The Boston Beer Company - Publications - Faculty & Research

05 Aug 2021
Blog Post

Closing the Education Gap with Kei Takatsuka (MBA 2022)

changed her plans and went to work for Boston Consulting Group for four years. Then she was accepted to Harvard Business School and was excited to attend so that she could clarify her path forward and determine how she would build a... View Details

Keywords: Venture Capital; Technology; Entrepreneurship

22 Nov 2016
Blog Post

Memoirs of an International First Year Student

force) was the concern that massive job cuts loomed on the horizon in my industry. Five months after I got the “YES!” letter from HBS, I landed in View Details

Robert F. White

Bob White is a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School where he teaches courses in the MBA program (Required and Elective curricula) and the Executive Education program. Courses taught include Entrepreneurial... View Details

01 Apr 2001
News

Beyond the Rim: New Paths to Success in Asia

Web-based technologies. Recent HBS research has focused on a number of companies led by these pioneering senior executives. The profiles that follow shed some light on the... View Details

Keywords: Alejandro Reyes and Deborah Blagg; David Lane; Educational Services

March 2004 (Revised April 2004)
Background Note

Seeing What's on Red Auerbach's Mind

By: Joseph B. Lassiter III and John T. Gourville

Analysis of an interview with Red Auerbach, HBR No. 87201. Alan M. Webber, who conducted the interview, probed for the lessons that Auerbach has learned from a long and productive career coaching and managing the Boston Celtics, a professional basketball team in the... View Details

Keywords: Markets; Research; Sports; Product Development; Communication Intention and Meaning; Sports Industry

Citation

Educators

Purchase

21 May 2018
News

Community Partners Delivers “Expert Goodness” to the Bay Area

here. HBSAB Hosts CEO Brand Leadership Roundtable The HBS Association of Boston (HBSAB) held its 10th Annual CEO Brand Leadership Roundtable, “How Best-Selling Brands Thrive in Today’s Ever-Changing... View Details

Keywords: Margie Kelley

Max H. Bazerman

Max H. Bazerman is Jesse Isidor Straus Professor of Business Administration at the Harvard Business School. His recent books... View Details

Keywords: accounting industry; management consulting; pharmaceuticals

16 May 2017
Blog Post

Making the Move into Digital Health and Software Engineering

companies are transitioning into tech-enabled companies and effective operators need to have deeper technical skills. In a similar vein, HBS’s student-run newspaper, The... View Details

Keywords: Technology; Health Care

01 Jul 2019
Research & Ideas

The Airbnb Lesson for Startups? Success Takes More Than Technology

power stems from its ability to identify and meet evolving customer needs, not its technology, says Thales S. Teixeira, author of the new book Unlocking the Customer Value Chain: How Decoupling Drives... View Details

Keywords: by Danielle Kost; Travel; Tourism

Web

1929: The Great Crash - Bubbles, Panics & Crashes – Historical Collections – Harvard Business School

of the Roaring Twenties is legendary; less so is the rise of the regional exchanges, particularly the Boston Stock... View Details

13 May 2018
News

Executives learn how to lead digital disruption

Web

New Levels of Capitalism: Finance - Railroads and the Transformation of Capitalism | Harvard Business School

railroads represented a highest percentage of listed stocks and bonds issued on the New York Stock Exchange. The stock market grew from a few shares in the 1830s to hundreds of... View Details

Web

Souvenirs & Novelties - The Art of American Advertising

squeal.” Advertisers also produced miniature replicas of their products. Heinz, for example, dreamed up the idea of pickle-shaped pins along with the slogan “57 varieties,” which were featured at View Details

Web

Commercialization of the Polarizer - Edwin H. Land & Polaroid | Harvard Business School

Education Alumni Baker Library Historical Collections MORE EXHIBITS HOME RESEARCH LINKS POLAROID FILMS SITE CREDITS “I believe quite simply that the small company of the future... View Details

Web

A Marketing Revolution - The Art of American Advertising

Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: A Marketing Revolution National Markets Advertising Products Trade... View Details

23 Jun 2021
Research & Ideas

One More Way the Startup World Hampers Women Entrepreneurs

percent to Y Combinator’s Hacker News. And of course, they dominate the conference rooms of venture capitalists and tech companies that are making decisions on investing in new products. “When you are trying... View Details

Keywords: by Michael Blanding

Web

Brand Name Management - The Art of American Advertising

another. By 1868, the Steinway Company was allocating more than $50,000 toward advertising with the aim of linking the Steinway name with a... View Details

29 Nov 2004
Research & Ideas

Caves, Clusters, and Weak Ties: The Six Degrees World of Inventors

in the 1960s, with research done here in Boston. Stanley Milgram, the renowned social psychologist, randomly chose people from phone books out of Kansas and Nebraska and asked them to forward a letter to a... View Details

Keywords: by Sara Grant; Publishing

10 Oct 2014
News

Chicago Alumni Connect Around a ‘Vision’ for the New HBS

what HBS gave me—the right toolkit to ask, ‘what do I want this company to be, what do I want the world to be, what do I want to be?’ “So much about this Campaign is about what lies ahead – for our students,... View Details

Keywords: HBS Campaign

February 2024
Teaching Note

AB InBev: Brewing Up Forecasts during COVID-19

By: Mark Egan and C. Fritz Foley

Teaching Note for HBS Case No. 224-020. In July 2021, the CEO of AB InBev's European operations and his team strategized to position the company for success post-pandemic. As the world's largest beer company, boasting over 500 brands, revenue of $46 billion, and a... View Details

Keywords: Forecasting; Investor Relations; Beverage Industry; Corporate Finance; Decisions; Forecasting and Prediction; Health Pandemics; Analytics and Data Science; Digital Transformation; Crisis Management; Business Model; Food and Beverage Industry; United States; Europe