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  • 2023
  • Working Paper

The Customer Journey as a Source of Information

By: Nicolas Padilla, Eva Ascarza and Oded Netzer
In the face of heightened data privacy concerns and diminishing third-party data access, firms are placing increased emphasis on first-party data (1PD) for marketing decisions. However, in environments with infrequent purchases, reliance on past purchases 1PD... View Details
Keywords: Customer Journey; Privacy; Consumer Behavior; Analytics and Data Science; AI and Machine Learning; Customer Focus and Relationships
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  • 2020
  • Working Paper

Inventing the Endless Frontier: The Effects of the World War II Research Effort on Post-War Innovation

By: Daniel P. Gross and Bhaven N. Sampat
During World War II, the U.S. government launched an unprecedented effort to mobilize science for war: a newly-established Office of Scientific Research and Development (OSRD) entered thousands of R&D contracts with industrial and academic contractors, spending one to... View Details
Keywords: World War II; Vannevar Bush; OSRD; Mission-oriented R＆D; Direction Of Innovation; Geography Of Innovation; Technology Clusters; U.S. Innovation System; Innovation and Invention; Research and Development; Problems and Challenges; War; History; Government Administration; United States
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  • 10 Mar 2022
  • HBS Seminar

Adina Sterling, Stanford

  • March 2022 (Revised August 2022)
  • Case

Proximie: Using XR Technology to Create Borderless Operating Rooms

By: Ariel D. Stern and Alpana Thapar
In mid-January 2022, Nadine Hachach-Haram, founder and CEO of Proximie, was thinking about the company’s growth plans. Launched in 2016, Proximie was a platform that enabled clinicians, proctors, and medical device company personnel to be virtually present in operating... View Details
Keywords: Growth and Development Strategy; Technological Innovation; Partners and Partnerships; Strategic Planning; Health Care and Treatment; Analytics and Data Science; Digital Platforms; Health Industry; Lebanon; United Kingdom; United States
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  • 2023
  • Article

Evaluating Explainability for Graph Neural Networks

By: Chirag Agarwal, Owen Queen, Himabindu Lakkaraju and Marinka Zitnik
As explanations are increasingly used to understand the behavior of graph neural networks (GNNs), evaluating the quality and reliability of GNN explanations is crucial. However, assessing the quality of GNN explanations is challenging as existing graph datasets have no... View Details
Keywords: Analytics and Data Science
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  • 25 Apr 2023
  • HBS Seminar

Bart Vanneste, UCL School of Management

  • July 2002 (Revised June 2003)
  • Case

Microsoft Financial History

By: William A. Sahlman
Contains background financial data on Microsoft as of mid-2001. View Details
Keywords: History; Analytics and Data Science; Crime and Corruption; Profit
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    Robert C. Merton

    Robert C. Merton is the School of Management Distinguished Professor of Finance at the MIT Sloan School of Management.

    Merton is University Professor Emeritus at Harvard University and was the George Fisher Baker Professor of... View Details

    Keywords: banking; brokerage; financial services; insurance industry; investment banking industry; retail financial services
    • 03 Dec 2014
    • HBS Seminar

    Ginger Jin, University of Maryland

    • April–May 2024
    • Article

    Gone with the Big Data: Institutional Lender Demand for Private Information

    By: Jung Koo Kang
    I explore whether big-data sources can crowd out the value of private information acquired through lending relationships. Institutional lenders have been shown to exploit their access to borrowers’ private information by trading on it in financial markets. As a shock... View Details
    Keywords: Analytics and Data Science; Borrowing and Debt; Financial Markets; Value; Knowledge Dissemination; Financing and Loans
    Related
    • November 1990
    • Case

    Chemplan Corp.: Paint-Rite Division

    By: Paul A. Vatter
    An exercise with data that allows a discussion of regression analysis as a tool for forecasting and understanding structure. View Details
    Keywords: Forecasting and Prediction; Framework; Analytics and Data Science; Mathematical Methods
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    • Article

    Market Interest in Nonfinancial Information

    By: R. G. Eccles, Michael P. Krzus and George Serafeim
    Market interest in nonfinancial (e.g., Environmental, Social, and Governance [ESG]) information, including data produced by the Carbon Disclosure Project (CDP), is growing. Using data from Bloomberg we analyze this interest from a variety of different perspectives, and... View Details
    Keywords: Markets; Analytics and Data Science; Perspective; Environmental Sustainability; Social Issues; Corporate Disclosure; Projects; Interests
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    • 28 Aug 2007
    • First Look

    First Look: August 28, 2007

    large economies for the 2001 to 2005 period. We investigate reasons why Chinese firms are more diversified than companies elsewhere. Design/methodology/approach—We collect data on the number of business segments in which publicly traded... View Details
    Keywords: Martha Lagace
    • January 2019
    • Case

    Data.gov (Abridged)

    By: Karim R. Lakhani, Robert D. Austin and Yumi Yi
    This case presents the logic and execution underlying the launch of Data.gov, an instantiation of President Obama's initiative for transparency and open government. The process used by Vivek Kundra, the federal CIO, and his team to rapidly develop the website and to... View Details
    Keywords: Safety; Rights; Analytics and Data Science; Internet and the Web; Ethics; Cost vs Benefits; Innovation and Management; Information Management; Public Administration Industry; Information Industry; United States
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    • January 1995 (Revised November 1996)
    • Case

    Avalon Information Services, Inc.

    By: Lynn S. Paine and Wilda White
    The Privacy Review Committee of Avalon Information Services must decide how to deal with concerns voiced by its retail supermarket customers about the privacy of consumer data collected through Avalon's point-of-sale data collection program. One customer is proposing... View Details
    Keywords: Mission and Purpose; Safety; Demand and Consumers; Rights; Analytics and Data Science; Information Technology; Ethics; Information Industry
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    • 03 Jun 2022
    • Blog Post

    HiHome Sweet HiHome

    simplify the home buying process. The company kicked off the venture through the MS/MBA’s Technology Venture Immersion (TVI) course, helped raise pre-seed capital through the Allston Venture Fund of the Harvard Innovation Labs, and recently hired a student from a SEAS... View Details

      John A. Deighton

      John Deighton is The Harold M. Brierley Professor of Business Administration Emeritus at Harvard Business School. He is an authority on consumer behavior and marketing, with a focus on digital and direct marketing. He teaches in the area of Big Data in Marketing,... View Details

      Keywords: advertising; banking; beverage; communications; computer; consumer products; credit card; e-commerce industry; financial services; grocery; hotels ＆ motels; information technology industry; marketing industry; music; pharmaceuticals; professional services
      • 2019
      • Working Paper

      Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral Communication Styles

      By: Prithwiraj Choudhury, Dan Wang, Natalie A. Carlson and Tarun Khanna
      We demonstrate how a novel synthesis of three methods—(1) unsupervised topic modeling of text data to generate new measures of textual variance, (2) sentiment analysis of text data, and (3) supervised ML coding of facial images with a cutting-edge convolutional neural... View Details
      Keywords: Spoken Communication; Business History; Analytics and Data Science; Finance; Performance
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      • February 2011 (Revised November 2011)
      • Supplement

      Berkshire Partners: Bidding for Carter's (CW)

      By: Malcolm P. Baker and David Lane
      Supplemental data on comparable companies to Burger King including both public companies and similar transactions. View Details
      Keywords: Leveraged Buyouts; Analytics and Data Science; Bids and Bidding; Financial Services Industry
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      • November 2016
      • Case

      QuintilesIMS: Biosimilar Marketing in England

      By: John A. Quelch and Emily C. Boudreau
      QuintilesIMS was a leading healthcare consulting firm best known for its data and information offerings as well as its market research and management consulting services for life science companies. By 2015, the company was expanding beyond the biopharmaceutical... View Details
      Keywords: Health; Pharmaceutical Industry; Biotech; Marketing; Health Care and Treatment; Biotechnology Industry; England
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