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- Faculty Publications (353)
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- All HBS Web (429)
- Faculty Publications (353)
- July 1995 (Revised October 1995)
- Background Note
Electronic Commerce: Trends and Opportunities
By: Lynda M. Applegate and Janis Lee Gogan
In a 1966 Harvard Business Review article, Felix Kaufman implored general managers to think beyond their own organizational boundaries to the possibilities of interorganizational systems (IOS)--networked computers that enable companies to share information and... View Details
Applegate, Lynda M., and Janis Lee Gogan. "Electronic Commerce: Trends and Opportunities." Harvard Business School Background Note 196-006, July 1995. (Revised October 1995.)
- March 1992 (Revised September 1995)
- Background Note
Note on Chemical Bank Lotus Notes Demonstration Software: Windows & Macintosh Versions
By: Lynda M. Applegate and Donna B. Stoddard
Applegate, Lynda M., and Donna B. Stoddard. "Note on Chemical Bank Lotus Notes Demonstration Software: Windows & Macintosh Versions." Harvard Business School Background Note 192-112, March 1992. (Revised September 1995.)
- March 1990 (Revised December 1995)
- Teaching Note
Westinghouse Electric Corp.: Automating the Capital Budget Process Series, Teaching Note
By: Lynda M. Applegate and Julie H. Hertenstein
- December 1989 (Revised September 1995)
- Supplement
Westinghouse Electric Corp.: Automating the Capital Budgeting Process (B)
By: Lynda M. Applegate and Julie H. Hertenstein
Applegate, Lynda M., and Julie H. Hertenstein. "Westinghouse Electric Corp.: Automating the Capital Budgeting Process (B)." Harvard Business School Supplement 190-068, December 1989. (Revised September 1995.)
- October 1996 (Revised January 1997)
- Case
Internet Securities
By: Lynda M. Applegate and Janis Lee Gogan
Keywords: Internet
Applegate, Lynda M., and Janis Lee Gogan. "Internet Securities." Harvard Business School Case 397-052, October 1996. (Revised January 1997.)
- December 1995 (Revised February 2006)
- Teaching Note
Open Market, Inc.: Managing in a Turbulent Environment TN
By: Lynda M. Applegate and Janis Lee Gogan
Teaching Note for (9-196-097). View Details
- December 2012
- Supplement
Home Essentials: Building a Global Service Business with Local Operations (CW)
By: Lynda M. Applegate and William R. Kerr
- March 1993 (Revised September 1995)
- Case
Chemical Bank: Technology Support for Cooperative Work
By: Lynda M. Applegate and Donna B. Stoddard
Describes the organization and IT environment that Bruce Hasenyager found when he arrived at Chemical Bank. Goes on to explain his decision for implementing Lotus Notes as an "indispensable" management tool. Software is available: Order No. 9-196-701 (Windows version)... View Details
Keywords: Organizations; Decision Making; Decisions; Management Style; Management Analysis, Tools, and Techniques; Applications and Software; Information Technology; Information; Information Management; Technology Industry
Applegate, Lynda M., and Donna B. Stoddard. "Chemical Bank: Technology Support for Cooperative Work." Harvard Business School Case 193-131, March 1993. (Revised September 1995.)
- April 2007 (Revised March 2018)
- Case
M-TRONICS (A)
By: Joseph L. Bower and Lynda M. Applegate
The new CEO of a small manufacturing firm pursues growth through the launch of Entrepreneurial Subsidiaries. While the firm grows revenues from $600 million to over $2 billion in 10 years, problems surface as the subsidiaries are integrated into the established... View Details
Keywords: Business Subsidiaries; Business Model; Corporate Entrepreneurship; Growth and Development Strategy; Integration
Bower, Joseph L., and Lynda M. Applegate. "M-TRONICS (A)." Harvard Business School Case 807-156, April 2007. (Revised March 2018.)
- March 1988 (Revised September 1995)
- Case
Xerox Corp.: Leadership of the Information Technology Function (A)
By: Lynda M. Applegate and Donna B. Stoddard
Applegate, Lynda M., and Donna B. Stoddard. "Xerox Corp.: Leadership of the Information Technology Function (A)." Harvard Business School Case 188-113, March 1988. (Revised September 1995.)
- October 2002 (Revised February 2003)
- Case
Administrative Data Project (B)
By: Lynda M. Applegate and Donald E. Heller
Supplements the (A) case. View Details
Keywords: Education Industry
Applegate, Lynda M., and Donald E. Heller. "Administrative Data Project (B)." Harvard Business School Case 803-052, October 2002. (Revised February 2003.)
- February 2000 (Revised April 2003)
- Case
InSite Marketing Technology (B)
By: Lynda M. Applegate and Genevieve J.S. Feraud
Provides students an example of partnerships/acquisitions that allow delivery of packaged solutions to customers in the electronic commerce space. View Details
Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Customer Satisfaction; Entrepreneurship; Partners and Partnerships; Strategy; Business Strategy; Web Services Industry
Applegate, Lynda M., and Genevieve J.S. Feraud. "InSite Marketing Technology (B)." Harvard Business School Case 800-280, February 2000. (Revised April 2003.)
- September 1999
- Case
Throughline Company Business Plan
By: Lynda M. Applegate and Sheila L Marcelo
Keywords: Business Plan
Applegate, Lynda M., and Sheila L Marcelo. "Throughline Company Business Plan." Harvard Business School Case 800-140, September 1999.
- August 1998 (Revised May 1999)
- Case
Network Computer, Inc.
By: Lynda M. Applegate and Kirk A. Goldman
Keywords: Information Infrastructure; Networks; Corporate Strategy; Information Technology; Internet and the Web; Computer Industry
Applegate, Lynda M., and Kirk A. Goldman. "Network Computer, Inc." Harvard Business School Case 399-026, August 1998. (Revised May 1999.)
- March 2020
- Supplement
Cafe Kenya, Spreadsheet for Instructors (Brief Case)
By: Lynda M. Applegate and James T. Kindley
- March 2020
- Teaching Note
Cafe Kenya (Brief Case)
By: Lynda M. Applegate and James T. Kindley
Teaching Note for HBS No. 920-551. View Details
- December 2014
- Case
Groupon: A New CEO Takes Charge
By: Lynda M. Applegate and Arnold B. Peinado
On August 7, 2013, Eric Lefkofsky, the chairman and largest shareholder of Groupon was named CEO, replacing founder Andrew Mason, who had run the company since its inception in 2009. When Groupon had its initial public offering (IPO) in November 2011, the company's... View Details
- January 1993 (Revised February 1994)
- Background Note
New Information Systems Leaders: A Changing Role in a Changing World
By: Lynda M. Applegate and Joyce J. Elam
Applegate, Lynda M., and Joyce J. Elam. "New Information Systems Leaders: A Changing Role in a Changing World." Harvard Business School Background Note 193-092, January 1993. (Revised February 1994.)
- February 2010
- Case
Foxwoods: Turning Data into Insights in the Hospitality Industry
By: Lynda M. Applegate and Deborah L. Soule
This case describes how an IT director identified an opportunity and implemented an innovative business solution designed to enable line managers and executives to convert data to information to insights. The case also details how the company partnered with an emerging... View Details
Keywords: Corporate Entrepreneurship; Technological Innovation; Knowledge Use and Leverage; Partners and Partnerships; Information Technology; Entertainment and Recreation Industry; Connecticut
Applegate, Lynda M., and Deborah L. Soule. "Foxwoods: Turning Data into Insights in the Hospitality Industry." Harvard Business School Case 810-083, February 2010.
- March 1996
- Case
Burlington Northern Railroad: Strategic Repositioning
By: Lynda M. Applegate and Randi Wade Purchia
Applegate, Lynda M., and Randi Wade Purchia. "Burlington Northern Railroad: Strategic Repositioning." Harvard Business School Case 396-213, March 1996.