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- September 20, 2004
- Comment
How Consumers Value Global Brands
By: Douglas Holt, John A. Quelch and Earl L. Taylor
In 2002, we carried out a two-stage research project in partnership with the market research company Research International/USA to find out how consumers in different countries value global brands. First, we conducted a qualitative study in forty-one countries to... View Details
- August 2004
- Article
Inequality and Happiness: Are Europeans and Americans Different?
By: Rafael Di Tella, Alberto Alesina and Robert MacCulloch
We study the effect of the level of inequality in society on individual well-being using a total of 123,668 answers to a survey question about “happiness”. We find that individuals have a lower tendency to report themselves happy when inequality is high, even after... View Details
- August 2004
- Article
The Costs of Shared Ownership: Evidence From International Joint Ventures
By: Mihir A. Desai, C. Fritz Foley and James R. Hines Jr.
- July 2004 (Revised May 2008)
- Case
Beacon Lakes
By: Arthur I Segel, Robert Barlick Jr and Jose Gonzalez
In September 2001, Armando Codina, the CEO and chairman of Codina Group, is facing the decision of whether to go ahead as planned with its $220 million Beacon Lakes project, a 6.6-million-square-foot warehouse and office park in Miami's Airport West submarket. Although... View Details
- May 2004
- Article
New Frontiers in International Strategy
By: Joan Enric Ricart, Michael J. Enright, Pankaj Ghemawat, Stuart Hart and Tarun Khanna
- March 2004 (Revised January 2008)
- Case
Samsung Electronics Company: Global Marketing Operations
By: John A. Quelch
Samsung's global marketing director is assessing how to build the global brand reputation of the company further and upgrade the company's worldwide brand image. To show how to build a global brand. View Details
- March 2004 (Revised March 2005)
- Case
Oscar de la Renta
By: Bharat N. Anand, Elizabeth Lea Carpenter and Samhita Patwardhan Jayanti
Over three decades, Oscar de la Renta (ODLR) had established itself as one of the premier luxury brands in America. Its mainstay business had always been producing and marketing high-priced, couture/ready-to-wear luxury goods. Now, in September 2003, it faced a series... View Details
- January 2004 (Revised March 2005)
- Background Note
Managing Client Conflicts
By: Ashish Nanda
This case describes the two types of client conflict--conflict of duty and conflict of service--that professionals manage. It delineates how the management of these conflicts affects the scale and scope of service that professionals provide. View Details
- 2004
- Teaching Note
Bristol City Schools (BCS), Teaching Note
By: Richard Elmore, Allen Grossman and Modupe N Akinola
- 2004
- Case
Compensation Reform at Denver Public Schools
By: Allen Grossman, Nancy D. Beaulieu and Jennifer Suesse
- 2004
- Teaching Note
Compensation Reform at Denver Public Schools, Teaching Note
By: Allen Grossman and Jennifer Suesse
- June 2003 (Revised April 2004)
- Case
Mercy Corps: Global Social Entrepreneurship (A)
By: Christopher A. Bartlett and Daniel F. Curran
Neal Keny-Guyer, CEO of Mercy Corps International, built his organization by following the advice of Theodore Roosevelt: "Be smart enough to hire good people and have sense enough to get out of their way." For eight years, Keny-Guyer helped Mercy Corps grow in size and... View Details
- March 2003 (Revised April 2006)
- Background Note
Scale and Scope in Professional Service Firms
By: Ashish Nanda
This case discusses why economies (and diseconomies) of scale and scope exist in professional service firms (PSFs) and how they influence the amount and range of services that PSFs offer. It is distributed with a case that focuses on determining the optimal scale/scope... View Details
- March 2003
- Article
Creditor Rights, Enforcement, and Debt Ownership Structure: Evidence from the Global Syndicated Loan Market
By: Benjamin C. Esty and William L. Megginson
- February 2003 (Revised October 2003)
- Case
Cable Data Systems
By: Paul W. Marshall and Todd H Thedinga
Describes the operating challenges of Cable Data Systems (CDS), a minority-owned cable installation company with a dual mission of maximizing profits and providing employment opportunities to minorities in urban markets. Following the merger of two cable installation... View Details
- October 2002
- Teaching Note
Strategy in Emerging Markets (TN)
By: Tarun Khanna
Provides an overview of several cases on multinational and local companies (including business groups) operating in settings in Asia, Africa, Latin America, and worldwide. Also provides a conceptual framework for thinking about these cases and links to related academic... View Details