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Show Results For
- All HBS Web
(3,883)
- People (12)
- News (1,105)
- Research (2,170)
- Events (14)
- Multimedia (43)
- Faculty Publications (1,019)
- 2010
- Case
Playa Dorado
By: W. Earl Sasser
Playa Dorada Beach & Resort in Boca Raton, Florida, faces a growing seasonal demand for tennis services. The number of guests is expected to double in the next few years, and while the tennis facilities are a popular and well-promoted amenity at the resort, court space... View Details
- October 2012 (Revised March 2022)
- Case
Kleiner-Perkins and Genentech: When Venture Capital Met Science
By: Felda Hardymon and Tom Nicholas
Genentech is a rare success story in the biotechnology industry. Hundreds of billions of dollars of venture capital have been invested without the expected transformational effects. Established in 1976, Genentech was to develop the new science of recombinant DNA into... View Details
Keywords: Innovation ＆ Entrepreneurship; Venture Capital; Innovation and Invention; Entrepreneurship; Information Technology; Science; Biotechnology Industry; United States
Hardymon, Felda, and Tom Nicholas. "Kleiner-Perkins and Genentech: When Venture Capital Met Science." Harvard Business School Case 813-102, October 2012. (Revised March 2022.)
- April 1999 (Revised March 2000)
- Background Note
Discovering What Has Already Been Discovered: Why Did Your Customers Hire Your Product?
By: Clayton M. Christensen
Describes a methodology for identifying markets for new technologies and for defining the highest value attributes of new products or services. It helps innovators escape the trap of incremental improvements to established product concepts by asking a straightforward... View Details
Christensen, Clayton M. "Discovering What Has Already Been Discovered: Why Did Your Customers Hire Your Product?" Harvard Business School Background Note 699-029, April 1999. (Revised March 2000.)
- November 1997 (Revised January 2005)
- Background Note
Orientation for Viewing Humphrey Chen
By: Monica C. Higgins, John Galvin and Adam Richman
Addresses the career decision-making process of Humphrey Chen as he graduates from HBS with an MBA. In choosing between an offer from a top-tier consulting firm and launching a start-up entrepreneurial venture, Chen must weigh the expectations of many people--family,... View Details
Keywords: Personal Development and Career
Higgins, Monica C., John Galvin, and Adam Richman. "Orientation for Viewing Humphrey Chen." Harvard Business School Background Note 498-036, November 1997. (Revised January 2005.)
- 26 Aug 2011
- News
Failing forward
- 15 Jul 2013
- News
Women Quoted Higher Prices for Auto Repairs, But Negotiate Better
- 22 Feb 2021
- Working Paper Summaries
Private and Social Returns to R&D: Drug Development and Demographics
- 18 Apr 2017
- News
Klarman Hall Topping Off Ceremony
- June 2018
- Case
American Airlines' Value Pricing (Abridged)
By: Alvin J. Silk and Sunil Gupta
This is an abridged version of the 1992 case where American Airlines (AA) launched "Value Pricing" in an attempt to simplify the pricing structure of the airline industry. AA expected that this plan would benefit not only consumers, but also AA and the entire airline... View Details
Keywords: Consumer Marketing; Market Segmentation; Pricing; Pricing Strategy; Demand Analysis; Competition; Marketing; Segmentation; Price; Strategy; Demand and Consumers; Analysis; Air Transportation Industry
Silk, Alvin J., and Sunil Gupta. "American Airlines' Value Pricing (Abridged)." Harvard Business School Case 519-019, June 2018.
- September 2006 (Revised October 2007)
- Module Note
Platform-Mediated Networks: Definitions and Core Concepts
Defines platform-mediated networks and introduces concepts central to their study. First, it defines networks and network effects; explains how network effects influence users' willingness-to-pay for network access; describes factors that determine the strength of... View Details
Keywords: Consumer Behavior; Network Effects; Digital Platforms; Information Technology; Information Infrastructure; Digital Platforms
Eisenmann, Thomas R. "Platform-Mediated Networks: Definitions and Core Concepts." Harvard Business School Module Note 807-049, September 2006. (Revised October 2007.)
- 02 Sep 2011
- Working Paper Summaries
First-Party Content, Commitment and Coordination in Two-Sided Markets
Keywords: by Andrei Hagiu & Daniel Spulber
- January 2016
- Case
Sentient Jet: The Uber of Private Jets
By: Anat Keinan and Sandrine Crener
Founded in 1999 in the Boston area, Sentient Jet had become a leading private aviation company in the United States. Its success was built on the introduction of a groundbreaking membership program that offered business travelers the flexibility and convenience of... View Details
Keywords: Private Jets; Private Aviation; Luxury; Luxury Service; Uber; Branding; Growth Strategy; Client Acquisition; Innovative Business Model; Disruptive Innovation; Collaborative Consumption; Disruption; Disruptive Business Model; Travel; Reputation Management; Sharing Economy; Word Of Mouth; Customer Engagement; Aircraft; Membership Programs; Loyalty Program; Brand Positioning; Brand Building; Brand Differentiation; Customer Service; Exceeding Consumer Expectations; 2-way Business Model; Marketing Partnerships; Netjet; Air Transportation; Entrepreneurship; Growth and Development Strategy; Air Transportation Industry
Keinan, Anat, and Sandrine Crener. "Sentient Jet: The Uber of Private Jets." Harvard Business School Case 516-066, January 2016.
- 01 Oct 2012
- News
Anchored to mobiles
- October 2021 (Revised February 2023)
- Case
Ant Group (A)
By: Krishna G. Palepu, Feng Zhu, Susie L. Ma and Kerry Herman
In 2004, Chinese e-commerce company Alibaba created Alipay, an app to facilitate payments on its e-commerce sites. As Alibaba grew, so did Alipay, until Alipay spawned its own ecosystem of financial technology products and services under the name of Ant Group. By 2020,... View Details
Keywords: Payment Systems; Information Technology; Value Creation; Network Effects; Strategy; Disruptive Innovation; Initial Public Offering; Technology Industry; Financial Services Industry; China
Palepu, Krishna G., Feng Zhu, Susie L. Ma, and Kerry Herman. "Ant Group (A)." Harvard Business School Case 122-003, October 2021. (Revised February 2023.)
- February 1979
- Article
Effects of External Evaluation on Artistic Creativity
By: T. M. Amabile
Examined the conditions under which the imposition of an extrinsic constraint upon performance of an activity can lead to decrements in creativity. 95 female undergraduates worked on an art activity either with or without the expectation of external evaluation. In... View Details
Keywords: Creativity; Social Psychology; Performance Evaluation; Motivation and Incentives; Situation or Environment
Amabile, T. M. "Effects of External Evaluation on Artistic Creativity." Journal of Personality and Social Psychology 37, no. 2 (February 1979): 221–233.
- August 2016
- Article
The Role of (Dis)similarity in (Mis)predicting Others' Preferences
By: Kate Barasz, Tami Kim and Leslie K. John
Consumers readily indicate liking options that appear dissimilar—for example, enjoying both rustic lake vacations and chic city vacations or liking both scholarly documentary films and action-packed thrillers. However, when predicting other consumers’ tastes for the... View Details
Keywords: Perceived Similarity; Prediction Error; Preference Prediction; Self-other Difference; Social Inference; Cognition and Thinking; Perception; Forecasting and Prediction
Barasz, Kate, Tami Kim, and Leslie K. John. "The Role of (Dis)similarity in (Mis)predicting Others' Preferences." Journal of Marketing Research (JMR) 53, no. 4 (August 2016): 597–607.