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Show Results For
- All HBS Web
(5,314)
- People (4)
- News (845)
- Research (3,905)
- Events (6)
- Multimedia (45)
- Faculty Publications (3,023)
- 01 Dec 2013
- News
Double Vision
The rise of the "second screen"—watching TV while also surfing on smartphones or tablets—would seem to be bad for advertisers, stealing precious eyeballs from their pitches. Not so, says Thales Teixeira, an assistant professor in the Marketing Unit. In a recent... View Details
Keywords: Arts, Entertainment
- June 1993 (Revised December 1995)
- Case
Frito-Lay, Inc.: The Navigator Project (A)
By: Lynda M. Applegate, Richard O. Mason and Melinda Conrad
Provides an overview of the company's recent organizational changes followed by a discussion of the company's new sales promotion software, "Promotion Planner." The president of Frito-Lay's central division must decide how he should proceed with the rollout of this new... View Details
Keywords: Information Technology; Technology Adoption; Organizational Change and Adaptation; Trends; Innovation Strategy; Marketing Communications; Decision Choices and Conditions; Food and Beverage Industry; Manufacturing Industry
Applegate, Lynda M., Richard O. Mason, and Melinda Conrad. "Frito-Lay, Inc.: The Navigator Project (A)." Harvard Business School Case 193-025, June 1993. (Revised December 1995.)
- 10 Sep 2014
- Blog Post
A Summer Reflection
Q&A with the CEO, watched a golf tournament from the CFO’s house, and had a training on strategic thinking led by the SVP of corporate strategy (an HBS alumna). Beyond this, I had the chance to meet several SVPs to discuss my project... View Details
- Profile
Tessa Vacher-Desvernais
by making people feel uniquely connected with a brand. Changes in consumer shopping patterns made me want to build brands of the future. Digital was an invaluable echo chamber to the craftsmanship of heritage products. Technology provided... View Details
- March 2024 (Revised May 2024)
- Case
Amperity: First-Party Data at a Crossroads
By: Elie Ofek, Hema Yoganarasimhan and Alexis Lefort
In the summer of 2023, Amperity management was facing a critical decision on its future direction. Given the dramatic changes occurring within the digital advertising ecosystem, as concerns over consumer privacy placed limits on the ability to engage in third-party... View Details
Keywords: AI and Machine Learning; Technology Adoption; Business Strategy; Digital Marketing; Price; Product; Business or Company Management; Advertising Industry
Ofek, Elie, Hema Yoganarasimhan, and Alexis Lefort. "Amperity: First-Party Data at a Crossroads." Harvard Business School Case 524-017, March 2024. (Revised May 2024.)
- 10 Jun 2014
- First Look
First Look: June 10
arising in clusters, including knowledge, skills, and input-output linkages. August 2013 Harvard Business Review Mastering the Intermediaries: Strategies for Dealing with the Likes of Google, Amazon, and Kayak By: Edelman, Benjamin G.... View Details
Keywords: Sean Silverthorne
- Web
Podcast - HBS Online
2 Bonus Content (Part 2): Unreleased Insights on Leadership & Strategy 10 FEB 2025 | The Parlor Room In this special episode, host Chris Linnane shares exclusive, never-before-heard clips from his conversations on leadership, strategy,... View Details
- 22 Feb 2022
- News
Vision: Learning Curve
children and parents alike. “Our interests really aligned on early childhood education,” Mahajan says. Recognizing that more than 50 percent of Indians have smartphones—and that mobile internet penetration is high, even among low-income groups—Gupta and Mahajan... View Details
- 30 Jun 2003
- Research & Ideas
Computer Security is For Managers, Too
information about benefit programs probably warrant less protection. The next step is to review the people, processes, and technologies that support those assets, including external suppliers and partners. When you're done with that,... View Details
- 01 May 2020
- In Practice
COVID-19’s Hard Lessons Might Prepare Business for Climate Change
The coronavirus pandemic caught the business world by surprise, but the catastrophe might force companies to face a crisis that has been unfolding in plain sight: climate change. We asked faculty members affiliated with the Business and Environment Initiative at... View Details
Keywords: by Danielle Kost
- 20 Dec 2022
- Blog Post
7 Resolutions for Recruiting in the New Year
questions do candidates consistently bring to your recruiters? How successful are your new hires?Answers to these questions will help reveal where you can implement technology and/or an optimized process to achieve improved results in... View Details
Keywords: All Industries
- September 2019
- Teaching Note
Western Governors University: 10x Vision
By: William R. Kerr and Coelin P. Scibetta
Teaching Note for HBS No. 819-093. View Details
- 01 Mar 2013
- News
Alumni News | Bookshelf
When the economic crisis strikes, desperate to reduce serious losses, Von Allmen falls for a Ponzi scheme. Knecht explores the intersection of the yacht's construction, the lives of the men who labor on it, and a wealthy man's dream. Playing to Win: How View Details
- 01 Oct 1999
- News
HBS Alumni Association Board of Directors: President's Report
ways in which technology can be used proactively to serve alumni. Possible projects include developing a strategy for "push" technology, designing a format for communicating regularly with graduates about... View Details
- 01 Jun 2009
- News
Bright Future for Green Business
panelists were collectively bullish on solar energy, electric drive technology that powers hybrid and electric cars, and biofuels (including ethanol). By contrast, they were cautiously optimistic about clean coal, nuclear power, and... View Details
- June 21, 2019
- Article
When Tech Companies Compete on Their Own Platforms
By: Feng Zhu
One common complaint from third parties about platform businesses is that they see what succeeds on their platforms and then enter the most profitable areas themselves, often decimating third parties in the process. Studies have identified several motivations for... View Details
Keywords: Platform-based Markets; Platform-owner Entry; Digital Platforms; Market Entry and Exit; Competition
Zhu, Feng. "When Tech Companies Compete on Their Own Platforms." Harvard Business Review (website) (June 21, 2019).
- 2018
- Working Paper
The Welfare Effects of Peer Entry in the Accommodation Market: The Case of Airbnb
By: Chiara Farronato and Andrey Fradkin
We study the effects of enabling peer supply through Airbnb in the accommodation industry. We present a model of competition between flexible and dedicated sellers - peer hosts and hotels - who provide differentiated products. We estimate this model using data from... View Details
Keywords: Peer To Peer; Digital Platforms; Market Entry and Exit; Competition; Accommodations Industry
Farronato, Chiara, and Andrey Fradkin. "The Welfare Effects of Peer Entry in the Accommodation Market: The Case of Airbnb." NBER Working Paper Series, No. 24361, February 2018.
- September 2017 (Revised July 2018)
- Technical Note
Virtual Reality and the Gaming Sector 2017
By: David B. Yoffie, Natalia Prieto Nino, Prasad Raman, Brad Kowalk and Ruby Tamberino
This brief note explores the emerging possibilities of virtual reality and its potential as a gaming platform. View Details
Keywords: Virtual Reality; Gaming; Strategy; Technological Innovation; Games, Gaming, and Gambling; Technology Platform
Yoffie, David B., Natalia Prieto Nino, Prasad Raman, Brad Kowalk, and Ruby Tamberino. "Virtual Reality and the Gaming Sector 2017." Harvard Business School Technical Note 718-405, September 2017. (Revised July 2018.)
- March 2009
- Teaching Note
Proteus Biomedical: Making Pigs Fly (TN)
Teaching Note for [809051]. View Details
- November 2000
- Case
Hewlett-Packard's Home Products Division in Europe (1996-2000)
By: David J. Arnold and Carin-Isabel Knoop
By November 2000, Hewlett-Packard's Home Products Division (HPD) had been selling its Pavilion line of personal computers in Europe for almost five years. During that time, HPD had entered and exited Germany, struggled in France and the United Kingdom, and... View Details
Keywords: Competition; Information Infrastructure; Transformation; Performance Evaluation; Computer Industry; France; Germany; United Kingdom
Arnold, David J., and Carin-Isabel Knoop. "Hewlett-Packard's Home Products Division in Europe (1996-2000)." Harvard Business School Case 501-053, November 2000.