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Show Results For
- All HBS Web
(7,979)
- People (25)
- News (2,138)
- Research (3,791)
- Events (33)
- Multimedia (315)
- Faculty Publications (2,059)
- 2011
- Working Paper
The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments
By: Qiang Liu, Thomas J. Steenburgh and Sachin Gupta
Different instruments are relevant for different marketing objectives (category demand expansion or market share stealing). To help brand managers make informed marketing mix decisions, it is essential that marketing mix models appropriately measure the different... View Details
Keywords: Decision Choices and Conditions; Forecasting and Prediction; Investment; Brands and Branding; Marketing Strategy; Demand and Consumers; Mathematical Methods
Liu, Qiang, Thomas J. Steenburgh, and Sachin Gupta. "The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments." Harvard Business School Working Paper, No. 12-012, September 2011.
- October 2017
- Article
Progress In Interoperability: Measuring US Hospitals' Engagement In Sharing Patient Data
By: A Jay Holmgren, Vaishali Patel and Julia Adler-Milstein
Achieving an interoperable health care system remains a top US policy priority. Despite substantial efforts to encourage interoperability, the first set of national data in 2014 suggested that hospitals’ engagement levels were low. With 2015 data now available, we... View Details
Keywords: Health; Technology; Electronic Health Records; Health Care and Treatment; Data and Data Sets; Technology Networks; Policy; United States
Holmgren, A Jay, Vaishali Patel, and Julia Adler-Milstein. "Progress In Interoperability: Measuring US Hospitals' Engagement In Sharing Patient Data." Health Affairs 36, no. 10 (October 2017): 1820–1827.
- March 2006 (Revised March 2010)
- Teaching Note
Peer-to-Peer File Sharing and the Market for Digital Information Goods (TN)
By: Ramon Casadesus-Masanell, Andres Hervas-Drane and Jordan Mitchell
Keywords: Information Technology
- September 1983 (Revised June 1985)
- Background Note
Note on Income Recognition, Results of Operations, and Earnings per Share
Dearden, John. "Note on Income Recognition, Results of Operations, and Earnings per Share." Harvard Business School Background Note 184-038, September 1983. (Revised June 1985.)
- 29 Sep 2020
- News
Companies Used to Share How Each Dollar of Revenue Was Spent
- 2005
- Article
Beyond Knowledge Transfer: A Typology of Knowledge Sharing Behavior in Virtual Teams
By: Deborah Soule and Lynda M. Applegate
- 8 Aug 2008 - 13 Aug 2008
- Conference Presentation
Cultural Intelligence, Trust and the Sharing of New Ideas in Multicultural Networks
By: Roy Y.J. Chua and M. W. Morris
- May 2015
- Teaching Note
Walmart: Segmenting Social Impact
By: Michael E. Porter, Mark R. Kramer and Pamela Sud
This case provides a sample of Walmart's social engagement activities and asks students to categorize each as philanthropy, corporate social responsibility, or creating shared value. View Details
- April 2015
- Teaching Note
Yara International: Africa Strategy
By: Michael Porter and Jorge Ramirez-Vallejo
Leading fertilizer producer Yara International demonstrates the concept of creating shared value through the Southern Agricultural Corridor of Tanzania (SAGCOT) initiative, which brought together multiple organizations to enhance agricultural development in rural... View Details
- 11 Feb 2013
- News
Apple Margin Squeeze Has No Easy Fix Amid 33% Share Drop
- 11 Jun 2021
- News
Legendary CEO Shares Four Ways To Get Employees Jazzed Up Again
- May 1998
- Article
Note, Using Capital Cash Flows to Value Dissenters' Shares in Appraisal Proceedings
Subramanian, Guhan. "Note, Using Capital Cash Flows to Value Dissenters' Shares in Appraisal Proceedings." Harvard Law Review 111, no. 7 (May 1998).
- February 1996
- Teaching Note
Advertising Council Earth Share Campaign, The: Strategy, Execution, and Final Campaign TN
- 04 Mar 2017
- News
No simple fix to weed out racial bias in the sharing economy
- November 2019 (Revised December 2020)
- Case
Grupo Éxito: Facing Colombia's Competitive Grocery Retail Industry
By: José B. Alvarez, Carla Larangeira, Jenyfeer Martinez Buitrago and Miguel Diaz Moreno
Grupo Éxito, a leading South American retailer, faced declining market shares in Colombia in 2019 with the arrival of low-cost competitors and emerging digital trends. Originally founded in Medellín, Éxito had over the course of its seventy-year history evolved from a... View Details
Keywords: Grocery; Market Share; Information Technology; Trends; Competitive Strategy; Retail Industry; Colombia; Latin America
Alvarez, José B., Carla Larangeira, Jenyfeer Martinez Buitrago, and Miguel Diaz Moreno. "Grupo Éxito: Facing Colombia's Competitive Grocery Retail Industry." Harvard Business School Case 520-043, November 2019. (Revised December 2020.)
- November 1, 2022
- Article
To Prepare for Future Surges, U.S. Hospitals Must Start Planning—& Sharing Resources—Now!
Keywords: COVID-19; Crisis Management; Health Pandemics; Disruption; Planning; Health Industry; United States
Herzlinger, Regina E. "To Prepare for Future Surges, U.S. Hospitals Must Start Planning—& Sharing Resources—Now!" Medical Device News Magazine (November 1, 2022).