by James Sebenius - Publications - Faculty & Research

30 Apr 2008
Sharpening Your Skills

Sharpening Your Skills: Brand Management

writer James Patterson, who determines what his customers wants to read, then systematically churns it out in volume. Key concepts include: Patterson regularly outsells other "brand-name authors" such as Stephen King View Details

Keywords: by Staff; Sports; Publishing; Auto

15 Dec 2008
Research & Ideas

The Surprisingly Successful Marriages of Multinationals and Social Brands

to managers and stimulating reflection among scholars, a new working paper by HBS professors James E. Austin and Herman B. "Dutch" Leonard looks at how and why such acquisitions occur and how to... View Details

Keywords: by Sarah Jane Gilbert; Consumer Products; Food & Beverage

28 Mar 2004
Research & Ideas

HBS Celebrates Social Enterprise Initiative

mobilizes 7 million volunteers. Worldwide, the sector makes up almost 5 percent of the GDP. In this e-mail Q&A, Professor James E. Austin, Chair of the HBS Social Enterprise Initiative, discusses the development of the program and its... View Details

Keywords: by Manda Salls

03 Mar 2008
Working Paper Summaries

Testing a Purportedly More Learnable Auction Mechanism

Keywords: by Katherine L. Milkman, James Burns, David C. Parkes, Gregory M. Barron & Kagan Tumer; Web Services

25 Jan 2000
Research & Ideas

Strategic Alliances

a mutual course benefiting each of their strategies, HBS professor James Austin, head of the School's Initiative on Social Enterprise (ISE), took note. "Here was a new arena," he says, "in which the goals of different kinds of... View Details

Keywords: by Nancy O. Perry

01 Jun 2005
News

Profiles from the Class of 2005

Photographs by Webb Chappell Now in its tenth year, the Bulletin’s annual student profiles have become something of a tradition. Faced each spring with a mountain of potential candidates, we puzzle our way through a dizzying array of... View Details

Keywords: Roger Thompson; Julia Hanna; James E. Aisner; Graduate profiles; Government; Transportation Equipment Manufacturing; Manufacturing

12 Oct 1999
Research & Ideas

Building Bridges: New Dimensions in Negotiation

Examples," Sebenius details how "3-D negotiation" provides practitioners with skills for effective dealmaking that create value on a sustainable basis. According to Sebenius, the first dimension of negotiation is View Details

Keywords: by Anita M. Harris

01 Aug 2001
News

William F. Connell (MBA '63)

after reading the Partnership's code of conduct as well as policies regarding issues such as antitrust and environmental protection. Connell, who graduated magna cum laude from Boston College (BC) and served as an officer in the U.S. Army, attended HBS at the urging of... View Details

Keywords: Alumni Achievement Award; William F. Connell (MBA 1963); James O.Dunn; Manufacturing

06 Dec 2022
Research & Ideas

Latest Isn’t Always Greatest: Why Product Updates Capture Consumers

described exactly the same way.” Garcia-Rada is lead author on a new working paper about the study, co-written with Leslie John, the James E. Burke Professor of Business Administration at HBS, and Michael Norton, the Harold M. Brierley... View Details

Keywords: by Michael Blanding; Consumer Products; Retail

spring 1986
Book Review

Book Review of No Free Lunch: Food and Revolution in Cuba Today, edited by Medea Benjamin, Joseph Collins, and Michael Scott in Calories Count in Cuba

By: James E. Austin

Keywords: Food; Government and Politics; Cuba

Citation

Find at Harvard

04 Feb 2022
Book

Beyond the Cold War: Reinventing Socialism in 5 Countries

Although many view socialism through the rigid lens of Soviet orthodoxy, it has always been a work in progress and an evolving and adaptable ideology on a global scale, says Harvard Business School Marvin Bower Associate Professor Jeremy Friedman. In his new book, Ripe... View Details

Keywords: by Dina Gerdeman

17 May 2017
Research & Ideas

Minorities Who 'Whiten' Job Resumes Get More Interviews

Minority job applicants are “whitening” their resumes by deleting references to their race with the hope of boosting their shot at jobs, and research shows the strategy is paying off. In fact, companies are more than twice as likely to... View Details

Keywords: by Dina Gerdeman

16 Sep 2019
Research & Ideas

Crowdsourcing Is Helping Hollywood Reduce the Risk of Movie-Making

is ready for audiences, making them risky and expensive propositions. “Each one is a huge project, and the success rate is quite low,” says Hong Luo, the James Dinan and Elizabeth Miller Associate Professor of Business Administration in... View Details

Keywords: by Michael Blanding; Motion Pictures & Video

06 Oct 2020
Working Paper Summaries

Optimal Illiquidity

Keywords: by John Beshears, James J. Choi, Christopher Clayton, Christopher Harris, David Laibson, and Brigitte C. Madrian

11 Jun 2024
In Practice

The Harvard Business School Faculty Summer Reader 2024

As the vacation season looms, Harvard Business School faculty members share recommendations for a little light reading. Spoiler alert: Lessons in Chemistry tops two of their beach-read lists. For those whose brains can’t—or won’t—turn off, HBS faculty also suggest some... View Details

Keywords: by Avery Forman

01 Jun 2004
News

Life Lessons

Photography by Webb Chappell HBS students are already exceptionally skilled and accomplished people when they arrive at Soldiers Field. But perhaps their education here truly begins when they first understand — and are humbled View Details

Keywords: James E. Aisner; Garry Emmons; Julia Hanna; Susan Young; Colleges, Universities, and Professional Schools; Educational Services

09 May 2024
Research & Ideas

Called Back to the Office? How You Benefit from Ideas You Didn't Know You Were Missing

classrooms, labs, dining halls, and elsewhere on campuses have a unique influence on the course of scientific research, according to the study, coauthored by Eamon Duede, a postdoctoral fellow at the Digital Data Design Institute at... View Details

Keywords: by Ben Rand

21 Apr 2008
Research & Ideas

The New Math of Customer Relationships

banks. The ideas are reflected in remarks by managers, whether or not the actual terms are used. In many respects, they have become generic, which I suppose is the ultimate mark of usefulness. In all fairness, they are the product of the... View Details

Keywords: by Sean Silverthorne

Summer 2013
Article

Nuclear Negotiations With Iran

By: Paul R. Pillar, Robert Reardon, James K. Sebenius and Michael K. Singh

Paul Pillar and Robert Reardon challenge the analysis and substantive policy inputs that Sebenius and Singh developed for their article "Is a Nuclear Deal with Iran Possible? An Analytic Framework for the Iran Nuclear Negotiations" (International Security 37, no. 3... View Details

Keywords: Nuclear Proliferation; Zone Of Possible Agreement; ZOPA; International Relations; Negotiation; Iran; United States