Interviews - Publications - Faculty & Research

Teaching Interest

How to Talk Gooder in Business and Life

This is an Elective Curriculum course for HBS MBA students. People must converse effectively to achieve success in every aspect of business and life – from pitching ideas to giving feedback, brainstorming and making strategic decisions, from interviewing to firing.... View Details

Keywords: Conversation; Strategic Decisions; Interactions

2015
Other Teaching and Training Material

Marketing Reading: Digital Marketing

By: Sunil Gupta and Joseph Davin

Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details

Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry

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When the Thought Doesn’t Count: The Dynamics of Unhelpful Help in Creative Organizations

By: Colin Fisher, Julianna Pillemer and Teresa Amabile

We’ve all been there. You ask a colleague for help with something, maybe a tricky research design or a difficult student. They agree to help, but their assistance misses its mark. You wonder what happened and, if you turn to existing research and theory, you don’t find... View Details

Keywords: Helping; Organizational Culture

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