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Publications

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  • All HBS Web  (575)
    • News  (61)
    • Research  (477)
    • Events  (4)
  • Faculty Publications  (180)

Show Results For

  • All HBS Web  (575)
    • News  (61)
    • Research  (477)
    • Events  (4)
  • Faculty Publications  (180)
← Page 19 of 575 Results →
  • 24 Jun 2002
  • Research & Ideas

Building ’Brandtopias’—How Top Brands Tap into Society

they understand themselves differs from the standards society has set. These contradictions produce potent demands for what Holt terms utopian desires—the desire for imaginative constructions that will resolve the felt tensions. Brands... View Details
Keywords: by Martha Lagace
  • 30 Aug 2016
  • First Look

August 30, 2016

compensation is more effective for salespeople with high base performance, whereas conditional compensation is equally effective across all types of salespeople. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51539 forthcoming Management Science... View Details
Keywords: Carmen Nobel
  • 27 Apr 2021
  • Research & Ideas

New Research: Surviving Bankruptcy, Useful Economics, and Retirement

variable analysis and use the differences in the likelihood of retirement driven by Social Security retirement incentives in the United States to find a sizable increase in purpose in life as an outcome of retirement.” Emotional... View Details
  • May 2021 (Revised February 2024)
  • Teaching Note

THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

By: Ayelet Israeli and Jill Avery
THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Predictive Analytics; App Development; "Marketing Analytics"; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
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Israeli, Ayelet, and Jill Avery. "THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)." Harvard Business School Teaching Note 521-097, May 2021. (Revised February 2024.)
  • 26 Jul 2016
  • First Look

July 26, 2016

beneficent nonprofits exploit such regulatory leniency and exhibit higher mispricing. Drawing on organizational legitimacy theory, we argue that both regulators and beneficent nonprofits seek to protect their legitimacy with stakeholders, including those who View Details
Keywords: Sean Silverthorne
  • 18 Sep 2000
  • Research & Ideas

Getting It Done: Improving Nonprofit Performance

few years, venture philanthropy's overall impact is quite limited. On another front, The Pew Charitable Trusts undertook a new approach in 1997 by creating the Philadelphia Cultural Leadership Program, which demands accountability every... View Details
Keywords: by James E. Aisner
  • 19 Apr 2011
  • First Look

First Look: April 19

Becker, Zoran Ivkovic, and Scott Weisbenner Publication:Journal of Finance 66, no. 2 (April 2011) Abstract : We exploit demographic variation to identify the effect of dividend demand on corporate payout policy. Retail investors tend to... View Details
Keywords: Sean Silverthorne
  • 05 Jul 2011
  • First Look

First Look: July 5

http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1590245   Cases & Course MaterialsBook Publishing in 2010 Stephen P. Bradley and Nancy BartlettHarvard Business School Note 711-419 Legacy book publishers wrangled with e-book retailers over royalty rates, release... View Details
Keywords: Sean Silverthorne
  • 01 Sep 2006
  • News

Down the Memory Chute

approaching onset of the brain-bruising written assignments that were, for several decades, a requirement for first-year MBAs. These exercises came in several different incarnations, best known by their course acronyms: EA General (Elements of Administration –... View Details
Keywords: Garry Emmons
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

categorized these approaches into a 3x3 matrix, which suggests three different approaches for stage-one demand estimation (decision calculus, experiments and econometric methods), and three different methods for stage-two economic impact... View Details
Keywords: Martha Lagace
  • 21 Jul 2009
  • First Look

First Look: July 21

  Working PapersIn Favor of Clear Thinking: Incorporating Moral Rules into a Wise Cost-Benefit Analysis Authors:Max H. Bazerman and Joshua D. Greene Abstract Bennis, Medin, and Bartels (2009) have contributed an interesting paper on the... View Details
Keywords: Martha Lagace
  • 30 Jan 2007
  • First Look

First Look: January 30, 2007

to evaluate the link between dismissal costs and productivity. Drawing on establishment-level data from the Annual Survey of Manufacturers and the Longitudinal Business Database, our estimates suggest that wrongful-discharge protections reduce employment flows and firm... View Details
Keywords: Martha Lagace
  • 18 Mar 2014
  • First Look

First Look: March 18

cluster analysis on all whole-body donors' data from the Universities of California at Davis, Irvine, Los Angeles, and San Francisco. Two donor groups emerge from the analyses: One is made of slightly younger, educated, married... View Details
Keywords: Sean Silverthorne
  • 02 Apr 2019
  • Research Event

Women Pay a Higher Career Price in Today's Always-On Work Culture

firm but by most companies today. Yes, women were struggling to be fully present at home and work, but so were men. An always-on culture and gender-role expectations were to blame, not motherhood. And men were mourning the loss of their family time to client View Details
Keywords: by Danielle Kost; Consulting; Service
  • 26 Jan 2015
  • News

The Ingredients for Success

analysis showed that the biggest need was more basic. “There’s a significant unmet demand for restaurant workers,” she said. The culinary school will be housed in a failed venture in downtown New Orleans... View Details
Keywords: Tyler Bridges; Food Services and Drinking Places; Hospitality; Educational Services
  • 05 Feb 2009
  • Research & Ideas

In Praise of Marketing

U.S. By the 1960s, American brands had benefited from so much cumulative investment in marketing that they were unquestionably the strongest brands in the world. There were three reasons why marketing developed in the United States ahead of Europe. First, the sheer... View Details
Keywords: by John Quelch; Advertising
  • 27 Apr 2010
  • First Look

First Look: April 27

managers and recruiters are questioning conventional business education. Their concerns? Among other things, MBA programs aren't giving students the heightened cultural awareness and global perspectives they need. Newly minted MBAs lack essential leadership skills.... View Details
Keywords: Martha Lagace
  • 12 Feb 2013
  • First Look

First Look: Feb. 12

Cost-Benefit Analysis in Environmental Policy Abstract We conducted an analysis that explores the merits of a low-carbon development strategy for Liberia. This chapter describes both our cost-benefit View Details
Keywords: Sean Silverthorne
  • 08 Nov 2016
  • First Look

November 8, 2016

with oversupply and declining demand and to New World winemakers faced with rising costs and a deteriorating image. But changing Chinese market conditions and consumer preferences required both sets of players to devise new strategies to... View Details
Keywords: Sean Silverthorne
  • 01 Aug 2000
  • Research & Ideas

A Latin American Vision: New HBS Research Center Opens

who conduct research in Latin America. Argentine President Fernando de la Rua and HBS Dean Kim B. Clark Highlights included a classic case discussion (on Embraer, the Brazilian aircraft manufacturer, see related article), presentations and View Details
Keywords: by Martha Lagace
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