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Show Results For
- All HBS Web
(727)
- News (112)
- Research (511)
- Events (3)
- Multimedia (6)
- Faculty Publications (345)
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- October 2010
- Teaching Note
The iPhone at IVK
By: Benjamin Edelman
Teaching Note for 911-413. View Details
- November 2009 (Revised September 2010)
- Case
Personal Rapid Transport at Vectus, Ltd.
By: Benjamin Edelman
Personal Rapid Transport (PRT) vehicles—often called "driverless taxis"—sought to combine the best characteristics of cars, taxis, and trains, while adding features unavailable in any existing transportation system. Like cars and taxis, PRT vehicles carried small... View Details
Keywords: Entrepreneurship; Network Effects; Competitive Strategy; Corporate Strategy; Transportation Networks; Transportation Industry
Edelman, Benjamin. "Personal Rapid Transport at Vectus, Ltd." Harvard Business School Case 910-010, November 2009. (Revised September 2010.) (Featured in Working Knowledge: Can Entrepreneurs Drive People Movers to Success?) (courtesy copy.)
- November 17, 2009
- Article
The Dark Underbelly of Online Advertising
By: Benjamin Edelman
The Internet is sold to advertisers as a highly measurable medium that is the most efficient way to target exactly the right customers. But online advertising is also easily subverted—letting fraudsters claim advertising fees for work they did not actually do. The... View Details
Edelman, Benjamin. "The Dark Underbelly of Online Advertising." HBR Now (November 17, 2009).
- February 2009 (Revised June 2014)
- Teaching Note
Ad Classification at Right Media
By: Benjamin Edelman
Teaching Note for [909032]. View Details
- March 2008 (Revised April 2008)
- Case
Opening Dot EU (A)
By: Benjamin Edelman
EURid considers possible market mechanisms to allocate initial domain names within the Internet's newly-created "dot EU." European Union regulations and community norms substantially constrain EURid's approach, preventing the use of the most natural economic mechanisms... View Details
Keywords: Governing Rules, Regulations, and Reforms; Resource Allocation; Auctions; Internet; Information Industry; Europe
Edelman, Benjamin. "Opening Dot EU (A)." Harvard Business School Case 908-052, March 2008. (Revised April 2008.) (request a courtesy copy.)
- 2009
- Article
Running Out of Numbers: Scarcity of IP Addresses and What To Do About It
By: Benjamin Edelman
The Internet's current numbering system is nearing exhaustion: Existing protocols allow only a finite set of computer numbers ("IP addresses"), and central authorities will soon deplete their supply. I evaluate a series of possible responses to this shortage: Sharing... View Details
Keywords: Internet; Performance Capacity; Technology Networks; Market Transactions; Resource Allocation; Policy; Price; Information Technology Industry
Edelman, Benjamin. "Running Out of Numbers: Scarcity of IP Addresses and What To Do About It." Auctions, Market Mechanisms and Their Applications 14 (2009): 95–106. (Springer-Verlag Lecture Notes of the Institute for Computer Science.) (Featured in Working Knowledge: When the Internet Runs Out of IP Addresses) (Circulated in 2008 as Running Out of Numbers? The Impending Scarcity of IP Addresses and What To Do About It.)
- fall 2008
- Article
Typosquatting: Unintended Adventures in Browsing
By: Benjamin Edelman
"Typosquatting" is the practice of registering domain names, identical to or confusingly similar to trademarks and famous names, in hopes that users will accidentally request these sites—whereupon they will receive, typically, advertisements. This piece presents the... View Details
Edelman, Benjamin. "Typosquatting: Unintended Adventures in Browsing." Cybercrime Gets Personal McAfee Security Journal (fall 2008): 34–37.
- 2008
- Working Paper
Securing Online Advertising: Rustlers and Sheriffs in the New Wild West
By: Benjamin Edelman
Read the news of recent computer security guffaws, and it's striking how many problems stem from online advertising. Advertising is the bedrock of web sites that are provided without charge to end users, so advertising is everywhere. But advertising security gaps... View Details
Edelman, Benjamin. "Securing Online Advertising: Rustlers and Sheriffs in the New Wild West." Harvard Business School Working Paper, No. 09-039, September 2008.
- 2007
- Chapter
Assessing and Improving the Safety of Internet Search Engines
By: Benjamin Edelman
Keywords: Internet and the Web; Search Technology; Performance Evaluation; Performance Improvement; Safety; Information Technology Industry
Edelman, Benjamin. "Assessing and Improving the Safety of Internet Search Engines." In The Power of Search Engines [Die Macht der Suchmaschinen], edited by Marcel Machill and Markus Beiler, 259–277. Köln, Germany: Herbert von Halem Verlag, 2007.
- Spring–Fall 2015
- Article
Whither Uber? Competitive Dynamics in Transportation Networks
By: Benjamin Edelman
Transportation Network Companies offer notable service advances—but do they comply with the law? I offer evidence of some important shortfalls, then consider how the legal system might appropriately respond. Though it is tempting to forgive many violations in light of... View Details
Keywords: Transportation Network Company; Uber; Lyft; Regulation; Lawfulness; Transportation Networks; Laws and Statutes; Law Enforcement; Transportation Industry; Information Technology Industry
Edelman, Benjamin. "Whither Uber? Competitive Dynamics in Transportation Networks." Competition Policy International 11, no. 1 (Spring–Fall 2015).
- August 2015
- Supplement
TheLadders (C)
By: Benjamin Edelman
Supplements the (A) case View Details
Edelman, Benjamin. "TheLadders (C)." Harvard Business School Supplement 916-017, August 2015.
- October 2014
- Supplement
Optimization and Expansion at OpenTable — slide supplement
By: Benjamin Edelman
Supplements case 915003 View Details
- 2014
- Other Unpublished Work
Objections to Tentative Decision and Order to Show Cause (IATA 787)
By: Benjamin Edelman
I critique Order 2014-5-7 (Docket No. DOT-OST-2013-0048-0415) to the extent that the DOT permits, or purports to permit, airlines to sell tickets other than in accordance with published tariffs. I argue that tariffs provide important benefits to passengers and should... View Details
Edelman, Benjamin. "Objections to Tentative Decision and Order to Show Cause (IATA 787)." June 2014. (Before the Department of Transportation.)
- January 2014 (Revised March 2015)
- Technical Note
The Market Power of Platform-Mediated Networks
By: Benjamin Edelman
This note provides criteria to evaluate the power of a platform-mediated network. For a company considering building such a network or an investor considering funding such an effort, this analysis reveals the scope and desirability of the opportunity. Meanwhile, for a... View Details
Keywords: Intermediaries; Platforms; Platform Strategy; Business Model; Agreements and Arrangements; Distribution Channels; Networks; Technology Platform; Telecommunications Industry; Travel Industry; Financial Services Industry
Edelman, Benjamin. "The Market Power of Platform-Mediated Networks." Harvard Business School Technical Note 914-029, January 2014. (Revised March 2015.) (request a courtesy copy.)
- 2013
- Other Unpublished Work
Comments on Commitments in AT.39740 — Google
By: Benjamin Edelman
I evaluate the remedies in Google's proposed Commitments, and I propose additional remedies to more fully address the Commission's concerns. View Details
Keywords: Competition; Regulation; Google; Bias; Deterrence; Law; Internet; Search Technology; Technology Networks; European Union
Edelman, Benjamin. "Comments on Commitments in AT.39740 — Google." May 2013. (Comments to European Commission — DG Comp.)
- June 2010
- Article
The Pathologies of Online Display Advertising Marketplaces
By: Benjamin Edelman
Display advertising marketplaces place "banner" ads on all manner of popular sites. While these services are widely used, they suffer significant challenges, including weak user response and low accountability for both advertisers and web site publishers. I survey a... View Details
Keywords: Misleading and Fraudulent Advertising; Online Advertising; Cost; Corporate Accountability; Information Publishing; Consumer Behavior; Relationships; Web Sites
Edelman, Benjamin. "The Pathologies of Online Display Advertising Marketplaces." Art. 2. ACM SIGecom Exchanges (June 2010).
- June 2009
- Teaching Note
Online Restaurant Promotions
By: Benjamin Edelman
Teaching Note for [909034]. View Details
- April 2009 (Revised June 2014)
- Teaching Note
Distribution at American Airlines (A) — (D)
By: Benjamin Edelman
Teaching Note for [909035], [909036], [913034], and [913035]. View Details
- September 2009
- Article
Deterring Online Advertising Fraud Through Optimal Payment in Arrears
By: Benjamin Edelman
Online advertisers face substantial difficulty in selecting and supervising small advertising partners. Fraud can be well hidden, and limited reputation systems reduce accountability. But partners are not paid until after their work is complete, and advertisers can... View Details
Keywords: Cost Management; Misleading and Fraudulent Advertising; Profit; Online Advertising; Advertising Industry
Edelman, Benjamin. "Deterring Online Advertising Fraud Through Optimal Payment in Arrears." Financial Cryptography and Data Security: Proceedings of the International Conference (September 2009). (Springer-Verlag Lecture Notes in Computer Science.) (Featured in Working Knowledge: Reducing Risk with Online Advertising.)
- 2008
- Other Unpublished Work
Competition among Sponsored Search Services
By: Benjamin Edelman
Edelman, Benjamin. "Competition among Sponsored Search Services." U.S. House of Representatives, Committee on the Judiciary, Task Force on Competition Policy and Antitrust Laws, 2008. (Hearing cancelled.) (Reprinted in Working Knowledge: Google-Yahoo Ad Deal is Bad for Online Advertising.)