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Show Results For
- All HBS Web
(10,177)
- People (64)
- News (3,257)
- Research (3,953)
- Events (24)
- Multimedia (60)
- Faculty Publications (1,368)
- April 2024
- Case
Managing AI Risks in Consumer Banking
By: Suraj Srinivasan, Satish Tadikonda, Paul Dongha, Manoj Saxena and Radhika Kak
In early 2024, Ruth Jones, head of digital banking at Signa Bank, a (fictitious) European consumer bank, was thinking about how to best incorporate GenAI capabilities to improve efficiencies and create new ways to improve the customer experience. Where were the biggest... View Details
Keywords: Customer Relationship Management; AI and Machine Learning; Risk Management; Opportunities; Customization and Personalization; Banking Industry; Europe
Srinivasan, Suraj, Satish Tadikonda, Paul Dongha, Manoj Saxena, and Radhika Kak. "Managing AI Risks in Consumer Banking." Harvard Business School Case 124-093, April 2024.
- June 2012
- Article
Pricing to Create Shared Value
By: Marco Bertini and John T. Gourville
Many companies are in competition with their customers to extract as much value as possible from every transaction. Pricing is their weapon of choice, and consumers fight back by rooting out and disseminating pricing policies that seem unfair. The problem is that... View Details
Keywords: Pricing; Marketing Strategy; Price; Customer Focus and Relationships; Customer Relationship Management; Value Creation; Fairness
Bertini, Marco, and John T. Gourville. "Pricing to Create Shared Value." Harvard Business Review 90, no. 6 (June 2012): 96–104.
- 21 May 2013
- First Look
First Look: May 21
methods and to make decisions on quantitative analysis. This book offers a variety of practical tools and examples to improve a manager's understanding of business analytics, and to enhance their thinking and decision processes.... View Details
Keywords: Sean Silverthorne
- 21 Dec 2010
- First Look
First Look: December 21
received theory; and/or (3) reinforce the findings of more systematic investigations, giving greater confidence in their validity. Learning from such accounts calls for a "Bayesian" mindset, in which a given case study, of the... View Details
- 04 Mar 2022
- Blog Post
Celebrating Black History Month at HBS
During the month of February, we appreciated the opportunity to celebrate HBS students, alumni, and faculty who are establishing their own places in history. We are excited to continue to honor the legacy of the Black and African American members of our community, and... View Details
- Teaching Interest
Overview
Luciana has taught in front of MBA, Master of International Business and Economics, and Executive Education students. At HBS, she was a teaching fellow in "Managing Innovation" (taught in the MBA program by Professor Karim Lakhani) and co-developed most teaching... View Details
- 1998
- Journal Article
Ford's Model-T: Pricing over the Product Life Cycle
The pricing decisions monopolistic firms make over time are determined to a large extent by the complex interplay of two distinct sets of elements: demand- and supply-based considerations. Demand factors include the possibilities of (a) exercising dynamic price... View Details
Keywords: Experience and Expertise; Decisions; Forecasting and Prediction; Cost; Price; Information; Demand and Consumers; Monopoly; Product; Sales; Complexity; Auto Industry
Casadesus-Masanell, Ramon. "Ford's Model-T: Pricing over the Product Life Cycle." Abante: Estudios en dirección de empresas 1, no. 2 (1998): 143–65.
- Article
Market Heterogeneity and Local Capacity Decisions in Services
By: Dennis Campbell and Frances X. Frei
We empirically document factors that influence how local operating managers use discretion to balance the tradeoff between service capacity costs and customer sensitivity to service time. Our findings, using data from one of the largest financial services providers in... View Details
Keywords: Customer Satisfaction; Cost; Standards; Service Delivery; Service Operations; Performance Capacity; Performance Productivity; Financial Services Industry; United States
Campbell, Dennis, and Frances X. Frei. "Market Heterogeneity and Local Capacity Decisions in Services." Manufacturing & Service Operations Management 13, no. 1 (Winter 2011): 2–19. (Lead Article.)
- Program
Strategy: Building and Sustaining Competitive Advantage
Attendance by multiple company representatives will foster teamwork and amplify the program's impact. Learning and Living at HBS When you participate in an Executive Education program on the HBS campus, you... View Details
- 19 Apr 2017
- Blog Post
7 Ways MBA Students Use Baker Library
As members of the Curriculum & Learning Services (CLS) team at Baker Library, we have the opportunity to work closely with MBA students: in the library, online, and in the classroom. In a typical year we answer over 2,000 research... View Details
- Program
Leadership for Senior Executives
learn how to manage this uncertainty by exploring five different roles: leader as beacon, leader as coach, leader as innovator, leader as change agent, and leader as architect. The Leadership for Senior... View Details
- Article
What's Your Language Strategy?: It Should Bind Your Company's Global Talent Management and Vision
By: Tsedal Neeley and Robert Steven Kaplan
Language pervades every aspect of organizational life. Yet leaders of global organizations—where unrestricted multilingualism can create friction—often pay too little attention to it in their approach to talent management. By managing language carefully, firms can hire... View Details
Neeley, Tsedal, and Robert Steven Kaplan. "What's Your Language Strategy? It Should Bind Your Company's Global Talent Management and Vision." R1409D. Harvard Business Review 92, no. 9 (September 2014): 70–76.
Work‐from‐anywhere: The productivity effects of geographic flexibility
An emerging form of remote work allows employees to work‐from‐anywhere, so that the worker can choose to live in a preferred geographic location. While traditional work‐from‐home (WFH) programs offer the worker temporal flexibility,... View Details
- November 2012
- Case
CSIRO: The Light Metals Flagship Decision
By: Willy Shih, Margaret P. Pierson and Dawn Lau
This case explores the challenge of investing in basic research as a public good. CSIRO was Australia's leading science and research agency, and it was chartered to enhance national prosperity through R&D. Its Flagships program was designed to align research interests... View Details
Keywords: R＆D; Basic Research; Government-funded Research; Public Goods; Extractive Industries; Metals; Metals Processing; Decision Choices and Conditions; Decisions; Globalized Markets and Industries; Growth and Development; Innovation Strategy; Technological Innovation; Research and Development; Science-Based Business; Technology Adoption; Technology Platform; Manufacturing Industry; Mining Industry; Oceania; Australia
Shih, Willy, Margaret P. Pierson, and Dawn Lau. "CSIRO: The Light Metals Flagship Decision." Harvard Business School Case 613-029, November 2012.
Creative Construction: The DNA of Sustained Innovation
Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research... View Details
- September–October 2024
- Article
How AI Can Power Brand Management
By: Julian De Freitas and Elie Ofek
Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it... View Details
Keywords: Creativity; AI and Machine Learning; Brands and Branding; Product Positioning; Customer Focus and Relationships
De Freitas, Julian, and Elie Ofek. "How AI Can Power Brand Management." Harvard Business Review 102, no. 5 (September–October 2024): 108–114.
- September–October 2015
- Article
Crash and Burn: Why Silicon Valley's Notion That Failure Leads to Success Won't Work for the Rest of the World
By: Debora L. Spar
In the frenzied hills of Silicon Valley, going bust is common. Research attests that close to half of start-ups supported by venture capital chew through most or all of their backers' money and that the majority never achieve their projected returns on investment. But... View Details
Spar, Debora L. "Crash and Burn: Why Silicon Valley's Notion That Failure Leads to Success Won't Work for the Rest of the World." Foreign Policy 214 (September–October 2015).
- 14 Jul 2015
- First Look
First Look: July 14, 2015
Case 315-109 Pearson Affordable Learning Fund An in-house venture capital fund for affordable private schools at the base of the pyramid established by Pearson, the world's largest education company, PALF... View Details
Keywords: Sean Silverthorne
Judo Strategy: Turning Your Competitors’ Strength to Your Advantage
Why do some companies succeed in defeating stronger rivals, while others fail? This is a question that, sooner or later, all ambitious competitors must face. Whether you’re a tiny start-up taking on industry giants or a giant moving into markets dominated by... View Details
- October 2022
- Exercise
Shanty Real Estate: Confidential Information for iBuyer 1
By: Michael Luca, Jesse M. Shapiro and Nathan Sun
Shanty is a simulation in which students inhabit the role of either a traditional home buyer or an iBuyer, both bidding on the same condo. The traditional home buyer has access to a “comp sheet” of similar properties that have recently sold, and has done a walkthrough.... View Details
Keywords: Algorithm; Decision Choices and Conditions; Decision Making; Measurement and Metrics; Market Timing
Luca, Michael, Jesse M. Shapiro, and Nathan Sun. "Shanty Real Estate: Confidential Information for iBuyer 1." Harvard Business School Exercise 923-019, October 2022.