Social Perception - Publications - Faculty & Research

13 Jan 2009
First Look

First Look: January 13, 2009

Negotiating Business in China: A Questionnaire Authors:James K. Sebenius and Cheng (Jason) Qian Abstract Cultural differences can affect negotiations in many ways, from influencing the basic motivations and perceptions of the players to... View Details

Keywords: Martha Lagace

28 May 2013
First Look

First Look: May 28

individual differences in social dominance orientation-a preference for group-based hierarchy and inequality-interacts with perceptions of socioeconomic threat to influence the use of hypodescent in... View Details

Keywords: Sean Silverthorne

February 2021
Background Note

Jobs to Be Done: A Toolbox

By: Derek C. M. van Bever, Bob Moesta, Iuliana Mogosanu, Shaye Roseman and Katie Zandbergen

The Jobs to Be Done methodology is both a theory and a practical approach for understanding customer behavior and why people make the choices they make. Many practitioners, whether they work for startups or incumbent businesses, find Jobs to Be Done useful because it... View Details

Keywords: Customer Value and Value Chain; Decision Choices and Conditions; Knowledge Acquisition; Attitudes; Perception; Theory; Behavior; Customer Relationship Management

Citation

Educators

Purchase

30 May 2017
First Look

First Look at New Research and Ideas, May 30

ignoring—advice from others. Across six studies, we find that advisors interpersonally penalize those who ignore their advice. This effect stems from both harsher perceptions of the advice seeker as well as a decrease in advisors’ sense... View Details

Keywords: Sean Silverthorne

06 Sep 2016
First Look

September 6, 2016

between portfolio choice and return realizations. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51573 In Press Journal of Personality and Social Psychology Risky Business: When Humor Increases and Decreases Status By:... View Details

Keywords: Carmen Nobel

17 Jul 2012
First Look

First Look: July 17

PublicationsPerspectives on the Social Psychology of Creativity Authors:Teresa M. Amabile and Julianna Pillemer Publication:Journal of Creative Behavior 46, no. 1 (2012) Abstract Scholars began serious study into the View Details

Keywords: Sean Silverthorne

02 Oct 2006
Research & Ideas

Negotiating in Three Dimensions

asserted that negotiation should be a core skill for virtually all managers. Why? How can managers who are not directly involved with deal making assess and hone their own skills on a regular basis? A: Most important managerial problems involve people whose interests... View Details

Keywords: by Martha Lagace

05 May 2015
First Look

First Look: May 5

Publications May 2015 Corporate Stewardship: Organizing for Sustainable Effectiveness Leading Socially Responsible, Value-Creating Corporations By: Brown, Daniel, and Rakesh Khurana Abstract—We explore the role of the corporate leader... View Details

Keywords: Carmen Nobel

17 Jan 2019
Research & Ideas

Why Business Should Support Employees Who Are Caregivers

don’t realize that there are material returns associated with helping these workers,” says Fuller, a professor of management practice. “If I told an executive, ‘You could reduce your turnover of key personnel by 3 percent,’ they would say, ‘Where do I sign?’” The... View Details

Keywords: by Danielle Kost; Health

13 Sep 2010
Research & Ideas

The Consumer Appeal of Underdog Branding

succeed when the odds are against them." Marketers can use underdog narratives to positively affect consumers' perceptions of and purchase of brands, she says. "Underdog narratives are often delivered to consumers through the... View Details

Keywords: by Martha Lagace

04 Aug 2011
What Do You Think?

How Dangerous Is Common Sense to Managers?

Tharian, for example, said "common sense is quite often related to wisdom (from accumulated experience vs. the knowledge that the younger generation acquires so rapidly through social networks)." Noting that Webster's Dictionary... View Details

Keywords: by James Heskett

26 Nov 2001
Op-Ed

Why Corporate Budgeting Needs To Be Fixed

dishonest behavior to all parts of the company's management system and even to its relationships with outside parties. Managers start to feed misleading information to customers, suppliers, and employees, and the CEO and CFO begin to "manage the numbers" to... View Details

Keywords: by Michael C. Jensen

21 Feb 2017
First Look

First Look at New Research: February 21

States, Neeley argues that an organization’s lingua franca is the catalyst by which all employees become some kind of “expat”(someone detached from their mother tongue or home culture). Through her unfettered access to the inner workings of Rakuten, she reveals three... View Details

Keywords: Carmen Nobel

22 Aug 2005
Research & Ideas

The Hard Work of Failure Analysis

of an airliner. Hundreds of hours may go into gathering and analyzing data to sort out exactly what happened and what can be learned. Compare this kind of analysis to what takes place in most organizations after a failure. As noted above, View Details

Keywords: by Amy Edmondson & Mark D. Cannon

March 2023
Teaching Note

Ransomware Attack at Colonial Pipeline Company

By: Suraj Srinivasan and Li-Kuan Ni

Teaching Note for HBS Case No. 123-069. On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth... View Details

Citation

Purchase

26 Sep 2005
Research & Ideas

What Perceived Power Brings to Negotiations

negotiation or, say, your relative position in an organization, but rather a perception of the parties in the negotiation as to how much power you have in that setting. And the second component is that it's relative. While I might feel... View Details

Keywords: by Mallory Stark

10 Mar 2011
What Do You Think?

To What Degree Does the Job Make the Person?

influence one another. It is leading to advice and training designed to change behaviors that influence perceptions and possibly even increase job opportunities and on-the-job success. The work of Amy Cuddy, a View Details

Keywords: by James Heskett

04 Sep 2019
Research & Ideas

'I Know Why You Voted for Trump' and Other Motivation Misperceptions

people’s decisions, our false perceptions can also distort our opinions about others in general. In this case, the more important Clinton voters thought immigration policy was to Trump voters, the more negatively they viewed Trump voters... View Details

Keywords: by Dina Gerdeman