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  • All HBS Web  (1,472)
    • People  (1)
    • News  (322)
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    • Events  (5)
    • Multimedia  (6)
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  • Research Summary

Current Research

By: Leslie K. John

Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.

Professor John’s work has been published in leading... View Details

  • Program

Competing in the Age of Digital Platforms

platforms. Key Benefits For business leaders, platforms present enormous opportunities but also pose serious risks. Competing in what have been called "multi-sided markets driven by network effects" is often akin to playing... View Details
  • Program

Building a Legacy

insights to build a professional family office Establish the right structure, governance, and organizational design for a family office Make savvier financial decisions based on a deeper understanding of family wealth management Set clear... View Details
  • Program

Aligning Strategy and Sales

marketplace Expand your personal and professional network Extend your network by living and working with accomplished executives from various backgrounds, industries, and countries across the globe Build relationships with a diverse group of peers who can provide... View Details
  • 05 Aug 2010
  • What Do You Think?

What Is Customer Opinion Good For?

mine]. Our research found that customers can scarcely imagine how to create uncontested market space. Their insight also tends toward the familiar 'offer me more for less.' And what customers typically want... View Details
Keywords: by Jim Heskett; Technology
  • Web

Business & Environment

JUL 2025 | Climate Rising In this Climate Rising episode in our series on climate resilience, Jacqueline Novogratz, Founder and CEO of Acumen shares how impact investing is agriculture is helping smallholder farmers build climate resilience. Jacqueline shares View Details
  • 10 Jan 2012
  • First Look

First Look: January 10

  PublicationsGlobal, Local, and Contagious Investor Sentiment Authors:Malcolm Baker, Jeffrey Wurgler, and Yu Yuan Publication:Journal of Financial Economics (forthcoming) Abstract We construct investor sentiment indices for six major stock View Details
Keywords: Sean Silverthorne
  • June 2019
  • Case

Rachael Ray: Cooking Up a Brand

By: Boris Groysberg, Robin Abrahams and Kerry Herman
Rachael Ray built a remarkable career and brand, first as a cooking personality, and then as a lifestyle maven. This case explores her early career, decisions taken along the way, and the successes she achieved in publishing, television and as a spokesperson. As her... View Details
Keywords: Personal Development and Career; Decision Choices and Conditions; Brands and Branding; Entrepreneurship
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Groysberg, Boris, Robin Abrahams, and Kerry Herman. "Rachael Ray: Cooking Up a Brand." Harvard Business School Case 419-022, June 2019.
  • 10 Feb 2015
  • First Look

First Look: February 10

entry) as a means of reconciling non-monotonic incentive responses to competition, effectively manipulating the number and skills distribution of contestants facing one another. February 2015 GfK Marketing Intelligence Review Beyond... View Details
Keywords: Sean Silverthorne
  • Web

Hiring Organizations

Informa Tech Inkitt, Inc. Innovius Capital Insight Partners Instacart Insulet Intrepid Growth Partners Intuit Invesco InvestBev Investcorp Investindustrial Invictus Growth Partners Invus Opportunities Iodine Software Ipsen IQT - In-Q-Tel... View Details
  • September 2014
  • Article

Advancing Consumer Neuroscience

By: Ale Smidts, Ming Hsu, Alan G. Sanfey, Maarten A. S. Boksem, Richard B. Ebstein, Scott A. Huettel, Joe W. Kable, Uma R. Karmarkar, Shinobu Kitayama, Brian Knutson, Israel Liberzon, Terry Lohrenz, Mirre Stallen and Carolyn Yoon
In the first decade of consumer neuroscience, strong progress has been made in understanding how neuroscience can inform consumer decision making. Here, we sketch the development of this discipline and compare it to that of the adjacent field of neuroeconomics. We... View Details
Keywords: Consumer Neuroscience; Neuroeconomics; Social Neuroscience; Genes; Machine Learning; Meta-analysis; Consumer Behavior; Decision Making; Science
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Smidts, Ale, Ming Hsu, Alan G. Sanfey, Maarten A. S. Boksem, Richard B. Ebstein, Scott A. Huettel, Joe W. Kable, Uma R. Karmarkar, Shinobu Kitayama, Brian Knutson, Israel Liberzon, Terry Lohrenz, Mirre Stallen, and Carolyn Yoon. "Advancing Consumer Neuroscience." Marketing Letters 25, no. 3 (September 2014): 257–267.
  • 2021
  • Working Paper

Multiple Team Membership, Turnover, and On-Time Delivery: Evidence from Construction Services

By: Hise O. Gibson, Bradely R. Staats and Ananth Raman
Firms who want to compete in dynamic markets are finding that they must build more agile operations to ensure success. One way for a firm to increase organizational agility is to allocate employees to multiple project teams, simultaneously—a practice known as multiple... View Details
Keywords: Multiple Team Membership; Turnover; Fluid Teams; Project Management; Groups and Teams; Projects; Management; Performance
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Gibson, Hise O., Bradely R. Staats, and Ananth Raman. "Multiple Team Membership, Turnover, and On-Time Delivery: Evidence from Construction Services." Harvard Business School Working Paper, No. 22-004, July 2021.
  • Web

Giving - Alumni

an existing product, and how field immersions give students insights into global business. Learn how giving to HBS makes an impact through stories about two alumni who are improving literacy in India, a faculty member’s research on a tech... View Details
  • Program

Leading Change and Organizational Renewal

and managing change, this program prepares you to drive organizational evolution and innovation as the business environment rapidly evolves. You will gain new insight into the strategies used by top global companies to eliminate... View Details
  • Program

Transforming Customer Experiences

operating models and strategic service mission with changing consumer needs, shifting market demands, and an evolving competitive landscape. Details Design effective service strategies and offerings Develop operations and service features... View Details
  • Web

Overview - Doctoral

Overview New Ideas for a Changing World PhD Programs Accounting & Management Business Economics (Includes Finance) Health Policy (Management) Marketing Organizational Behavior Strategy Technology & Operations Management At Harvard... View Details
  • 10 Dec 2013
  • First Look

First Look: December 10

time and markets. Specifically, we build a model in which two firms that differ in their capabilities enter sequentially into two markets with different potentials for profit. The model is solved using game theory under three learning... View Details
Keywords: Sean Silverthorne
  • Career Coach

Alyssa Wilson

Alyssa wants to help students decide if a career in investing is a good fit for their interests and skillset as well as work through practical recruiting advice and tactics. Alyssa can provide insight on how different firms recruit as... View Details
  • 17 Aug 2023
  • Research & Ideas

‘Not a Bunch of Weirdos’: Why Mainstream Investors Buy Crypto

“are not a bunch of weirdos. They look and act just like investors in traditional asset markets.” Understanding this market is increasingly important. Cryptocurrencies’ global value has boomed to a market... View Details
Keywords: by Ben Rand
  • 03 Nov 2009
  • First Look

First Look: Nov. 3

with our predictions, fragility strongly predicts future price volatility, and co-fragility predicts cross-stock return comovement. Download the paper via SSRN: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1490734   PublicationsIndia Transformed? View Details
Keywords: Martha Lagace
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