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Marketing Awards & Honors - Faculty & Research

Oscars," in 2016. Sunil Gupta : Winner of the 2016 Case Centre Award in the Marketing category for “The New York Times Paywall” with Vineet Kumar, Bharat Anand, and Felix Oberholzer-Gee (HBS Case 512-077). Sunil Gupta : Finalist for the 2016 Long Term Impact Award from... View Details

19 Oct 2021
Research & Ideas

Fed Up Workers and Supply Woes: What's Next for Dollar Stores?

able to make it into stores by Christmas after I get through the inbound trade-lane delays into the distribution centers. We have a terrible mess in intermodal rail. There are bottlenecks all along the system. Gazette:You co-wrote a case study on Dollar General, one of... View Details

Keywords: by Christine Pazzanese, Harvard Gazette; Retail

November 2022 (Revised December 2024)
Case

Hugging Face (A): Serving AI on a Platform

By: Shane Greenstein, Daniel Yue, Sarah Gulick and Kerry Herman

It is fall 2022, and open-source AI model company Hugging Face is considering its three areas of priorities: platform development, supporting the open-source community, and pursuing cutting-edge scientific research. As it expands services for enterprise clients, which... View Details

Keywords: Community; Open-source; AI and Machine Learning; Product Development; Networks; Service Delivery; Research; Governance; Business and Stakeholder Relations; Information Industry; Technology Industry; United States

01 May 2023
News

Yahoo Acquires Alumni Startup Wagr

Illustration by Drue Wagner Illustration by Drue Wagner Last week, Yahoo announced that it had acquired the sports betting startup Wagr, which was cofounded by Mario Malave (MBA 2020) and Eliana Eskinazi (MBA 2020). "Yahoo Sports offers us a stage to build products... View Details

fall 1984
Article

What Does 'Product Quality' Really Mean?

By: David A. Garvin

Keywords: Product; Quality

Find at Harvard

October 2009 (Revised June 2010)
Case

Hulu: An Evil Plot to Destroy the World?

By: Anita Elberse and Sunil Gupta

In July 2009, Jason Kilar, the chief executive officer of Hulu, is debating whether the online video aggregator should move away from a purely advertising-supported model, and whether it should participate in an industry-wide initiative to develop and test... View Details

Keywords: Advertising; Business Model; Television Entertainment; Distribution Channels; Service Operations; Internet and the Web; Media and Broadcasting Industry; Motion Pictures and Video Industry

01 Jan 2011
News

Karen Gordon Mills, MBA 1977

working in the public sector to be extremely rewarding and is deeply committed to helping small US manufacturers who operate in large corporate supply chains. "We cannot lose their expertise," she emphasizes. "If we do, we'll lose even... View Details

Web

Strategy Execution Online Course | HBS Online

face and create systems for managing and mitigating them. Highlights Your Business's Overall Level of Risk Considering the Balance Between Innovation and Control Operations Risk Show Hide Details Concepts Identifying Sources of Risk, Part... View Details

July 2013
Case

Montreaux Chocolate USA: Are Americans Ready for Healthy Dark Chocolate?

By: John A. Quelch and Diane Badame

Andrea Torres, director of new product development at a high-end chocolate confectionery company, leads her team through a carefully sequenced program of market research to support the development and launch of a new product, healthy dark chocolate with fruit. This is... View Details

Keywords: Competition; Food; Consumer Behavior; Nutrition; Product Launch; Product Development; Food and Beverage Industry; Switzerland; United States

Web

HBS - Key Metrics

2022 Annual Report From The Dean Key Metrics Financials PDF Downloads Key Metrics Financials (in millions) 2022 2021 2020 2019 Revenues $966 $805 $861 $925 Expenses 908 779 831 821 Cash from Operations 58 26 30 104 Capital Investments 43... View Details

26 Mar 2006
Research & Ideas

The Office of Strategy Management

strategy. We have also learned that: (a) Many organizations don't have a consistent way to even describe their strategy, other than in a large strategic planning binder. We believe strongly that organizations need to find a consistent, coherent way to translate their... View Details

Keywords: by Martha Lagace

August 2004 (Revised June 2005)
Case

Fate of the Vasa, The

By: Alan D. MacCormack and Richard Mason

In 1628, the royal warship Vasa was launched. It was Sweden's most expensive naval vessel ever built, costing over 5% of GNP. On its maiden voyage, the ship sailed 1,400 yards in its own harbor, heeled over to the side, and then sank. One third of the 150 crew and... View Details

Keywords: History; Risk and Uncertainty; Technological Innovation; Ship Transportation; Product Design; Technology Adoption; Failure; Business and Government Relations; Product Development; Sweden

19 Jun 2018
First Look

New Research and Ideas, June 19, 2018

Summer 2018 RAND Journal of Economics Scale versus Scope in the Diffusion of New Technology: Evidence from the Farm Tractor By: Gross, Daniel P. Abstract—Although tractors are now used in nearly every agricultural field operation and in... View Details

Keywords: Dina Gerdeman

19 Oct 2010
First Look

First Look: October 19, 2010

give more, that giving indeed causes increased happiness, and that these two relationships may operate in a circular fashion. Second, we consider whether advertising these benefits of charitable giving—asking people to give in order to be... View Details

Keywords: Sean Silverthorne

November 2000 (Revised April 2004)
Case

Airbus A3XX: Developing the World's Largest Commercial Jet (A)

By: Benjamin C. Esty and Michael Kane

In July 2000, Airbus Industries' supervisory board is on the verge of approving a $13 billion investment for the development of a new super jumbo jet known as the A3XX that would seat from 550 to 1,000 passengers. Having secured approximately 20 orders for the new jet,... View Details

Keywords: Risk and Uncertainty; Investment; Forecasting and Prediction; Capital Budgeting; Valuation; Government and Politics; Demand and Consumers; Product Development; Product Positioning; Air Transportation Industry; Manufacturing Industry