planning - Publications - Faculty & Research

21 Apr 2015
First Look

First Look: April 21

growth was one of the biggest stories in e-commerce, especially when the retailer attracted $50 million in investment from Index Ventures, a top VC firm that funded other successful retailers such as Net-a-Porter and Etsy, in 2013. Yet, with a cash infusion, View Details

Keywords: Carmen Nobel & Sean Silverthorne

08 May 2012
First Look

First Look: May 8

cost. The case details the history of these partnerships, examines American Express' own social platforms, and talks about American Express' future plans in the realm of social strategy. It then presents students with two options related... View Details

Keywords: Carmen Nobel

20 Jun 2016
Research & Ideas

When Predicting Other People's Preferences, You're Probably Wrong

bookseller might only recommend books that are similar to previous purchases. Or if someone “likes” a fancy Manhattan hotel on Facebook, her Facebook friends might not invite her on an overnight hike in the woods. Or, more seriously, a physician might decide on an... View Details

Keywords: by Carmen Nobel; Retail

13 Jul 2015
Research & Ideas

‘Humblebragging’ is a Bad Strategy, Especially in a Job Interview

humblebraggers. The takeaway: Seriously, stop humblebragging! "Not only do we like humblebraggers less that braggers, but we're less likely to be generous to them," Gino says. Next Steps And Lessons Learned Gino says her team plans to... View Details

Keywords: by Carmen Nobel

29 Jan 2014
Research & Ideas

Super Bowl Ads for Multitaskers

imagine a much higher number." Even two years ago, one survey found that 60 percent of fans planned on using a second screen while watching the Super Bowl. The same survey, however, found that only 13 percent of respondents were most... View Details

Keywords: by Michael Blanding; Advertising; Sports

24 Sep 2007
Research & Ideas

The FDA: What Will the Next 100 Years Bring?

and business. My plan is to compare internationally the legal and regulatory limits countries put on the ability to commercialize health information and what this tells us about the prospects for global health-care businesses. I have been... View Details

Keywords: by Sean Silverthorne; Biotechnology; Consumer Products; Food & Beverage; Health

31 Jul 2007
First Look

First Look: July 31, 2007

interests of the company's founders and existing venture investors. Finally, while Bollinger was expected to lead the company for the next two to three years, Pervasis' board was planning to launch a search for a permanent CEO in the... View Details

Keywords: Martha Lagace

21 May 2007
Research & Ideas

Fixing the Marketing-CEO Disconnect

drivers are leading indicators of revenue growth. Pipeline of Growth Ideas: a set of future customer initiatives and innovations that translate into sustainable future growth. Marketing Talent Pool: the skills that are needed to facilitate the marketing function as... View Details

Keywords: by Sean Silverthorne

01 Dec 2003
Research & Ideas

Sometimes Success Begins at Failure

unknowable. No amount of planning and research can reveal the facts because they simply don't exist yet. And measurement errors are inescapable in such situations. Rather than ignoring them, companies should initiate processes to cope... View Details

Keywords: by Henry Chesbrough; Health; Pharmaceutical

21 Aug 2000
Research & Ideas

Faculty Research Looks to Latin America

conducted now is extremely broad. "There was a lot more than we had first realized," she reported. Nine HBS professors described the research they are conducting on Latin America as well as work they plan to do in the future.... View Details

Keywords: by Martha Lagace

17 Feb 2021
Research & Ideas

Pandemic Self-Care for CEOs: Rituals, Running, and Cognitive Restructuring

control over the whole thing.” Another interviewee reported that coming up with a daily plan “took some time,” and all agreed that being “diligent” about daily routines was crucial. Some executives noted that the schedule helped... View Details

Keywords: by Gamze D. Yucaoglu, Robin Abrahams, and Boris Groysberg

25 Jul 2017
First Look

First Look at New Research and Ideas: July 25, 2017

working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=51704 Harvard Business School Case 902-412 Tobacco and the Future of Rural Kentucky Governor Patton decides how to use settlement funds to develop a long-term plan for... View Details

Keywords: Carmen Nobel

22 Feb 2016
Research & Ideas

The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist

businesspeople as well as to legislators,” Sawyer says. “They were looking for profit-sharing plans that would enable even less efficient firms to weather the downturn.” In 1933, California approved two additional laws to strengthen fair... View Details

Keywords: by Dina Gerdeman; Retail; Health; Legal Services

06 May 2014
First Look

First Look: May 6

workers, the middle class, and the nonpolitical rich, jeopardizing the nation's security in the process. The authors contend that this usurpation is the source of America's economic decline and fading international power and provide an action View Details

Keywords: Sean Silverthorne

10 Jun 2002
Research & Ideas

Reinventing the Industrial Giant

1980s, under the leadership of Roger Smith, GM tried to transform itself into the "21st Century Corporation." 74 The plan was to revamp all of the assembly plants and replace workers with robots and other forms of... View Details

Keywords: by Nitin Nohria, Davis Dyer & Frederick Dalzell; Manufacturing

13 Jan 2009
First Look

First Look: January 13, 2009

would be easier if he had the full support of the CEO, Alain Deronde. But since that isn't forthcoming, he advises Jianguo to work with Alain to develop targets for growth in emerging and traditional markets and a plan for building an... View Details

Keywords: Martha Lagace

01 Oct 2020
What Do You Think?

Are CEOs the Wrong Leaders for Stakeholder Capitalism?

within a set of constraints, both direct and indirect (For example) (A) recent Labor Department proposed rule just reiterated that the duty of (ERISA retirement) plan fiduciaries is to maximize investment returns.” Rather than hold CEOs... View Details

Keywords: by James Heskett

17 Jun 2019
Research & Ideas

What Hospitals Must Learn to Compete

purchasing health plans start to demand something different, which in turn is going to require insurers to deliver a product that is more focused on what patients need. Hopefully, that also pressures providers to provide high quality care... View Details

Keywords: by Alumni Bulletin Staff; Health

20 Nov 2018
First Look

New Research and Ideas, November 20, 2018

Sheryl Sandberg (COO) mapped out their six-point plan to address this existential threat. Could they continue to grow and rectify the breach of trust/privacy? Did other stakeholders have some greater responsibility too? In addition to... View Details

Keywords: Dina Gerdeman

21 Mar 2011
Research & Ideas

Are We Thinking Too Little, or Too Much?

The most captivating item in Michael Norton's office is a Star Wars The Force Trainer, a toy that allows would-be Jedi warriors to levitate a Ping-Pong ball within a tube using only the power of focused thinking. Norton, a marketing professor at Harvard Business... View Details