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  • 29 Oct 2008
  • Research & Ideas

The Next Marketing Challenge: Selling to ’Simplifiers’

sales depend on two things: the launch of new, higher-priced, higher-featured, often customized products that persuade consumers to trade in their existing appliances before they break down (think cellphones), as well as household penetration of products such as fax... View Details
Keywords: by John Quelch; Retail; Consumer Products; Entertainment & Recreation
  • Web

Organizational Behavior - Faculty & Research

challenging Hillen to ensure the AI factory could continuously refine the technology to improve decision-making in dental practices. Keywords: Diagnostics ; Organization Design ; Change Management ; Disruption ; Transformation ; Health Care and Treatment ; AI and View Details
  • Web

Dean Srikant Datar | About

and machine learning and artificial intelligence. He has published his work on activity-based management, quality, productivity, time-based competition, new product development, bottleneck management,... View Details
  • Web

Competing in the Age of AI

Learn about the AI tools at your disposal, and how to deploy them in your organization. Machine learning isn't the future, it's the here and now. Develop the skills, master the... View Details
  • 02 May 2023
  • What Do You Think?

How Should Artificial Intelligence Be Regulated—if at All?

(iStockphoto/Rost-9D) Artificial intelligence (AI) is the topic of the moment in circles ranging from science to business to religion. Its potential and implications are driven home when you see robot soccer players improve their game to the point that they behave as a... View Details
Keywords: by James Heskett; Information Technology; Technology
  • 2024
  • Working Paper

Using LLMs for Market Research

By: James Brand, Ayelet Israeli and Donald Ngwe
Large language models (LLMs) have rapidly gained popularity as labor-augmenting tools for programming, writing, and many other processes that benefit from quick text generation. In this paper we explore the uses and benefits of LLMs for researchers and practitioners... View Details
Keywords: Large Language Model; Research; AI and Machine Learning; Analysis; Customers; Consumer Behavior; Technology Industry; Information Technology Industry
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  • Web

Profiles - MBA

spend my career solving complex problems at the cutting edge of technological innovation. Currently, I am particularly excited by challenges in AI interpretability, healthtech, and applications of machine View Details
  • 2024
  • Working Paper

The Crowdless Future? Generative AI and Creative Problem Solving

By: Léonard Boussioux, Jacqueline N. Lane, Miaomiao Zhang, Vladimir Jacimovic and Karim R. Lakhani
The rapid advances in generative artificial intelligence (AI) open up attractive opportunities for creative problem-solving through human-guided AI partnerships. To explore this potential, we initiated a crowdsourcing challenge focused on sustainable, circular economy... View Details
Keywords: Large Language Models; Crowdsourcing; Generative Ai; Creative Problem-solving; Organizational Search; AI-in-the-loop; Prompt Engineering; AI and Machine Learning; Innovation and Invention
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  • 17 Jan 2008
  • Research & Ideas

If Marketing Experts Ran Elections

Maybe they have to register in advance, wait in line at the polling station, and use an out-of-date polling machine to do so. The commercial marketplace is much more convenient. Consumers can cast their votes at millions of... View Details
Keywords: by John A. Quelch
  • July 2021
  • Article

Big Data for Social Benefits: Innovation as a Mediator of the Relationship between Big Data and Corporate Social Performance

By: Goran Calic and Maryam Ghasemaghaei
Over the last decade, the use big data in firms has seen a rapid increase. Whilst scholars have begun to unpack the relationship between big data utilisation and financial performance, significant uncertainty exists about the ethical uses of this new asset. Whether... View Details
Keywords: Analytics and Data Science; AI and Machine Learning; Performance Improvement; Organizational Change and Adaptation
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  • Web

Entrepreneurship - Faculty & Research

course for its future? Keywords: Business Startups ; Entrepreneurship ; AI and Machine Learning ; Technology Industry ; China Citation Educators Related Gompers, Paul A., and Shu Lin. "Mobvoi’s Path Through... View Details
  • 05 Dec 2023
  • Research & Ideas

Are Virtual Tours Still Worth It in Real Estate? Evidence from 75,000 Home Sales

remains white-hot despite high interest rates. “Maybe it doesn't help you to get a 5 percent sales price rise by using visual tools—but it might help sellers in many other ways,” Troncoso says. Virtual reality for house hunting To parse selling behavior, the... View Details
Keywords: by Rachel Layne; Real Estate

    Frank Nagle

    Frank Nagle is an assistant professor in the Strategy Unit at Harvard Business School. Professor Nagle studies how competitors can collaborate on the creation of core technologies, while still competing on the products and services built on top of them - especially... View Details

    • 17 Jan 2023
    • In Practice

    8 Trends to Watch in 2023

    As 2023 begins, businesses and employees face an uncertain economy and labor market, as the twin dilemmas of inflation and interest rates weigh on forecasts. Harvard Business School faculty share the top trends that they believe will shape the workplace and markets... View Details
    Keywords: by Avery Forman
    • 21 Mar 2018
    • Research & Ideas

    Why Artificial Intelligence Isn't a Sure Thing to Increase Productivity

    future, 50 percent of all tasks currently done by humans could be done by machine learning and artificial intelligence,” says Prithwiraj (Raj) Choudhury, assistant professor at Harvard Business School.... View Details
    Keywords: by Michael Blanding; Technology; Information
    • Web

    Technology & Innovation - Faculty & Research

    Transformation ; Decision Making ; Globalized Markets and Industries ; Government and Politics ; AI and Machine Learning ; Innovation and Management ; Innovation Strategy ; Innovation Leadership ; Leadership... View Details
    • September 2020
    • Case

    True North: Pioneering Analytics, Algorithms and Artificial Intelligence

    By: Karim R. Lakhani, Kairavi Dey and Hannah Mayer
    True North was a private equity fund that specialized in the growth and buyout of mid-market, India-centric companies. The leadership team initially believed that technology was not core to traditional businesses and steered clear of new age technology-oriented... View Details
    Keywords: Artificial Intelligence; Information Technology; Management; Operations; Organizations; Leadership; Innovation and Invention; Business Model; AI and Machine Learning; Computer Industry; Technology Industry
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    • 01 Dec 2023
    • News

    Thinking Ahead

    Lab at the Digital Data Design Institute at Harvard; his research develops tools for machine learning that mitigate bias and enhance privacy. Generative AI poses a greater risk to privacy by its nature, Neel... View Details
    Keywords: Julia Hanna; Illustrations by Chris Gash; News, Library, Internet, and Other Services; Information
    • Web

    Leadership Initiative - Leadership

    Review Press 2014), co-founder of Paradox Strategies, and co-creator of the Innovation Quotient, re:Route, and re:Mind. Hill co-founded InnovationForce, a SaaS company using AI and machine learning to... View Details
    • Web

    Leadership - Faculty & Research

    Globalized Markets and Industries ; Government and Politics ; AI and Machine Learning ; Innovation and Management ; Innovation Strategy ; Innovation Leadership ; Leadership ; Leadership Style ; Leading... View Details