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      • Faculty Publications  (550)

      Air Transportation IndustryRemove Air Transportation Industry →

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      • March 2005 (Revised August 2007)
      • Case

      Aguas Argentinas: Settling a Dispute

      By: Louis T. Wells Jr. and Alexandra de Royere
      The French-owned Aguas Argentinas faces a demand from the Argentine government that it renegotiate its concession to operate the Buenos Aires water and sewage services. The company must decide whether to continue with efforts to settle on a new contract or to exercise... View Details
      Keywords: Foreign Direct Investment; Contracts; Infrastructure; Privatization; Business and Government Relations; Conflict and Resolution; Business Strategy; Utilities Industry; France; Buenos Aires
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      Wells, Louis T., Jr., and Alexandra de Royere. "Aguas Argentinas: Settling a Dispute." Harvard Business School Case 705-019, March 2005. (Revised August 2007.)
      • February 2005 (Revised November 2012)
      • Supplement

      UAL 2004: Pulling Out of Bankruptcy (CW)

      By: Daniel Baird Bergstresser, Kenneth A. Froot and Darren Robert Smart
      UAL is a large air transportation company with roots that go back to the 1920s. As a legacy carrier, going back to before the 1978 deregulation of air transportation markets, United Airlines is burdened with cost structures that make it difficult to compete with newer... View Details
      Keywords: Bankruptcy; Compensation; Costs; Loans; Reorganization; Restructuring; Financing and Loans; Insolvency and Bankruptcy; Compensation and Benefits; Air Transportation Industry; United States
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      Bergstresser, Daniel Baird, Kenneth A. Froot, and Darren Robert Smart. "UAL 2004: Pulling Out of Bankruptcy (CW)." Harvard Business School Spreadsheet Supplement 205-709, February 2005. (Revised November 2012.)
      • February 2005 (Revised June 2006)
      • Case

      UAL, 2004: Pulling Out of Bankruptcy

      By: Daniel Baird Bergstresser, Kenneth A. Froot and Darren Robert Smart
      UAL is a large air transportation company with roots that go back to the 1920s. As a legacy carrier, going back to before the 1978 deregulation of air transportation markets, United Airlines is burdened with cost structures that make it difficult to compete with newer... View Details
      Keywords: Bankruptcy; Compensation; Costs; Loans; Reorganization; Cost; Restructuring; Financing and Loans; Insolvency and Bankruptcy; Compensation and Benefits; Air Transportation Industry; United States
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      Bergstresser, Daniel Baird, Kenneth A. Froot, and Darren Robert Smart. "UAL, 2004: Pulling Out of Bankruptcy." Harvard Business School Case 205-090, February 2005. (Revised June 2006.)
      • January 2005 (Revised June 2005)
      • Case

      Zipcar: Influencing Customer Behavior

      By: Frances X. Frei and Hanna Rodriguez-Farrar
      At Zipcar, customers share the use of cars and, as a result, rely on each other for their service experience. Customers are required to keep the car clean and the gas tank full and to return the car on time. Told from the perspective of two customers: Sal Fishman, who... View Details
      Keywords: Information Technology; Governance Controls; Behavior; Service Delivery; Service Operations; Consumer Behavior; Leasing; Transportation Industry; Transportation Industry; United States
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      Frei, Frances X., and Hanna Rodriguez-Farrar. "Zipcar: Influencing Customer Behavior." Harvard Business School Case 605-054, January 2005. (Revised June 2005.)
      • July 2004 (Revised March 2006)
      • Teaching Note

      Vans: Skating on Air (TN)

      By: Youngme E. Moon
      Teaching Note to (9-502-077). View Details
      Keywords: Apparel and Accessories Industry
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      Moon, Youngme E. "Vans: Skating on Air (TN)." Harvard Business School Teaching Note 505-008, July 2004. (Revised March 2006.)
      • February 2004 (Revised March 2004)
      • Case

      Fuel Cells: The Hydrogen Revolution?

      By: Thomas R. Eisenmann and Ryland Matthew Willis
      The challenges faced in establishing hydrogen fuel cell-powered transportation in the United States, which promises to reduce greenhouse gas emissions and dependence on imported oil is examined. Foremost among these challenges is a "chicken-and-egg" dynamic: consumers... View Details
      Keywords: Taxation; Environmental Sustainability; Infrastructure; Government Administration; Energy Sources; Business and Government Relations; Network Effects; Transportation; Green Technology Industry; Green Technology Industry; European Union; Japan; United States
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      Eisenmann, Thomas R., and Ryland Matthew Willis. "Fuel Cells: The Hydrogen Revolution?" Harvard Business School Case 804-144, February 2004. (Revised March 2004.)
      • January 2004 (Revised May 2006)
      • Case

      Yamato Transport: Valuing and Pricing Network Services (A)

      By: Felix Oberholzer-Gee, Tarun Khanna and Masako Egawa
      Yamato Transport is the leading Japanese parcel delivery company and has dominated its industry for more than two decades. In response to new competitive challenges, Yamato must decide how to reposition itself in the industry and optimize the size of its network. The... View Details
      Keywords: Value Creation; Competition; Transportation Networks; Monopoly; Shipping Industry; Japan
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      Oberholzer-Gee, Felix, Tarun Khanna, and Masako Egawa. "Yamato Transport: Valuing and Pricing Network Services (A)." Harvard Business School Case 704-475, January 2004. (Revised May 2006.)
      • January 2004 (Revised January 2005)
      • Case

      Delta Air Lines (A): The Low-Cost Carrier Threat

      By: Jan W. Rivkin and Laurent Therivel
      The top management of Delta Air Lines must decide how to respond to the threat posed by low-cost carriers such as Southwest and JetBlue. Among the options considered is the launch of a low-cost subsidiary by Delta itself. Prior efforts to launch a low-cost subsidiary,... View Details
      Keywords: Corporate Strategy; Competitive Strategy; Cost; Decision Choices and Conditions; Service Delivery; Service Operations; Air Transportation Industry
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      Rivkin, Jan W., and Laurent Therivel. "Delta Air Lines (A): The Low-Cost Carrier Threat." Harvard Business School Case 704-403, January 2004. (Revised January 2005.)
      • January 2004 (Revised January 2005)
      • Case

      Delta Air Lines (B): The Launch of Song

      By: Jan W. Rivkin and Laurent Therivel
      Supplements the (A) case. View Details
      Keywords: Air Transportation Industry
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      Rivkin, Jan W., and Laurent Therivel. "Delta Air Lines (B): The Launch of Song." Harvard Business School Case 704-439, January 2004. (Revised January 2005.)
      • December 2003
      • Case

      Fox and the NFL-1998

      By: Bharat N. Anand and Catherine M. Conneely
      In early 1998, a few major content deals threatened to shape the competitive battle between the television networks for the next several years. These were the bidding for the National Football League (NFL) games, the announcement by Jerry Seinfeld (star of the show... View Details
      Keywords: Bids and Bidding; Agreements and Arrangements; Competition; Media and Broadcasting Industry
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      Anand, Bharat N., and Catherine M. Conneely. "Fox and the NFL-1998." Harvard Business School Case 704-444, December 2003.
      • September 2003 (Revised December 2003)
      • Case

      Royal Caribbean Cruises Ltd.

      By: F. Warren McFarlan and Valerie Massoni
      Focuses on the current IT applications portfolio and plans for the world's second largest cruise line. An IT-intensive organization, it forces students to think through how IT resources should be allocated in this dynamic environment and what kind of management system... View Details
      Keywords: Management Systems; Resource Allocation; Planning; Situation or Environment; Information Technology; Air Transportation Industry
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      McFarlan, F. Warren, and Valerie Massoni. "Royal Caribbean Cruises Ltd." Harvard Business School Case 304-019, September 2003. (Revised December 2003.)
      • August 2003
      • Teaching Note

      Valuation Ratios in the Airline Industry (TN)

      By: Paul M. Healy
      Teaching Note for (9-103-002). View Details
      Keywords: Valuation; Air Transportation Industry
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      Healy, Paul M. "Valuation Ratios in the Airline Industry (TN)." Harvard Business School Teaching Note 104-025, August 2003.
      • July 2003 (Revised April 2011)
      • Case

      Singapore Airlines: Customer Service Innovation

      By: Rohit Deshpande and Hal Hogan
      The members of Singapore Airlines' (SIA) management committee needs to decide whether to cancel the implementation of the new lie-flat seats in business class after the effects of the global recession on the travel industry in September 2001. SIA was considered the... View Details
      Keywords: Customer Focus and Relationships; Economic Slowdown and Stagnation; Management Teams; Brands and Branding; Air Transportation Industry; Air Transportation Industry; Singapore
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      Deshpande, Rohit, and Hal Hogan. "Singapore Airlines: Customer Service Innovation." Harvard Business School Case 504-025, July 2003. (Revised April 2011.)
      • April 2003 (Revised May 2003)
      • Case

      Valuation Ratios in the Airline Industry

      By: Paul M. Healy, Krishna G. Palepu and Jonathan Barnett
      Four firms in the airline industry illustrate the underlying differences in valuation multiples (price-earnings and price-to-book). View Details
      Keywords: Valuation; Activity Based Costing and Management; Accounting Audits; Air Transportation Industry
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      Healy, Paul M., Krishna G. Palepu, and Jonathan Barnett. "Valuation Ratios in the Airline Industry." Harvard Business School Case 103-002, April 2003. (Revised May 2003.)
      • March 2003 (Revised January 2006)
      • Case

      Threshold Sports

      By: Richard G. Hamermesh and Todd H Thedinga
      Describes the sales, marketing, and operating issues facing Threshold Sports, a small cycling event management company that produces the Pro Cycling Tour. Examines the issues facing the company as it approaches breakeven and attempts to grow the business substantially.... View Details
      Keywords: Growth Management; Bicycle Transportation; Service Delivery; Sports; Bicycle Industry; Bicycle Industry
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      Hamermesh, Richard G., and Todd H Thedinga. "Threshold Sports." Harvard Business School Case 803-134, March 2003. (Revised January 2006.)
      • March 2003 (Revised November 2009)
      • Case

      Hudson Manufacturing Company

      By: Paul A. Gompers and Vanessa del Valle Broussard
      Concerns the decision by Brett Keith and Owen Colligan to purchase Hudson Manufacturing, a maker of heaters and air filtration units for the military. Keith and Colligan have organized a search fund and identified Hudson as a potential buyout. The decline in the... View Details
      Keywords: Mergers and Acquisitions; Decision Choices and Conditions; Investment; Pollutants; Industrial Products Industry; Industrial Products Industry
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      Gompers, Paul A., and Vanessa del Valle Broussard. "Hudson Manufacturing Company." Harvard Business School Case 203-064, March 2003. (Revised November 2009.)
      • February 2003 (Revised May 2003)
      • Case

      Bombardier: Canada versus Brazil at the WTO

      By: Rawi E. Abdelal, Laura Alfaro and Brett Laschinger
      In less than a decade, Bombardier had grown from a medium-size Canadian company to a highly profitable global player largely on the strength of the introduction of a new generation of regional jet and successfully marketing its product to airlines around the world.... View Details
      Keywords: Trade; Global Strategy; Five Forces Framework; Marketing Strategy; Product Launch; Business and Government Relations; Situation or Environment; Competition; Air Transportation Industry; Canada; Brazil
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      Abdelal, Rawi E., Laura Alfaro, and Brett Laschinger. "Bombardier: Canada versus Brazil at the WTO." Harvard Business School Case 703-022, February 2003. (Revised May 2003.)
      • January 2003 (Revised March 2003)
      • Case

      Southwest Airlines 2002: An Industry Under Siege

      By: James L. Heskett
      The company's management is faced with long-term questions regarding the rate and manner of growth in the wake of the 9/11 attacks and general industry malaise. View Details
      Keywords: Cost; Product; Risk and Uncertainty; Growth and Development; Air Transportation Industry
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      Heskett, James L. "Southwest Airlines 2002: An Industry Under Siege." Harvard Business School Case 803-133, January 2003. (Revised March 2003.)
      • January 2003
      • Teaching Note

      Southwest Airlines 2002: An Industry Under Siege (TN)

      By: James L. Heskett
      Teaching Note for (9-803-133). View Details
      Keywords: Air Transportation Industry
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      Heskett, James L. "Southwest Airlines 2002: An Industry Under Siege (TN)." Harvard Business School Teaching Note 803-138, January 2003.
      • January 2003 (Revised May 2005)
      • Case

      Zipcar: Refining the Business Model

      By: Myra M. Hart, Michael J. Roberts and Julia Stevens
      Zipcar is a start-up organized around the idea of "sharing" car usage via a membership organization. This case describes several iterations of the Zipcar business model and financial plan. These iterations include a very early version and a version developed just prior... View Details
      Keywords: Service Operations; Renting or Rental; Business Model; Business Plan; Entrepreneurship; Economic Growth; Management Skills; Transportation; Business Startups; Financial Strategy; Corporate Finance; Growth and Development Strategy; Transportation Industry; Transportation Industry
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      Hart, Myra M., Michael J. Roberts, and Julia Stevens. "Zipcar: Refining the Business Model." Harvard Business School Case 803-096, January 2003. (Revised May 2005.)
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