Messaging - Publications - Faculty & Research

17 Dec 2001
Research & Ideas

Enterprising Women

While many characteristics that mark a successful entrepreneur are gender blind, being a woman does make a difference, and recognizing and utilizing those differences is an equally important quality to cultivate when building a new venture. That was the View Details

Keywords: by Julia Hanna

12 Nov 2008
Research & Ideas

The Marketing of a President

donors and volunteers but all citizens. From the imaginative campaign logo to the thirty-minute infomercial, Obama's communications were professional without being slick, attention-getting without being in-your-face. Fourth, Obama reached out to all citizens. He... View Details

Keywords: by John Quelch

01 Mar 2016
First Look

March 1, 2016

incidences by firms. The data cover two field experiments run by a large stock-photography agency. We find that substantially reducing the requested amount generates a small increase in the settlement rate. However, for the same reduced request, a View Details

Keywords: Sean Silverthorne

24 Nov 2014
Research & Ideas

Corrupting Silence: Companies Must Speak Up Against Bribes

get a call from a consultant who knows all about your impending bid and offers to help. The clear message is you are not going to win unless you use me." “The thing that struck me is how little information there is on corruption because... View Details

Keywords: by Michael Blanding

01 Dec 2021
What Do You Think?

How Will the Metaverse Affect Productivity?

communicating both the business benefits (including the risk of not changing) (and for employees) ‘what’s in it for me.’” The predominant message of respondents was that culture change is a complex process often requiring years to... View Details

Keywords: by James Heskett

29 May 2014
Research & Ideas

Research Symposium 2014

difference," Edmondson said. Inclusive leaders exhibit three characteristics that lower the fear of speaking up among their employees: such leaders are accessible, proactively invite input, and acknowledge their own fallibility. "Small enabling View Details

Keywords: by Carmen Nobel; Accounting; Health

19 Jun 2013
Research & Ideas

Analyzing Institutions to Solve Big Problems

values by sharing stories about their institutions. Indeed, they have discovered that pastors of so-called megachurches publish an unusually large number of books, not only to connect to church members, but to spread the message to an... View Details

Keywords: by Carmen Nobel & Anna Secino

06 Jan 2011
What Do You Think?

How Should Management Deal With “Anonymous”?

against and refusing service to WikiLeaks. The attacker and the cause? A crowd (I don't know what else to call it, since it is not an organized group) that calls itself Anonymous and that was spawned by ideas exchanged on an Internet View Details

Keywords: by James L. Heskett

02 Jan 2008
Research & Ideas

Most Popular Stories 2007

messages I received were that if leadership involves control, it is only over setting an organization's course and priorities." HBS Cases: How Wikipedia Works (or Doesn't) For HBS professor Andrew McAfee, Wikipedia is a surprisingly... View Details

Keywords: by Sean Silverthorne

17 Jul 2006
Lessons from the Classroom

Developing a Strategy for Digital Convergence

instant messaging device, and any number of other products all rolled into one. Convergence Of Factors Why convergence now? A primary factor is the ever-onward march of processor technology. By the year 2010, says Yoffie, who sits on the... View Details

Keywords: by Sean Silverthorne; Computer; Education

06 May 2002
Research & Ideas

Profits for Nonprofits: Earning Your Own Way

House building a business that trains people and stands by its values. The bakery storefront is also a gateway to potential volunteers and donors and allows Haley House to get its message out. Not that it's all been a cakewalk. Ekstrom... View Details

Keywords: by Martha Lagace

12 Sep 2017
First Look

First Look at New Research and Ideas, September 12, 2017

September–October 2017 Harvard Business Review Why Do We Undervalue Competent Management? Neither Great Leadership Nor Brilliant Strategy Matters Without Operational Excellence By: Sadun, Raffaella, Nicholas Bloom, and John Van Reenen Abstract—A recurring View Details

Keywords: Carmen Nobel

09 Feb 2018
Research & Ideas

Big Hits: The Best of the 2018 Super Bowl Ads

audience’s attention and empathy, but that failed to offer a compelling reason to believe in and purchase the product. A notable exception was an ad for E-Trade that deftly used many Americans’ post-Great Recession concerns about the safety of their retirement savings... View Details

Keywords: Re: Multiple Faculty; Telecommunications

01 Oct 2001
What Do You Think?

Will Information Technology Really Turn Organizations Upside Down This Time?

Summing Up Do not read too much into a possible relationship between the development of information technology and the incidence of "upside-down" management. That's the overwhelming message from responses to the column raising... View Details

Keywords: by James Heskett

10 Mar 2015
First Look

First Look: March 10

Diversity and Inclusion (D&I), provided a summary of the firm's journey to date and an update on its progress. The message from Fink at the July meeting was clear: the firm needed to do more. This View Details

Keywords: Carmen Nobel

04 Oct 2016
First Look

October 4, 2016

information and instead message to shareholders and analysts something of opposite sign. The data suggest they may be motivated in part by subsequent personal stock-trading opportunities. Publisher's link:... View Details

23 Nov 1999
Research & Ideas

What’s Your Strategy for Managing Knowledge?

mail messages with them and checked Bain's "people finder" database for more contacts. Eventually she connected with nine partners and several managers who had developed growth strategies for financial services institutions. She... View Details

Keywords: by Morten T. Hansen, Nitin Nohria & Thomas Tierney; Consulting

05 Nov 2024
Research & Ideas

AI Can Help Leaders Communicate, But Can't Make Employees Listen

for AI acceptance: messages simply labeled as coming from AI were rated as less helpful than those that actually came from a chatbot. “My prediction is that every single employee one day will have their own communication bot, just like... View Details

Keywords: by Ben Rand; Information Technology; Technology

15 May 2020
Research & Ideas

Find Your Pragmatic Path through Radical Uncertainty

would love to know when life will return to “normal” even if it is a different normal than what we have previously experienced. Many companies are running ads or issuing CEO messages that say: “We are in this together.” Perhaps it is more... View Details

Keywords: by Howard Stevenson, Eugene B. Kogan, and Shirley Spence

01 Nov 2010
Research & Ideas

How IT Shapes Top-Down and Bottom-Up Decision Making

decision-making toward the bottom of the corporate ladder. Communication systems, such as e-mail and instant messaging applications, will push the decision-making process toward the top. And that means developing an IT strategy isn't all... View Details

Keywords: by Carmen Nobel

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