Event Marketing - Publications - Faculty & Research

13 Jan 2023
Research & Ideas

Are Companies Actually Greener—or Are They All Talk?

Most companies now account for social good in their financial reports in some way, but with regulation scattershot and evolving, it’s complicated for investors to assess so-called ESG reports. The disclosures, known as Environmental, Social, and Governance reports,... View Details

Keywords: by Rachel Layne

Web

Data - Institute For Strategy And Competitiveness

HBS ISC Resources Resources Video Courses Data Events & Presentations Frameworks News Publications Data Data Resources U.S. Cluster Mapping The Cluster Mapping Project assembles a detailed picture of the location and performance of... View Details

09 Jul 2020
Research & Ideas

It’s Time to Reset Decision-Making in Your Organization

[Editor’s note: This is the third installment of a continuing series on issues that 600 CEOs told us keeps them awake at night. Today's topic: The challenges of making organizational decisions in this uncertain environment.] While we may be living in unprecedented... View Details

Keywords: by Boris Groysberg and Sarah Abbott

Web

Hiring International Students

employer to first test the US labor market through a variety of standard recruitment methods (see below). The recruitment period lasts from 1 to 6 months and, once complete, the employer submits the labor certification application to the... View Details

26 Aug 2024
Blog Post

HBS Lingo 101

place in the second semester. Field Global Capstone builds on interpersonal and team-based skills learned in START, LEAD, and Inclusion and culminates with student teams going into global markets around the world to help develop a new... View Details

09 Jan 2014
Working Paper Summaries

Economic Transition and Private-Sector Labor Demand: Evidence from Urban China

Keywords: by Lakshmi Iyer, Xin Meng, Nancy Qian & Xiaoxue Zhao

01 Oct 1997
News

J. Hughes Norton III

Norton is seated in Congressional's main dining room, his cell phone close at hand. As senior vice president in charge of golf operations at Cleveland-based International Management Group (IMG), the world's oldest and largest sports View Details

Keywords: Garry Emmons

07 Mar 2016
HBS Seminar

Scott Stern, MIT Sloan School of Management

28 Jun 2021
Research & Ideas

Keep or Cut Workers? How Companies Reacted to the COVID-19 Crisis

we were collecting data as events were happening." As it turns out, the actions companies took during those first 90 days of the pandemic depended not only on their cash on hand, but how committed they were to their workers, according to... View Details

Keywords: by Lane Lambert

Web

Financial Accounting Online Course | HBS Online

community of peers before, during, and after your course. Learners who successfully complete an HBS Online program will be added to the HBS Online Community's Official Networking Group and gain exclusive access to events and other... View Details

22 Feb 2018
Book

The New History of American Capitalism

Since the start of the 2000s, historians have renewed their interest in capitalism, two Harvard professors observe in their new book, American Capitalism: New Histories. One of the primary contributing factors for this, according to Sven Beckert and Christine Desan, is... View Details

Keywords: Manufacturing

Web

Advisory Board - Entrepreneurship

Engineering. Michael Cline (MBA 1985), Accretive Technology Partners J. Michael Cline is the founding Partner of Accretive Technology Partners, LLC, a private equity firm focused on building market leaders in the business process... View Details

22 Nov 2022
Research & Ideas

When Agreeing to Disagree Is a Good Beginning

something we’d rather avoid than engage in with confidence,” explained Francesca Gino, Tandon Family Professor of Business Administration in the Negotiation, Organizations, and Markets Unit at Harvard Business School during the event.... View Details

Keywords: by Clea Simon, Harvard Gazette

10 Jan 2023
Op-Ed

Time to Move On? Career Advice for Entrepreneurs Preparing for the Next Stage

it’s important to use these different lenses to fully embrace all the learnings that came from your journey. What specific skills have you developed or mastered? Consider all functions within an organization—financial, sales, product, hiring, etc. These are typically... View Details

Keywords: by Julia Austin

11 Mar 2019
Research & Ideas

Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?

overcome decades of TV footage of soldiers and tanks that linger in the mind. To Harvard Business School marketing professor Elie Ofek, it’s more proof that influencing long-held perceptions about a region requires more strategic... View Details

Keywords: by Danielle Kost; Tourism

19 Oct 2022
Op-Ed

Cofounder Courtship: How to Find the Right Mate—for Your Startup

particular field your venture intends to address, you may need a cofounder with domain specific expertise. Having domain expertise will not only inform the product strategy, but will also help the venture gain credibility in the market... View Details

Keywords: by Julia Austin

Web

Business Fundamentals Course - CORe | HBS Online

Design and perform hypothesis tests with P-value 60 hrs Course – 5 Modules Economics for Managers Economics for Managers will enable you to drive critical business decisions. Explore how businesses approach pricing strategy, evaluate View Details

13 Nov 2013
Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

really goes away. Since the dawn of advertising, retailers have made a point of marketing separate lines of branded products for men and women in many categories, even in cases where their functions are essentially the same. It's a... View Details

Keywords: by Carmen Nobel; Consumer Products; Food & Beverage; Auto

February 2020
Supplement

Managing Blackout at Aluminum Bahrain B.S.C. (Alba) (B)

By: Joseph B. Fuller, Gamze Yücaoğlu and Youssef Abdel Aal

The case opens in 2017 as Tim Murray, CEO of Aluminum Bahrain (Alba), the largest single-site aluminum smelter in the world outside China and a major contributor to the Bahraini economy, was contemplating the recovery options as the company was facing the most severe... View Details

Keywords: Aluminum Industry; General Management; Cultural Change; Change Management; Crisis Management; Decision Making; Organizational Culture; Safety; Leadership; Emerging Markets; Bahrain; Middle East

Citation

Purchase

February 2020 (Revised March 2020)
Case

Managing Blackout at Aluminum Bahrain B.S.C. (Alba) (A)

By: Joseph B. Fuller, Gamze Yücaoğlu and Youssef Abdel Aal

The case opens in 2017 as Tim Murray, CEO of Aluminum Bahrain (Alba), the largest single-site aluminum smelter in the world outside China and a major contributor to the Bahraini economy, was contemplating the recovery options as the company was facing the most severe... View Details