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  • 21 Mar 2004
  • Research & Ideas

Loyalty: Don’t Give Away the Store

that is highly valued by them, but doesn't cost you a lot of money. For example, allocate more services to good customers. This could mean a designated line at the deli counter, or a ten items or less checkout line. You already have the... View Details
Keywords: by Manda Salls; Consumer Products; Retail
  • 05 Aug 2002
  • What Do You Think?

Is Platform Leadership Old Hat or the Wave of the Future?

entrepreneurs can exploit through the development of products and services specifically for inclusion in platforms, whether they are technological or marketing in nature? And... View Details
Keywords: by James Heskett
  • 12 Mar 2018
  • Op-Ed

Op-Ed: Why BlackRock CEO Larry Fink Is Not a Socialist

innovations and superior service that companies create customer satisfaction and loyalty. That, in turn, leads to increased revenues and... View Details
Keywords: by Bill George; Banking
  • 01 Oct 2001
  • What Do You Think?

Will Information Technology Really Turn Organizations Upside Down This Time?

Summing Up Do not read too much into a possible relationship between the development of information technology and the incidence of "upside-down" management. That's the overwhelming message from responses to the column raising... View Details
Keywords: by James Heskett
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

career in venture capital private equity to launch a global movement that has brought together governments with service providers and has attracted private investment to pay for a variety of social programs.... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 07 Jan 2015
  • Research & Ideas

The Quest for Better Layoffs

could have on families who didn't have a lot of resources at their disposal," says Elana Silver, now a talent development consultant at State Street, a Boston-based financial services company. "For most of my classmates, View Details
Keywords: by Carmen Nobel; Manufacturing
  • 12 Jan 2015
  • Research & Ideas

Regulators Ease Up on Companies Generating Political Benefits

offset the cost for treating the uninsured and providing medical education, and federal health-care regulators such as the Centers for Medicare and Medicaid View Details
Keywords: by Michael Blanding
  • 04 Feb 2015
  • What Do You Think?

Is There a Stanford-Google-Silicon Valley School of Management?

Summing Up How Transferable is the Google "School of Management"? Responses to this month's column suggest a great deal of respect for what Google's management has been able to achieve, both in terms of a strategy for bringing... View Details
Keywords: by James Heskett; Education
  • 17 Aug 2011
  • Research & Ideas

Protecting against the Pirates of Bollywood

Center researcher Namrata Arora uncover a complicated mix of piracy and plagiarism that harm not only Hollywood's efforts at success in the Indian market, but local Bollywood companies as well. Iyer says the case can help students View Details
Keywords: by Kim Girard; Motion Pictures & Video
  • 04 Mar 2002
  • Research & Ideas

Don’t Lose Money With Customers

at the market level, then translate these into strategies at the market segment level. A paper mill's marketing strategy, for instance, might call for selling newsprint to the publishing industry segment and... View Details
Keywords: by Peter K. Jacobs
  • 16 Feb 2004
  • Research & Ideas

European Private Equity—Still a Teenager?

Oliver Ewald said his firm, Audax Group, has recently made deals on corporate carve-outs that include a digital x-ray manufacturer based in Switzerland and a cryogenic equipment manufacturer in the Czech... View Details
Keywords: by Martha Lagace; Financial Services
  • 23 Mar 2021
  • Book

Succeeding in the New Work-from-Anywhere World

When the pandemic forced employees to flee offices and work from home in droves last year, many business leaders worried that productivity might take a dive. Would remote workers be too tempted by the lures of Netflix or too distracted by... View Details
Keywords: by Michael Blanding
  • 19 Mar 2006
  • Research & Ideas

Unlocking Your Investment Capital

Many companies can double or even triple their capacity to invest in strategic assets and competencies by properly managing their "risk balance sheet," argues Harvard Business School professor Robert C. Merton. In a provocative... View Details
Keywords: by Ann Cullen; Financial Services
  • 02 Feb 2012
  • Op-Ed

Once a Castle, Home is Now a Debtors’ Prison

very own debtors' prisons. Their task is Sisyphean: they work, pay the monthly debt to the lender, yet see a perpetual gap between payments and value. The payments can seem like an extortion episode from The Sopranos. Exit View Details
Keywords: by Nicolas P. Retsinas; Financial Services; Financial Services; Financial Services
  • 27 Jul 2009
  • Research & Ideas

Social Network Marketing: What Works?

it's important to understand both who influences purchase decisions in online communities and which groups of users can be influenced. “Viral campaigns truly leverage the network aspect of these social networking sites.” "By understanding... View Details
Keywords: by Sarah Jane Gilbert; Advertising; Publishing; Retail
  • 04 Sep 2001
  • Lessons from the Classroom

Getting Back on Course

families. As Professor of Management Practice and co-head of the HBS Entrepreneurial and Service Management unit, Myra Hart has been particularly interested in women in... View Details
Keywords: by Martha Lagace
  • 03 Feb 2014
  • Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

management services provided by an affiliate network. (Most merchants use affiliate networks to manage the technical infrastructure of the program, but not necessarily the administrative duties.) There are pros View Details
Keywords: by Kim Girard; Advertising; Publishing
  • 25 Apr 2012
  • What Do You Think?

How Will the “Age of Big Data” Affect Management?

organized. Other facts are generated by so-called digital sensors operating worldwide in industrial equipment, autos, and the like. By linking the sensors, an "industrial Internet" can be created. These... View Details
Keywords: Re: James L. Heskett
  • 03 Apr 2006
  • Research & Ideas

The Competitive Advantage of Global Finance

across is that "one size fits all." This strategy effectively sacrifices many opportunities due to an unwillingness to explore how differences in regulatory environments, institutional environments, View Details
Keywords: by Sean Silverthorne; Financial Services
  • 12 Oct 1999
  • Research & Ideas

Media Metamorphosis: Advertising in the Technology Age

days, because consumers' demand for information about goods and services tends to be inelastic. As the model illustrates, additional forces drive industry change as well. Alternatives to advertising, known... View Details
Keywords: by Peter K. Jacobs; Advertising
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