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      • March 2012
      • Article

      New Project? Don't Analyze—Act

      By: Leonard A. Schlesinger, Charles F. Kiefer and Paul B. Brown
      In a predictable world, getting a new initiative off the ground typically involves analyzing the market, creating a forecast, and writing a business plan. But what about in an unpredictable environment? The authors recommend looking to those who are experts in... View Details
      Keywords: Entrepreneurship; Managing Yourself; Project Management; Project Strategy; Risk Management
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      Schlesinger, Leonard A., Charles F. Kiefer, and Paul B. Brown. "New Project? Don't Analyze—Act." Harvard Business Review 90, no. 3 (March 2012): 154–158.
      • 2012
      • Chapter

      Social Entrepreneurs, Socialization Processes, and Social Change: The Case of Sekem

      By: Tomislav Rimac, Johanna Mair and Julie Battilana
      How can application of a positive lens to understanding social change and organizations enrich and elaborate theory and practice? This is the core question that inspired this book. It is a question that brought together a diverse and talented group of researchers... View Details
      Keywords: Social Entrepreneurship; Social Psychology; Social Issues; Organizations; Business and Community Relations
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      Rimac, Tomislav, Johanna Mair, and Julie Battilana. "Social Entrepreneurs, Socialization Processes, and Social Change: The Case of Sekem." In Using a Positive Lens to Explore Social Change and Organizations: Building a Theoretical and Research Foundation, edited by Karen Golden-Biddle and Jane E. Dutton. Organization and Management Series. New York: Routledge, 2012.
      • 2012
      • Book

      Uncommon Service: How to Win by Putting Customers at the Core of Your Business

      By: Frances Frei and Anne Morriss
      Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance—for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the... View Details
      Keywords: Customers; Business Ventures
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      Frei, Frances, and Anne Morriss. Uncommon Service: How to Win by Putting Customers at the Core of Your Business. Cambridge: Harvard Business Review Press, 2012.
      • 2012
      • Chapter

      Environmental Federalism in the European Union and the United States

      By: David Vogel, Michael W. Toffel, Diahanna Post and Nazli Z. Uludere Aragon
      The United States (US) and the European Union (EU) are federal systems in which the responsibility for environmental policy-making is divided or shared between the central government and the (member) states. The attribution of decision-making power has important policy... View Details
      Keywords: Natural Environment; Policy; Government and Politics; Governing Rules, Regulations, and Reforms; European Union; United States
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      Vogel, David, Michael W. Toffel, Diahanna Post, and Nazli Z. Uludere Aragon. "Environmental Federalism in the European Union and the United States." Chap. 11 in A Handbook of Globalisation and Environmental Policy. 2nd ed. Edited by Frank Wijen, Kees Zoeteman, Jan Pieters, and Paul van Seters, 321–361. Cheltenham, UK, 2012.
      • December 2011 (Revised April 2013)
      • Case

      Brasil Foods

      By: David E. Bell and Natalie Kindred
      In mid-2011, the management of Brasil Foods, a leading Brazilian branded foods producer and protein exporter, is evaluating strategies for international and domestic growth. The team has just received approval from Brazil's antitrust authorities to complete the merger... View Details
      Keywords: Global Strategy; Growth and Development Strategy; Competitive Advantage; Agriculture and Agribusiness Industry; Brazil
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      Bell, David E., and Natalie Kindred. "Brasil Foods." Harvard Business School Case 512-013, December 2011. (Revised April 2013.)
      • November 2011 (Revised March 2014)
      • Case

      Jaipur Literature Festival — Beyond the Festival Template

      By: Tarun Khanna, Dennis A. Yao, Hillary Greene and Amrita Chowdhury
      Jaipur Literature Festival (JLF), dubbed "the greatest literary show on earth" was an annual event held in late January at the Diggi Palace in Jaipur. JLF provided a platform for international authors and Indian language authors from the subcontinent to engage in a... View Details
      Keywords: Literature; Festival; Economic Development; Social Development; Literacy; Development Economics; Social Entrepreneurship; Organizational Structure; Social Issues; India
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      Khanna, Tarun, Dennis A. Yao, Hillary Greene, and Amrita Chowdhury. "Jaipur Literature Festival — Beyond the Festival Template." Harvard Business School Case 712-401, November 2011. (Revised March 2014.)
      • November 2011
      • Article

      KFC's Radical Approach to China

      By: David E. Bell and Mary L. Shelman
      Global companies face a crucial question when they enter emerging markets: how far should they go to localize their offerings? Typically they try to sell core products or services pretty much as they've been sold in Europe or the United States, with headquarters... View Details
      Keywords: Food; Food and Beverage Industry; China
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      Bell, David E., and Mary L. Shelman. "KFC's Radical Approach to China." Harvard Business Review 89, no. 11 (November 2011).
      • 2011
      • Book

      Capitalism at Risk: Rethinking the Role of Business

      By: Joseph L. Bower, Herman B. Leonard and Lynn S. Paine
      The spread of capitalism worldwide has made people wealthier than ever before. But capitalism's future is far from assured. The global financial meltdown of 2008 nearly triggered another Great Depression, economies in Europe are still teetering, and powerful... View Details
      Keywords: Business And Society; Economic Systems; Economic Growth; Leading Change; Business and Community Relations; Business and Stakeholder Relations; Business Strategy
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      Bower, Joseph L., Herman B. Leonard, and Lynn S. Paine. Capitalism at Risk: Rethinking the Role of Business. Boston: Harvard Business Review Press, 2011. (Published in Chinese as "Qi ye zai jing ji zhong de jue se," Beijing: China Machine Press, 2012. Published in Japanese as ハーバードが教える 10年後に生き残る会社、消える会社, Tokuma Shoten Publishing Co., Ltd., 2013.)
      • Article

      Marketing Complex Financial Products in Emerging Markets: Evidence from Rainfall Insurance in India

      By: Sarthak Gaurav, Shawn A. Cole and Jeremy Tobacman
      Recent financial liberalization in emerging economies has led to the rapid introduction of new financial products. Lack of experience with financial products, low levels of education, and low financial literacy may slow adoption of these products. This article reports... View Details
      Keywords: Literacy; Insurance; Marketing; Decisions; Demand and Consumers; Financial Instruments; Emerging Markets; Education; Personal Finance; Agribusiness; Developing Countries and Economies; Innovation and Invention; Gujarat
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      Gaurav, Sarthak, Shawn A. Cole, and Jeremy Tobacman. "Marketing Complex Financial Products in Emerging Markets: Evidence from Rainfall Insurance in India." Journal of Marketing Research (JMR) 48, no. SPL (November 2011): S150–S162.
      • September 2011
      • Article

      Global Capitalism at Risk: What Are You Doing About It?

      By: Joseph L. Bower, Herman B. Leonard and Lynn S. Paine
      Market capitalism, a system that has proven to be a remarkable engine of wealth creation, is poised for a breakdown. That sounds dire, and it is. Increasing income inequality, migration, weaknesses in the global financial system, environmental degradation, and... View Details
      Keywords: Disruption; Economic Systems; Globalization; Corporate Governance; Markets; Risk and Uncertainty
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      Bower, Joseph L., Herman B. Leonard, and Lynn S. Paine. "Global Capitalism at Risk: What Are You Doing About It?" Harvard Business Review 89, no. 9 (September 2011).
      • 2011
      • Book

      The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work

      By: Teresa M. Amabile and Steve J. Kramer
      The most effective managers have the ability to build a cadre of employees who have great inner work lives-consistently positive emotions; strong motivation; and favorable perceptions of the organization, their work, and their colleagues. The worst managers undermine... View Details
      Keywords: Creativity; Interpersonal Communication; Employee Relationship Management; Leadership; Performance Effectiveness; Emotions; Motivation and Incentives; Groups and Teams; Collaborative Innovation and Invention; Innovation Leadership; Working Conditions; Management Practices and Processes; Management Skills; Mission and Purpose; Organizational Culture; Performance Productivity; Attitudes; Behavior; Happiness; Perception; Trust; Time Management; Resource Allocation; Business or Company Management; Goals and Objectives; Managerial Roles
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      Amabile, Teresa M., and Steve J. Kramer. The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work. Harvard Business Review Press, 2011.
      • June 2011
      • Article

      The Paradox of Excellence

      By: Thomas J. DeLong and Sara DeLong
      Why is it that so many smart, ambitious professionals are less productive and satisfied than they could be? We argue that it's often because they're afraid to demonstrate any sign of weakness. They're reluctant to ask important questions or try new... View Details
      Keywords: Employees; Innovation and Invention; Strength and Weakness; Performance Productivity; Risk and Uncertainty; Motivation and Incentives; Satisfaction
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      DeLong, Thomas J., and Sara DeLong. "The Paradox of Excellence." Harvard Business Review 89, no. 6 (June 2011).
      • May 2011
      • Article

      The Power of Small Wins

      By: Teresa M. Amabile and Steven J. Kramer
      What is the best way to motivate employees to do creative work? Help them take a step forward every day. In an analysis of knowledge workers' diaries, the authors found that nothing contributed more to a positive inner work life (the mix of emotions, motivations, and... View Details
      Keywords: Creativity; Interpersonal Communication; Employee Relationship Management; Leadership; Performance Effectiveness; Emotions; Motivation and Incentives; Groups and Teams; Collaborative Innovation and Invention; Innovation Leadership; Working Conditions; Management Practices and Processes; Management Skills; Mission and Purpose; Organizational Culture; Performance Productivity; Attitudes; Behavior; Happiness; Perception; Trust; Time Management; Resource Allocation; Business or Company Management; Goals and Objectives; Managerial Roles
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      Amabile, Teresa M., and Steven J. Kramer. "The Power of Small Wins." Harvard Business Review 89, no. 5 (May 2011).
      • May–June 2011
      • Article

      The Uninvited Brand

      By: Susan Fournier and Jill Avery
      Brands rushed into social media, viewing social networks, video sharing, online communities, and microblogging sites as the panacea to diminishing returns for traditional brand building routes. But, as more branding activity moves to the web, marketers are confronted... View Details
      Keywords: Marketing; Brands; Brand Building; Brand Management; Digital Marketing; Advertising Campaigns; Brands and Branding; Marketing Communications; Marketing Strategy; Internet and the Web; Social Media; Advertising Industry; Consumer Products Industry
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      Fournier, Susan, and Jill Avery. "The Uninvited Brand." Business Horizons 54, no. 3 (May–June 2011): 193–207.
      • April 2011
      • Article

      Ethical Breakdowns: Good People often Let Bad Things Happen. Why?

      By: Max H. Bazerman and Ann E. Tenbrunsel
      Companies are spending a great deal of time and money to install codes of ethics, ethics training, compliance programs, and in-house watchdogs. If these efforts worked, the money would be well spent. But unethical behavior appears to be on the rise. The authors observe... View Details
      Keywords: Ethics; Moral Sensibility; Corporate Accountability; Corporate Governance; Leadership; Behavior; Conflict of Interests
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      Bazerman, Max H., and Ann E. Tenbrunsel. "Ethical Breakdowns: Good People often Let Bad Things Happen. Why?" Harvard Business Review 89, no. 4 (April 2011).
      • 2011
      • Book

      Blind Spots: Why We Fail to Do What's Right and What to Do about It

      By: Max H. Bazerman and Ann E. Tenbrunsel
      When confronted with an ethical dilemma, most of us like to think we would stand up for our principles. But we are not as ethical as we think we are. In Blind Spots, leading business ethicists Max Bazerman and Ann Tenbrunsel examine the ways we overestimate our ability... View Details
      Keywords: Crime and Corruption; Moral Sensibility; Values and Beliefs; Failure; Performance Evaluation; Sales; Consumer Products Industry
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      Bazerman, Max H., and Ann E. Tenbrunsel. Blind Spots: Why We Fail to Do What's Right and What to Do about It. Princeton University Press, 2011.
      • 2011
      • Book

      El impacto histórico de la globalización en Argentina y Chile: Empresas y empresarios [The Historical Impact of Globalization in Argentina and Chile: Enterprises and Entrepreneurs]

      By: Geoffrey Jones and Andrea Lluch
      This book presents new research on the historical impact of globalization on Argentina and Chile. The authors focus on the role of entrepreneurs and firms. View Details
      Keywords: Entrepreneurship; Globalized Firms and Management; Business History; Research; Argentina; Chile
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      Jones, Geoffrey, and Andrea Lluch, eds. El impacto histórico de la globalización en Argentina y Chile: Empresas y empresarios [The Historical Impact of Globalization in Argentina and Chile: Enterprises and Entrepreneurs]. Buenos Aires, Argentina: Temas Grupo Editorial, 2011, Spanish ed.
      • March 2011
      • Article

      Meeting the Challenges of a Person-Centric Work Psychology

      By: Teresa M. Amabile and Steven J. Kramer
      In this article, the authors discuss person-centric work psychology, a paradigm developed by H. M. Weiss and D. E. Rupp regarding daily work life psychology. They cited three challenges of the paradigm such as the collection, and analysis of data, the certainty of the... View Details
      Keywords: Employees; Social Psychology; Emotions; Perception; Motivation and Incentives
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      Amabile, Teresa M., and Steven J. Kramer. "Meeting the Challenges of a Person-Centric Work Psychology." Industrial and Organizational Psychology: Perspectives on Science and Practice 4, no. 1 (March 2011): 116–121.
      • March 2011
      • Article

      The New Path to the C-Suite

      By: Boris Groysberg, L. Kevin Kelly and Bryan MacDonald
      Job requirements at the top of corporations have changed. Companies have come to expect much more from their C-level executives, who need new and different skills to deal with today's business realities. Exactly what abilities do firms want in their leaders—now and in... View Details
      Keywords: Experience and Expertise; Leadership; Management Skills; Personal Development and Career
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      Groysberg, Boris, L. Kevin Kelly, and Bryan MacDonald. "The New Path to the C-Suite." Harvard Business Review 89, no. 3 (March 2011).
      • 2011
      • Casebook

      Transnational Management: Text Cases and Readings in Cross Border Management

      By: Christopher A. Bartlett and Paul W. Beamish
      Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the... View Details
      Keywords: Experience and Expertise; Economy; Framework; Cross-Cultural and Cross-Border Issues; Global Strategy; Management; Problems and Challenges; Situation or Environment; Strategy; Competition
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      Bartlett, Christopher A., and Paul W. Beamish. Transnational Management: Text Cases and Readings in Cross Border Management. 6th ed. Burr Ridge, IL: McGraw-Hill/Irwin, 2011.
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