of Research

My research examines approaches to improving the performance of our health care delivery system with a primary focus on health information technology. Reflecting the interdisciplinary nature of my program, my dissertation draws upon theories and insights from... View Details

Web

Industry Information - Alumni

trends and opinions shaping the manufacturing landscape, such as new regulations that might change how a business is operating, broad economic trends, or the latest trends in product development. The... View Details

15 Mar 2016
First Look

March 15, 2016

new products and businesses. The three-box framework makes leading innovation easier because it gives leaders a simple vocabulary and set of tools for managing and measuring these different sets of behaviors... View Details

22 Nov 2004
Research & Ideas

Side Effects: The Case of Propecia

You are the marketing director of Propecia, a new drug for hair restoration that's about to hit the market. But the drug can only be purchased via a physician's prescription. So do you advertise directly to balding men? Do you concentrate... View Details

Keywords: by Sean Silverthorne; Health; Pharmaceutical

October 2013
Supplement

Dongfeng Nissan's Venucia (C)

By: Forest Reinhardt, Mayuka Yamazaki and G.A. Donovan

The (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to... View Details

Keywords: China; Japan; Environment; Sustainability; Cross-cultural/cross-border; Competitive Strategy; Product Launch; Global Strategy; Multinational Firms and Management; Crisis Management; Cross-Cultural and Cross-Border Issues; Auto Industry; China; Japan

October 2013
Case

Dongfeng Nissan's Venucia (A)

By: Forest Reinhardt, Mayuka Yamazaki and G.A. Donovan

The (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to... View Details

Keywords: China; Japan; Cross-cultural/cross-border; Multinational Firms; Competitive Strategy; Product Launch; Global Strategy; Multinational Firms and Management; Crisis Management; Cross-Cultural and Cross-Border Issues; Auto Industry; China; Japan

12 Nov 2021
News

Alumni Business Leaders on Confronting the Climate Change Challenge

numerous undertakings to roll out no- or low-emission products and processes in multiple sectors. Hence, the major auto producers, globally, have announced commitments to phase out production of View Details

October 2007 (Revised March 2009)
Case

Engineering a Renaissance: The Launch of the Harvard School of Engineering and Applied Sciences

Dean Venky of the newly launched School of Engineering and Applied Sciences is faced with a range of opportunities and challenges as he presides over the launching of a new school of engineering at Harvard University. His opportunities include an ample endowment, a... View Details

Keywords: Higher Education; Engineering; Leading Change; Product Launch; Service Operations; Organizational Change and Adaptation; Alliances; Competitive Strategy

03 Nov 2015
First Look

November 3, 2015

funding leads to a net increase of 2.3 patents. Though valuing patents is difficult, we report a range of estimates for the private value of these patents using different approaches. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=50038 Catering... View Details

Keywords: Sean Silverthorne

August 2008 (Revised October 2011)
Case

The Redgrove Axial Workshop

By: Michel Anteby and Mikell Hyman

Marc Fontaine, a new manager at a global manufacturing concern, is on a fast-track to a senior managerial position. One morning, in a storage room, he discovers some ornamental artifacts made with the same materials used for official production. He suspects workers... View Details

Keywords: Ethics; Managerial Roles; Production; Groups and Teams; Behavior

11 May 2010
First Look

First Look: May 11

United States, expanding coverage and regulating insurers. However, it was not clear that expanding coverage would resolve a longstanding dilemma of rising costs for insurance and care. As the Department of Health and Human Services implemented the View Details

Keywords: Martha Lagace

07 Jan 2002
Research & Ideas

How Marketing Can Reduce Worldwide Poverty

associate Arthur McCaffrey. It's also one they are passionate about and determined to solve. As they write in a new working paper that they're preparing for an academic journal, there are more than three billion people in the world who... View Details

Keywords: by Martha Lagace

19 Jun 2012
First Look

First Look: June 19

management team wants to target a younger demographic and has revamped its fall product line to offer more fashionable styles to appeal to younger women. But, repositioning the brand has proven to be harder than expected. This case... View Details

Keywords: Sean Silverthorne

05 Sep 2006
First Look

First Look: September 5, 2006

can increase creativity within a firm, they also aid in the diffusion of creative knowledge to other firms through personnel and knowledge transfer. Firms that operate within small worlds such as in Silicon Valley long ago learned to... View Details

Keywords: Sean Silverthorne

July 2012 (Revised June 2018)
Case

MC Tool

By: Richard S. Ruback and Royce Yudkoff

Two partners acquired MC Tool in October 2007 for $5 million. The company was a machine shop that manufactured parts for a wide variety of applications in the energy, automotive, and industrial equipment industries. In their first year of ownership, the partners... View Details

Keywords: Capital Budgeting; Risk Management; Risk and Uncertainty; Problems and Challenges; Transformation; Production; Business Strategy; Manufacturing Industry; United States