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  • September–October 2020
  • Article

When It's Time to Pivot, What's Your Story?: How to Sell Stakeholders on a New Strategy

By: Rory McDonald and Robert Bremner
To succeed, a new company must rally investors, staff, customers, and the media around a good story. But often that narrative turns out to be wrong, and entrepreneurs realize they need to change direction. How that shift is communicated can have a huge impact on a... View Details
Keywords: Entrepreneurship; Business Model; Strategy; Change Management; Organizational Change and Adaptation; Communication Strategy; Business and Stakeholder Relations
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    Robert S. Kaplan

    Robert S. Kaplan is Senior Fellow and Marvin Bower Professor of Leadership Development, Emeritus at the Harvard Business School. He joined the HBS faculty in 1984 after spending 16 years on the faculty of the business school at Carnegie-Mellon University, where he... View Details

    Keywords: health care; nonprofit industry

      Dr. Elizabeth Mary Okelo

      Keywords: Financial services; Education
      • Research Summary

      Integrated Care for Total Knee Replacement: Quality of Life, Quality of Movement, User Acceptability

      This study provides an opportunity to focus on the challenge of cross-organizational coordination in the healthcare setting. It is structured as a randomized clinical trial involving seven European hospitals (in seven different countries). It is focused specifically... View Details
      • 29 Apr 2021
      • Blog Post

      PRIDE at HBS: Forty Years of Progress

      “Umm, ok sure.” A few days later I got an email that announced me as the next co-president of PRIDE, along with the fabulous Dr. Charlotte Lawson MD (MBA 2022). At first, I was very surprised and very nervous, but I soon smiled. This was a massive opportunity. How else... View Details
      • 25 Mar 2022
      • Video

      Omobola Johnson

      Omobola Johnson, the former Minister of Communication Technology in Nigeria, discusses her transition into a venture capital career and highlights how venture capital enables young Nigerian entrepreneurs to address local challenges. View Details
      • 23 Feb 2004
      • Research & Ideas

      How Corporate Responsibility is Changing in Asia

      Asia," held at the Asia Business Conference on February 14 at Harvard Business School. Ever since the public outcry in the 1990s over the wages paid by Nike to its Asian factory workers, the issue of multinational corporate social responsibility (CSR) and its... View Details
      Keywords: by Julia Hanna
      • 02 Jul 2024
      • Book

      Five Essential Elements to Build the Capital You Need to Lead

      global executive and coaching experience—explains how people can use these five Cs to find their own “treasure,” that personal or professional achievement that spells success in their own eyes and have greater impact in the world. The... View Details
      Keywords: by Dina Gerdeman
      • 17 Apr 2025
      • Blog Post

      From Tech to Coaching: Empowering Women and Minority Leaders with Yue Zhao (MBA 2013)

      forging partnerships with wineries, and navigating the complexities of scaling an early-stage startup. HBS played a critical role in supporting this venture. The i-lab was more than just a workspace—it was a thriving community of founders... View Details
      • 05 Nov 2012
      • Research & Ideas

      What Wall Street Doesn’t Understand About International Trade

      research. What's more, firms that correlate their international trading activity with the local ethnic community significantly outperform those that don't—a fact that has escaped notice of financial analysts. The findings could help Wall... View Details
      Keywords: by Carmen Nobel
      • 25 Mar 2022
      • Video

      Omobola Johnson

      Omobola Johnson, the former Minister of Communication Technology in Nigeria, explains how the non-profit organization WimBiz seeks to increase the representation of women on corporate boards, spotlighting the WimBoard Executive Database. View Details
      • 02 Dec 2019
      • Video

      Ratan Naval Tata

      Ratan Naval Tata, Chair of Tata Trust and Former Chair of Tata Group in India, explains his belief that corporations must become a part of, and engage with, the communities in which they operate.
       View Details
      • 17 Jan 2023
      • Cold Call Podcast

      Nestlé’s KitKat Diplomacy: Neutrality vs. Shared Value

      Keywords: Re: Geoffrey G. Jones; Consumer Products
      • 14 Sep 2023
      • Blog Post

      MBAs Accelerate Their Social Enterprise Ventures

      pivot into venture capital and impact investing to ensure that communities like mine – Black, queer, and disabled – have access to capital to build products and services that include us by design. However,... View Details
      • 2024
      • Working Paper

      Rapport in Organizations: Evidence from Fast Food

      By: Achyuta Adhvaryu, Parker Howell, Anant Nyshadham and Jorge Tamayo
      Common identity often provides a foundation for workplace rapport. Using personnel and productivity data from a large fast food chain in Colombia, we study whether mismatched gender identity across managers and workers affects the team’s ability to deal with demand... View Details
      Keywords: Productivity; Workplace Relationships; Rapport; Managers; People Management; Labor Allocation; Staffing; Scheduling; Quick-serve Restaurants; Management; Relationships; Gender; Labor and Management Relations; Organizational Change and Adaptation; Employees; Food and Beverage Industry; Colombia
      Related

        Ethan S. Bernstein

        Ethan Bernstein (@ethanbernstein) is an associate professor in the Organizational Behavior unit at Harvard Business School. He has spent his career researching novel talent management practices and their effect on employee behavior, collaboration, and performance.... View Details

        • 08 Mar 2017
        • Blog Post

        Education Sector Opportunities at HBS

        there). However, there’s a lively and robust education sector community within Harvard Business School and you can learn a valuable set of skills and perspectives to take into the education field. For example, what do Boston Public... View Details
        • April 2010 (Revised September 2011)
        • Case

        The Dannon Company: Marketing and Corporate Social Responsibility (A)

        By: Christopher Marquis, Pooja Mehta Shah, Amanda Elizabeth Tolleson and Bobbi Thomason
        At the end of 2009, The Dannon Company was considering pro actively communicating its CSR efforts to consumers. With the strong connection between Dannon's production of health foods and its commitment to health and nutrition-based CSR activities, communicating these... View Details
        Keywords: Decision Choices and Conditions; Nutrition; Marketing Communications; Corporate Social Responsibility and Impact; Business and Stakeholder Relations; Risk and Uncertainty; Natural Environment; Food and Beverage Industry
        Related
        • 04 Sep 2018
        • First Look

        New Research and Ideas, September 4, 2018

        individuals have the choice to enact a variety of communication styles. We test the differential impact of being “warm and friendly” versus “tough and firm” in a distributive negotiation, when first offers... View Details
        Keywords: Dina Gerdeman
        • 02 Feb 2022
        • Blog Post

        How I Spent My HBS 2+2 Deferral: Nikki Philip

        with the goal of working for an East Africa-based nonprofit organization after graduation. My plan was to work on the ground for a nonprofit and then pursue an MBA to combine business principals with social impact work. Applying to HBS... View Details