Publications

Publications

Filter Results: (2,564) Arrow Down
Filter Results: (2,564) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 19 of 2,564 Results →
  • 19 Oct 2012
  • Research & Ideas

Digital Technology’s Profound Game Change for Marketers

technology is radically transforming the marketing function and the role of the marketing professional. The changes rippling through the marketing industry goes far beyond the... View Details
Keywords: by Jeffrey Bussgang; Advertising; Technology
  • 2012
  • Working Paper

Conflict Policy and Advertising Agency-Client Relations: The Problem of Competing Clients Sharing a Common Agency

By: Alvin J. Silk
What restrictions should be placed on advertising agencies with respect to serving accounts or clients that are competitors of one another in order to avoid conflicts in interest? In recent decades, the advertising and marketing services industry has undergone a number... View Details
Keywords: Advertising; Service Delivery; Competition; Conflict of Interests; Policy; Practice; Advertising Industry; United States
Related
  • 01 May 2015
  • News

Celebrating and Supporting Leadership

students; to inspire and inform case studies; and to share our insight and experience." Mission and Priorities... View Details
Keywords: Educational Services
  • 23 Jun 2003
  • Research & Ideas

Psychology, Pathology, and the CEO

without informing other departments, leading to waste and duplication. Respect among peers declined. Employees regularly went to the press to air grievances, reinforcing the BBC's culture of blame.— Rosabeth... View Details
Keywords: by Rosabeth Moss Kanter
  • December 2009
  • Article

Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?

By: Felix Oberholzer-Gee and Joel Waldfogel
Since the dawn of broadcasting, and especially in the past decade, Americans have turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a... View Details
Keywords: Voting; Ethnicity; Behavior; Local Range; Journalism and News Industry; Journalism and News Industry; United States
Related
  • 06 May 2010
  • Working Paper Summaries

Introductory Reading For Being a Leader and The Effective Exercise of Leadership: An Ontological Model

Keywords: by Werner Erhard, Michael C. Jensen, Steve Zaffron & Kari L. Granger; Education
  • Web

Key Concepts - Institute For Strategy And Competitiveness

Measure Outcomes & Cost for Every Patient Aligning Reimbursement with Value Systems Integration Geography of Care Information Technology Key Concepts Value-based health care is one of the most important topics in health care View Details
  • Web

Providers - Institute For Strategy And Competitiveness

are part of, and function as teams rather than free agents. Focus on the full cycle of care. Integrate care with both upstream and downstream entities to ensure good patient... View Details
  • 01 Aug 2001
  • News

Class Day and Commencement 2001

Transformed by a large, canopied stage and row after row of folding chairs, Baker Beach took on the guise of its more stately alter ego, Baker Lawn, and served as an ideal... View Details
Keywords: Marcel Acosta; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 31 Oct 2023
  • Research & Ideas

Beyond the 'Business Case' in DEI: 6 Steps Toward Meaningful Change

enterprise. The most successful DEI efforts are those that don’t sit in a single office, but that get woven into different functions across levels, regions, and workflows, Williams says. This may seem... View Details
Keywords: by Katherine Hutt Scott and Barbara DeLollis
  • 01 Feb 2002
  • News

Terrorism, Insurance, and Uncle Sam

In the wake of the September 11 attacks, business in general and the insurance industry in particular are examining ways to manage the high cost of insurance against acts of terrorism. Appearing before the Senate Committee on Commerce,... View Details
Keywords: Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 22 Aug 2017
  • First Look

First Look at New Research and Ideas, August 23

forthcoming Handbook of Structural Transformation Location Fundamentals, Agglomeration Economies, and the Geography of Multinational Firms By: Alfaro, Laura, and Maggie... View Details
Keywords: Sean Silverthorne
  • 16 Nov 2016
  • Research & Ideas

Turning One Thousand Customers into One Million

Few companies in the past few years have rocketed to success faster than Uber, Airbnb, and Etsy, which together have transformed the way we hail a cab, plan a vacation, and... View Details
Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations
  • 23 Dec 2002
  • Research & Ideas

Partnering and the Balanced Scorecard

business-unit managers choose local measures that influence, but are not necessarily identical to the corporate scorecard measures. The most remarkable transformations and partnerships occur in support View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • Article

Course Research: Using the Case Method to Build and Teach Management Theory

By: Clayton M. Christensen and Paul R. Carlile
Some in the Academy have questioned the usefulness of case studies in teaching sound management theory (Shugan 2006). Our research and experience suggests exactly the opposite-that case studies can unite the development of theory with the teaching of it in a single... View Details
Keywords: Business Education; Curriculum and Courses; Teaching; Cases; Research; Theory
Related
  • 2009
  • Article

Compelled to Help: Effects of Direct and Indirect Exchange on Perceived Obligation in Professional Networks

By: Roy Y.J. Chua, Billian Sullivan and Michael W. Morris
This research examines felt obligation to help others in employees' and managers' professional networks using a social exchange perspective. We hypothesize that obligation toward others would follow the norms of both direct and indirect reciprocity. Direct reciprocity... View Details
Keywords: Perspective; Conflict of Interests; Research; Surveys; Networks; Forecasting and Prediction; Social Issues
Related
  • Fast Answer

Black Business Leaders and Entrepreneurship

style="line-height: 20px;"> Capital IQ - Use "Screening" function to identify public and private companies and startups by desired industry, location, size, View Details
  • 2015
  • Working Paper

Client Service, Compensation, and the Sell-Side Analyst Objective Function: An Empirical Analysis of Relational Incentives in the Investment-Research Industry

By: David A. Maber, Boris Groysberg and Paul M. Healy
This paper investigates how sell-side analysts build and sustain their client networks; the economic gains to successfully managing this challenge; and the metrics through which these incentives are delivered. In a typical semiannual period, the average analyst... View Details
Keywords: Networks; Measurement and Metrics; Operations; Customer Focus and Relationships; Jobs and Positions
Related
  • 12 Apr 2004
  • Research & Ideas

Operations and the Competitive Edge

School—Gary Pisano, David Upton, and Steven Wheelwright—show how a well-designed operations function can become a strategic competitive weapon. Their book is titled Operations, Strategy, View Details
Keywords: by Martha Lagace
  • 23 Jun 2023
  • HBS Case

This Company Lets Employees Take Charge—Even with Life and Death Decisions

called BuurtzorgWeb, through which they share patient notes, distribute knowledge, collaborate on problems that extend beyond a single neighborhood team, and access the Omaha System, a standardized taxonomy to classify patient care View Details
Keywords: by Annelena Lobb; Health