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  • October 1988 (Revised May 1990)
  • Case

Ford Motor Co.: The Product Warranty Program (A)

Raises powerful issues concerning product warranty policy as a strategic marketing variable. Also raises several exciting issues concerning the role of product policy in competitive battles, product line issues, interfunctional coordination issues, and some ethical... View Details
Keywords: Competition; Marketing Strategy; Insurance; Product; Policy; Manufacturing Industry; Auto Industry; United States
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Menezes, Melvyn A. "Ford Motor Co.: The Product Warranty Program (A)." Harvard Business School Case 589-001, October 1988. (Revised May 1990.)
  • 12 Nov 2018
  • Working Paper Summaries

Product Quality and Entering Through Tying: Experimental Evidence

Keywords: by Hyunjin Kim and Michael Luca; Technology; Web Services
  • 2014
  • Working Paper

Product to Platform Transitions: Organizational Identity Implications

By: Elizabeth J. Altman and Mary Tripsas
Organizations are increasingly recognizing that value they once derived from offering standalone products can be significantly enhanced if they transition to platform-based businesses that harness the innovative capabilities of complementors. While the competitive... View Details
Keywords: Organizational Change; Organizational Identity; Ecosystems; Complementors; Managing Innovation; Organizational Change and Adaptation; Multi-Sided Platforms; Innovation and Management; Organizational Culture
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Altman, Elizabeth J., and Mary Tripsas. "Product to Platform Transitions: Organizational Identity Implications." Harvard Business School Working Paper, No. 14-045, December 2013. (Revised September 2014.)
  • Article

Inflexible Prices and Procyclical Productivity

By: J. J. Rotemberg and Lawrence Summers
Keywords: Price
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Rotemberg, J. J., and Lawrence Summers. "Inflexible Prices and Procyclical Productivity." Quarterly Journal of Economics 105, no. 4 (November 1990): 851–874.
  • June 2010
  • Teaching Note

Elkay Plumbing Products Division (TN)

By: Robert S. Kaplan
Teaching Note for 110007. View Details
Keywords: Business Divisions; Steel Industry
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Kaplan, Robert S. "Elkay Plumbing Products Division (TN)." Harvard Business School Teaching Note 110-089, June 2010.
  • Article

Productivity Measurement and Management Accounting

By: R. Banker, S. Datar and Robert S. Kaplan
Keywords: Measurement and Metrics; Management; Accounting
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Banker, R., S. Datar, and Robert S. Kaplan. "Productivity Measurement and Management Accounting." Journal of Accounting, Auditing & Finance 4, no. 4 (Fall 1989): 528–554.
  • February 2001 (Revised January 2002)
  • Teaching Note

Brita Products Company, The TN

By: John A. Deighton
Teaching Note for (9-500-024). View Details
Keywords: United States
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Deighton, John A. "Brita Products Company, The TN." Harvard Business School Teaching Note 501-067, February 2001. (Revised January 2002.)
  • April 1980 (Revised October 1986)
  • Case

Ampex Corp.: Product Matrix Engineering

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Graham, Margaret B.W. "Ampex Corp.: Product Matrix Engineering." Harvard Business School Case 680-142, April 1980. (Revised October 1986.)
  • July 1980
  • Case

Colonial Bakery Products Distribution Co.

By: James I. Cash Jr.
Keywords: Food and Beverage Industry; Distribution Industry
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Cash, James I., Jr. "Colonial Bakery Products Distribution Co." Harvard Business School Case 181-009, July 1980.
  • 14 Feb 2014
  • News

Executives’ Biggest Productivity Challenges, Solved

  • May 1975 (Revised December 1987)
  • Case

Air Products and Chemicals, Inc.

By: Joseph L. Bower and Hassell H. McClellan
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Bower, Joseph L., and Hassell H. McClellan. "Air Products and Chemicals, Inc." Harvard Business School Case 375-370, May 1975. (Revised December 1987.)
  • November 1965 (Revised December 1984)
  • Case

Parker Products (Zambezi) Ltd. (C)

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von Peterffy, George A., and M. Gragg. "Parker Products (Zambezi) Ltd. (C)." Harvard Business School Case 313-368, November 1965. (Revised December 1984.)
  • December 1995
  • Teaching Note

Connor Formed Metal Products TN

By: Lynda M. Applegate and Sarah Gant
Teaching Note for (9-193-003). View Details
Keywords: Manufacturing Industry
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Applegate, Lynda M., and Sarah Gant. "Connor Formed Metal Products TN." Harvard Business School Teaching Note 196-064, December 1995.
  • February 1991
  • Case

Long-Term Competition and Product Variety

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Brandenburger, Adam M., and Vijay Krishna. "Long-Term Competition and Product Variety." Harvard Business School Case 191-128, February 1991.
  • 1986
  • Chapter

Consumer Satisfaction with Food Products

By: J. Quelch and S. Ash
Citation
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Quelch, J., and S. Ash. "Consumer Satisfaction with Food Products." In World Food Marketing Systems, edited by Erdener Kaynak, 119–126. London: Butterworths, 1986.
  • 1996
  • Working Paper

Developing Products on Internet Time

By: Marco Iansiti and Alan MacCormack
Citation
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Iansiti, Marco, and Alan MacCormack. "Developing Products on Internet Time." Harvard Business School Working Paper, No. 97-027, October 1996.
  • November 1989 (Revised November 1990)
  • Case

Sheaco Oil: Policy and Productivity

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Mooney, Theresa R. "Sheaco Oil: Policy and Productivity." Harvard Business School Case 390-084, November 1989. (Revised November 1990.)
  • August 1985
  • Case

Bob Malott and Product Liability Law Reform

Robert Malott, Chairman and CEO of FMC, must decide whether or not to continue his work on product liability law reform, an issue on which he has worked for almost 10 years. Malott must decide how extensive his own involvement should be and what arguments he can or... View Details
Keywords: Management; Decision Choices and Conditions; Personal Development and Career; Legal Liability
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Weinberg, Martha W. "Bob Malott and Product Liability Law Reform." Harvard Business School Case 386-014, August 1985.
  • December 2009
  • Case

TruEarth Healthy Foods: Market Research for a New Product Introduction

By: V. Kasturi Rangan and Sunru Yong
Topics covered include: consumer marketing, market research, new product introduction, and quantitative analysis. TruEarth Healthy Foods, a maker of gourmet pastas, sauces, and meals, wants to build on its successful introduction of fresh whole grain pasta by... View Details
Keywords: Market Research; Consumer Marketing; Brands; Food; Marketing Strategy; Consumer Behavior; Forecasting and Prediction; Product Launch; Brands and Branding; Retail Industry; Food and Beverage Industry
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Rangan, V. Kasturi, and Sunru Yong. "TruEarth Healthy Foods: Market Research for a New Product Introduction." Harvard Business School Brief Case 094-065, December 2009.
  • Article

Product Quality and Entering Through Tying: Experimental Evidence

By: Hyunjin Kim and Michael Luca
Dominant platform businesses often develop products in adjacent markets to complement their core business. One common approach used to gain traction in these adjacent markets has been to pursue a tying strategy. For example, Microsoft pre-installed Internet Explorer... View Details
Keywords: Tying; Platform Strategy; Google; Product; Quality; Digital Platforms; Strategy; Market Entry and Exit
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Kim, Hyunjin, and Michael Luca. "Product Quality and Entering Through Tying: Experimental Evidence." Management Science 65, no. 2 (February 2019): 596–603.
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