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- All HBS Web
(1,938)
- People (3)
- News (869)
- Research (833)
- Events (1)
- Multimedia (6)
- Faculty Publications (180)
- 12 Apr 2010
- Research & Ideas
One Report: Better Strategy through Integrated Reporting
“Globalization, the Internet, and instant communications combine to subject every corporate action to scrutiny whether the company communicates or not.” There are two main... View Details
Keywords: by Martha Lagace
- 01 Sep 2020
- News
Action Plan: Finding Fluency
Dunaway, the pandemic meant rethinking all of the company’s marketing plans. A veteran of established brands such as Frito-Lay, Yahoo, and Nintendo, Dunaway joined Duolingo in 2018 to build a marketing department from scratch with a focus... View Details
- 02 Nov 2009
- Research & Ideas
Shareholders Need a Say on Pay
when it comes to those much-maligned golden parachutes. Ferri sees say on pay as a tool utilized "quite judiciously" in the past. "There's no evidence that the process was hijacked by special interests. And it works quite... View Details
- 01 Feb 1997
- News
Shaping the Future of Business: Entrepreneurial Evolution at HBS
Daniel Bricklin [MBA '79] in an HBS classroom), to the extraterrestrial commerce of Orbital Sciences, to the development commitment of African Communications Group, HBS entrepreneurs, be they low-profile or household names, have... View Details
- 06 Mar 2025
- Blog Post
IFC India 2025: Sustainability in Action: Inside Hindustan Unilever’s Public Sanitation and Plastic Recycling Facilities
across the country. Introduction and ContextOur time in India exposed the severe risks vulnerable populations face due to climate change, while showcasing the resilience of local communities working to... View Details
- 22 Feb 2022
- News
New Urban Order
By 2050, nearly 70 percent of the world’s population will live in cities, according to a 2018 UN report, up from 55 percent today. That means making room for and creating the infrastructure for another 2.5... View Details
Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation
- December 2000 (Revised March 2001)
- Background Note
Strategic Use of Music in Marketing, The: A Selective Review
By: Gerald Zaltman and Nancy Puccinelli
Summarizes selected research on music and its impact on mood and shopping behavior, and its impact on the communication of ideas. View Details
Keywords: Communication Intention and Meaning; Music Entertainment; Marketing Strategy; Consumer Behavior; Behavior
Zaltman, Gerald, and Nancy Puccinelli. "Strategic Use of Music in Marketing, The: A Selective Review." Harvard Business School Background Note 501-056, December 2000. (Revised March 2001.)
- November–December 2019
- Article
Head, Heart or Hands: How Do Employees Respond to a Radical Global Language Change Over Time?
By: Sebastian Reiche and Tsedal Neeley
To understand how recipients respond to radical change over time across cognitive, affective, and behavioral dimensions, we conducted a longitudinal study of a mandated language change at a Chilean subsidiary of a large U.S. multinational organization. The... View Details
Keywords: Language; Communication; Change; Employees; Attitudes; Emotions; Globalized Firms and Management
Reiche, Sebastian, and Tsedal Neeley. "Head, Heart or Hands: How Do Employees Respond to a Radical Global Language Change Over Time?" Organization Science 30, no. 6 (November–December 2019): 1252–1269.
- 15 Dec 2015
- News
The Year in Ideas 2015
communication technology that works with the same cellular spectrums that telecommunications companies use. Since that first experiment four years ago, Project Loon has improved balloon steerability, connectivity, View Details
- 04 May 2021
- Blog Post
Asian American Pacific Islander Heritage Month at HBS
May is Asian American Pacific Islander (AAPI) Heritage Month. In a year characterized by growing levels of anti-AAPI hate across the country, we wanted to stand in solidarity and celebrate the diversity, character, View Details
- 01 Apr 1996
- News
Stewards of the Seventh Generation
Resources for the Future, a Washington, D.C., think tank dedicated to providing research and policy analysis for environmental decision makers. "And even if returns on environmental investments were always positive, that does not View Details
- 25 Sep 2023
- Blog Post
HBS Latino Student Association Spotlight: Ana Barrera (MBA 2024)
related to MBA Admissions, alumni engagement, career development, and more to advocate for and empower the Latino community on campus and beyond.... View Details
- 04 Oct 2022
- What Do You Think?
Have Managers Underestimated the Need for Face-to-Face Contact?
(iStockphoto/SolStock) The COVID-19 pandemic changed the ways we worked, the ways we shopped, and the ways we interacted with others. It fostered some businesses—online selling, meeting services, and home... View Details
Keywords: by James Heskett
- Blog
Two-Year Action Plan Update: Q+A with Terrill Drake, Chief Diversity and Inclusion Officer at Harvard Business School
team, and get a pulse on what was happening and how people were feeling about the institution. I came in with a plan to listen. The community needs to see themselves in the... View Details
- 2011
- Article
The Consumer Psychology of Mail-in Rebates
By: John T. Gourville and Dilip Soman
Consumers who buy a product intending to use an accompanying mail-in rebate often do not redeem the rebate. To explain this behavior, we argue that consumers use an anchoring and adjustment approach to predicting the likelihood of redeeming a rebate. In keeping with... View Details
Gourville, John T., and Dilip Soman. "The Consumer Psychology of Mail-in Rebates." Journal of Product & Brand Management 20, no. 2 (2011).
- 14 Feb 2022
- Blog Post
Celebrating Love @ HBS in 2022
Love @ HBS is an annual celebration of the diverse expressions of love that exist on our campus and in the world around us. PRIDE is pleased to present this annual showcase of stories of love from the LGBTQ+ View Details
- 29 Mar 2011
- Working Paper Summaries
Risky Trust: How Multi-entity Teams Develop Trust in a High Risk Endeavor
Keywords: by Faaiza Rashid & Amy C. Edmondson
- Blog
Faculty Reflections on International Women's Day
systematic in driving the inclusive culture change." Boris Groysberg, Women on Boards Faculty Cochair "For me "break the bias" means acknowledging that every person has a unique slice of genius that should be cherished—and when unleashed... View Details
- 26 Aug 2020
- Blog Post
Two sides, same coin: How I left the Bay Area as an operator and returned as an investor
RVP experience gave me more insight into what it truly means to be a good partner to a founder, and I gained a newfound appreciation for the immense amount of respect, thought, View Details
- July 2004 (Revised July 2020)
- Case
Hines Goes to Rio
By: Arthur I Segel and Ricardo Reisen De Pinho
The Torre Almirante office tower, Hines' newest project in Rio de Janeiro, was a 36-story, Class AA office tower with an adjoining 420-stall parking structure and a preserved 14-story historic facade. It was completely different from anything that had previously been... View Details
Keywords: Property; Design; Construction; Buildings and Facilities; Risk Management; Problems and Challenges; Real Estate Industry; Brazil; New York (city, NY)
Segel, Arthur I., and Ricardo Reisen De Pinho. "Hines Goes to Rio." Harvard Business School Case 805-001, July 2004. (Revised July 2020.)