Publications

12 Oct 1999
Research & Ideas

Confronting the Challenges that Face Bricks-and-Mortar Stores

Raymond Burke of Indiana University took on the broader question of how to evaluate new retail technologies, uncovering insights in past technological successes and failures. Here, in an excerpt, Burke offers ten lessons retailers should... View Details

Keywords: by Raymond Burke; Retail

23 Mar 2020
Research & Ideas

Product Disasters Can Be Fertile Ground for Innovation

innovation by creating uncertainty and convince risk-averse companies to pull back on R&D. When a bicyclist was killed by an Uber autonomous car in Arizona in 2018, for example, the company suspended the program—even though the crash was later judged to be View Details

Keywords: by Michael Blanding; Health; Medical Devices & Supplies

April 1998 (Revised April 2004)
Case

NEC: A New R&D Site in Princeton

In 1992, Daizburo Shinoda, a senior R&D manager at NEC, has to deal with a succession issue regarding the leadership of NEC's R&D site in Princeton, N.J. In deciding whom to appoint as the next leader of NEC's most important R&D site abroad, Shinoda has to consider a... View Details

Keywords: Management Succession; Corporate Strategy; Research and Development; Cross-Cultural and Cross-Border Issues; Information Technology Industry; New Jersey

May–June 2023
Article

Analytics for Marketers: When to Rely on Algorithms and When to Trust Your Gut

By: Fabrizio Fantini and Das Narayandas

Advanced analytics can help companies solve a host of management problems, including those related to marketing, sales, and supply-chain operations, which can lead to a sustainable competitive advantage. But as more data becomes available and advanced analytics are... View Details

Keywords: Analytics and Data Science; Decision Making

Register to Read

2016
Chapter

Luxury Branding Research: New Perspectives and Future Priorities

By: Anat Keinan, Sandrine Crener and Silvia Bellezza

Several major trends have changed the landscape for luxury brands. These shifts include the increasing role of technology (digital and mobile) as well as the use by consumers of alternative signals of status, such as wearing less prominently branded apparel, being less... View Details

Keywords: Luxury; Brands and Branding

Register to Read

Read Now

14 May 2019
News

Fintech is changing small business lending. Here’s what it means for your business.

January 1996
Case

Managing Xerox's Multinational Development Center (Abridged)

Describes a manager's role in developing a staff group responsible for enhancing the efficiency of Xerox's worldwide logistics and inventory management systems. Illustrates a range of management strategies for upward and lateral influence in a complex organizational... View Details

Keywords: Multinational Firms and Management; Personal Development and Career; Technology Industry; Technology Industry

September 2020
Article

Regulatory Sandboxes: A Cure for mHealth Pilotitis?

By: Abhishek Bhatia, Rahul Matthan, Tarun Khanna and Satchit Balsari

Mobile health (mHealth) and related digital health interventions in the past decade have not always scaled globally as anticipated earlier despite large investments by governments and philanthropic foundations. The implementation of digital health tools has suffered... View Details

Keywords: COVID-19; mHealth; Digital Health; Design Thinking; Regulation; Intervention; Regulatory Sandbox; Health Care and Treatment; Technological Innovation; Design; Governing Rules, Regulations, and Reforms; India

Read Now

Web

Publications - Faculty & Research

and speed (“move fast and break things”). They’ve spent more effort on innovating than on anticipating how customers—and bad actors—might engage with products. But as digital products become... View Details Keywords: Technological... View Details

Forthcoming
Article

Engaging Customers with AI in Online Chats: Evidence from a Randomized Field Experiment

By: Shunyuan Zhang and Das Narayandas

We examine how artificial intelligence (AI) affected the productivity of customer service agents and customer sentiment in online interactions. Collaborating with a meal delivery company, we conducted a randomized field experiment that exploited exogenous variation in... View Details

Keywords: AI and Machine Learning; Customer Focus and Relationships; Performance Efficiency

August 1988 (Revised April 1998)
Case

IBM 360: Giant as Entrepreneur

By: Joseph L. Bower

Presents the ingredients that went into a major entrepreneurial shift by IBM--investing $5 billion into a new product line that would obsolete any existing computer product line offered by the competition, or by IBM itself. The economic and technical challenges of this... View Details

Keywords: Change Management; Corporate Entrepreneurship; Financial Management; Investment; Organizational Change and Adaptation; Organizational Structure; Problems and Challenges; Competitive Strategy; Information Technology Industry

Find at Harvard

23 Mar 2023
HBS Seminar

Tinglong Dai, Johns Hopkins

24 Oct 2013
News

The Antisocial Threat of Google Glasses

26 Apr 2023
In Practice

Is AI Coming for Your Job?

technologies while minimizing their negative consequences." If we view AI as a supportive tool, augmenting human decision-making, then it is important to teach people how to structure problems and... View Details

Keywords: by Kristen Senz; Technology

09 Jan 2024
In Practice

Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

will companies and their employees adjust to the new world of AI? Harvard Business School faculty members take a look at emerging AI trends and offer some advice for businesses on how to make the most of this new technology in 2024.... View Details

Keywords: by Rachel Layne; Information Technology

December 2011 (Revised April 2012)
Case

Pierre Frankel in Moscow (A): Unfreezing Change

By: Rosabeth Moss Kanter and Matthew Bird

A young and upcoming French executive in a global technology company is sent to Moscow as deputy managing director to turn around the Russia subsidiary. He must report to the subsidiary's managing director (a large reason for the organization's underperformance) and to... View Details

Keywords: Organizational Change and Adaptation; Selection and Staffing; Change Management; Restructuring; Cross-Cultural and Cross-Border Issues; Moscow

Christopher Stanton is Marvin Bower Associate Professor of Business Administration in the Entrepreneurial Management Unit. Professor Stanton's research streams focus on personnel economics, organizational economics, labor markets, and entrepreneurship. His MBA... View Details

April 2001 (Revised November 2001)
Case

AvantGo

By: Alan D. MacCormack and Kerry Herman

Richard Owen, CEO of AvantGo, is preparing for a meeting in which he will set the human resource policy for the firm going forward. It has been three months since the company's IPO, and given the tremendous cramp in hiring over the six months prior to the IPO, he knows... View Details

Keywords: Initial Public Offering; Management Teams; Selection and Staffing; Retention; Growth and Development Strategy; Performance Evaluation; Information Technology; Decisions; Information Technology Industry; Information Technology Industry; United States