Consumer Protection - Publications - Faculty & Research

18 Mar 2008
First Look

First Look: March 18, 2008

usable by consumers so that they are empowered to make healthier decisions. Download the paper: http://www.hbs.edu/research/pdf/08-082.pdf Cases & Course MaterialsItaly: If Not Now, When? Harvard Business School Case 707-051... View Details

Keywords: Martha Lagace

10 Jun 2002
Research & Ideas

How to Look at Globalization Now

standardized products. Yet the bulk of the related literature, which focuses on whether consumers prefer global brands, misses out on supply-side considerations related to costs. Q: How can the study of strategy and competition contribute... View Details

Keywords: by Martha Lagace

12 Sep 2006
First Look

First Look: September 12, 2006

most intense battles of the cola wars were fought over the $66 billion CSD industry in the United States, where the average American consumes 52 gallons of CSD per year. In a "carefully waged competitive struggle," from 1975 to... View Details

Keywords: Sean Silverthorne

30 May 2000
Research & Ideas

Market Makers Bid for Success

must pay the cost of the marketplace, not the sellers. Sahlman: Scott, can you give us the short version of your career? Randall: After working at Procter & Gamble in brand management and in consumer packaged goods, I got into... View Details

Keywords: by Staff; Web Services; Technology

01 Feb 2011
First Look

First Look: Feb. 1

an inability to ignore the sunk costs associated with the stocks' past underperformance or a conscious desire to protect their careers by not admitting prior mistakes. Furthermore, we present evidence that selling off loser stocks helps... View Details

17 Aug 2010
First Look

First Look: August 17

expenditures, to manage earnings to meet or beat key benchmarks. This paper examines this hypothesis by testing how different types of marketing expenditures are used to boost earnings for a durable commodity consumer product, which can... View Details

Keywords: Martha Lagace

12 Apr 2010
Research & Ideas

One Report: Better Strategy through Integrated Reporting

financial performance, such as through increased revenues for green products or decreased costs through greater energy efficiency? Which ESG topics represent risks and cause spending to protect against the downside in terms of the... View Details

Keywords: by Martha Lagace

24 Oct 2017
Research & Ideas

Tax Reform is on the Front Burner Again. Here’s Why You Should Care

process to protect against the chaos that would come if we brought it out in the open. I agree that it's not going to lead to a great outcome if we do it all just from one side. Silverthorne: Let's talk about businesses. As business... View Details

Keywords: by Sean Silverthorne

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