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Show Results For
- All HBS Web
(985)
- People (1)
- News (223)
- Research (628)
- Events (2)
- Multimedia (1)
- Faculty Publications (263)
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- 29 Aug 2018
- What Do You Think?
What Should Harley-Davidson’s Management Do?
planning for move of EU manufacturing offshore ” Most respondents suggested that the Company’s survival was more closely associated with product/market issues than the logistics and politics of manufacturing. Roaddoggie said, “The new... View Details
- 02 Aug 2016
- First Look
August 2, 2016
Since its beginnings in 1978, TCS grew to a chain of around 70 stores located in over 20 states by 2013. Tindell believed TCS's employee-first culture and the seven Foundation Principles, which guided the company, were what differentiated the company from other... View Details
Keywords: Sean Silverthorne
- July 2020
- Case
Amanda and Kristen: Mented Cosmetics
By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills
The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community... View Details
Keywords: Brands and Branding; Competition; Customers; Disruption; Disruptive Innovation; Distribution Channels; Entrepreneurship; Finance; Macroeconomics; Marketing; Marketing Channels; Marketing Communications; Marketing Strategy; Mission and Purpose; Organizational Culture; Product Design; Product Development; Product Positioning; Sales; Social Issues; Social Marketing; Business Startups; Strategic Planning; Strategy; Supply Chain Management; Venture Capital; Beauty and Cosmetics Industry; Advertising Industry; Public Relations Industry; Chemical Industry; Manufacturing Industry; Retail Industry; North and Central America; United States; New York (city, NY); New York (state, US)
Rogers, Steven, Jeffrey J. Bussgang, and Alterrell Mills. "Amanda and Kristen: Mented Cosmetics." Harvard Business School Case 321-002, July 2020.
- 04 Mar 2020
- Research & Ideas
How Schmoozing with the Boss Helps Men Get Promoted
managers who earned higher pay didn’t perform better or work longer hours than those who earned less. The researchers found that higher-paid employees worked a similar number of days and hours, and they brought in similar sales revenue to... View Details
Keywords: by Dina Gerdeman
- 12 Mar 2013
- First Look
First Look: March 12
& Course MaterialsMutti Spa Alvarez, Jose B., Mary L. Shelman, and Carin-Isabel KnoopHarvard Business School Case 513-034 Francesco Mutti, owner, CEO, and great-grandson of the founder of Mutti Spa, ran the 113-year old Parma, Italy-based tomato-processing company.... View Details
Keywords: Sean Silverthorne
- 28 Apr 2003
- Research & Ideas
Supply Chain Risk: Deal With It
capacity, shelf life, and customer demand. Such risks aren't new. In fact, "the underpinnings of problems today started two decades ago," says Craig Holmes, director of business continuity planning for Aon Risk Consultants,... View Details
Keywords: by David Stauffer
- 24 Nov 2015
- Research & Ideas
Developing Your Next CEO for the Family Business
industry, such changes are more common. The Family Outsider Family Outsiders who make good CEO candidates can be entrepreneurs like Alejandro Birman, whose startup was so successful that it added more than $200 million to the sales of his... View Details
- 04 Jun 2001
- What Do You Think?
What’s the Future of the Subscription Model?
Original Article The subscription model has served as a wonderful revenue generator through the years for many companies in the media and communications industries. Organizations have built hard-to-beat revenue streams around it, enabling them to make long-range View Details
Keywords: by James Heskett
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
classic," says Matthew McEvoy (HBS MBA '89), strategic planning director at Burberry. Founded in 1856, the creator of the iconic trench coat has outfitted movie stars, outdoor sportsmen, the British military, and the Royal Family. In... View Details
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
employed in a pilot test with the General Services Administration (GSA). Harvard Business School’s Francesca Gino. “Most of my research projects are motivated by puzzles or strange patterns of behavior I see in the real world,” she says. Vendors who make View Details
- 30 Aug 2011
- First Look
First Look: August 30
sales from emerging markets. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/311118-PDF-ENG Nestlé SA: Nutrition, Health and Wellness Strategy Rebecca M. Henderson and Ryan JohnsonHarvard Business School Case 311-119 In 1997... View Details
Keywords: Sean Silverthorne
- 23 Jun 2008
- Research & Ideas
Innovative Ways to Encourage Personal Savings
about the subject in a paper, "Consumer Demand for Prize-Linked Savings: A Preliminary Analysis" [PDF]. In the Clarksville survey, there were four characteristics that define people who were most interested in the product: They have no View Details
- 16 Aug 2011
- First Look
First Look: August 16
aggregate productivity by affecting the organization of firms. To do this we collect new data on the decentralization of investment, hiring, production, and sales decisions from Corporate Headquarters to local plant managers in almost... View Details
Keywords: Sean Silverthorne
- October 1994 (Revised March 1998)
- Background Note
Selling as a Systematic Process
Describes a systematic approach to selling. The author, a former IBM salesman, believes that selling requires progressing through a series of stages, which culminate in "getting the order." Describes several techniques useful in managing this progression. View Details
Bhide, Amar, and Michael Alter. "Selling as a Systematic Process." Harvard Business School Background Note 395-091, October 1994. (Revised March 1998.)
- 20 Aug 2024
- Book
Why Competing With Tech Giants Requires Finding Your Own Edge
potential participants in their ecosystems.” Leveraging the momentum and great reviews on Amazon, the company started selling through its direct-to-consumer websites as well as penetrating other sales channels. For example, Anker also... View Details
- 09 Dec 2015
- Research Event
How Do You Predict Demand and Set Prices For Products Never Sold Before?
lost sales (demand of products that had sold out) and predict demand for new products that Rue La La was planning to sell in the future. As a part of the analysis, they realized that the demand for any given... View Details
- 29 Feb 2016
- HBS Case
Bigbelly's Big Bet on the Digital Trash Can
self-compacting solution to keep streets clean. Last year, however, the Massachusetts-based company’s CEO shared plans to change its business model from selling a product—waste and recycling stations—to selling a subscription-based... View Details
- 05 Nov 2024
- Book
Building the Road to 'Small Business Utopia' with AI and Fintech
great sense of their cash flow, the sales they might make, when customers will pay, or what cash needs they could have based on the season or a new contract. Small businesses have low cash buffers, and a miscalculation, late payment, or... View Details
- 23 Aug 2011
- First Look
First Look: August 23
Levy Publication:American Journal of Public Health (forthcoming) Abstract Objectives: We assessed whether a 2-phase labeling and choice architecture intervention increased sales of healthy food and beverages in a large hospital cafeteria.... View Details
Keywords: Sean Silverthorne
- 29 Apr 2008
- First Look
First Look: April 29, 2008
Working PapersNone this week Cases & Course MaterialsAvaya (A) Harvard Business School Case 508-048 Avaya's top management wants to improve demand generation. This requires an improvement in the relationship between Sales and... View Details
Keywords: Martha Lagace