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  • All HBS Web  (7,339)
    • People  (21)
    • News  (1,564)
    • Research  (4,717)
    • Events  (70)
    • Multimedia  (17)
  • Faculty Publications  (2,663)
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  • August 2023
  • Background Note

Pricing and Customer Psychology

By: Elie Ofek
This note provides an overview of how psychological principles may be used as part of a seller’s pricing strategy. The note defines the concept of psychological pricing and explains the motivations for firms to engage in it. Prominent practices and tactics, with... View Details
Keywords: Price; Marketing Strategy; Consumer Behavior
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Ofek, Elie. "Pricing and Customer Psychology." Harvard Business School Background Note 524-019, August 2023.
  • July–August 2023
  • Article

Demand Learning and Pricing for Varying Assortments

By: Kris Ferreira and Emily Mower
Problem Definition: We consider the problem of demand learning and pricing for retailers who offer assortments of substitutable products that change frequently, e.g., due to limited inventory, perishable or time-sensitive products, or the retailer’s desire to... View Details
Keywords: Experiments; Pricing And Revenue Management; Retailing; Demand Estimation; Pricing Algorithm; Marketing; Price; Demand and Consumers; Mathematical Methods
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Ferreira, Kris, and Emily Mower. "Demand Learning and Pricing for Varying Assortments." Manufacturing & Service Operations Management 25, no. 4 (July–August 2023): 1227–1244. (Finalist, Practice-Based Research Competition, MSOM (2021) and Finalist, Revenue Management & Pricing Section Practice Award, INFORMS (2019).)
  • 10 Aug 2011
  • Research & Ideas

HBS Faculty Views on Debt Crisis

believe, is why we saw the stock market sell off so dramatically on Monday. Investors fear a global slowdown in growth and a resulting negative impact on corporate profits. We... View Details
Keywords: by Staff
  • 2017
  • Working Paper

Management as a Technology?

By: Nicholas Bloom, Raffaella Sadun and John Van Reenen
Are some management practices akin to a technology that can explain firm and national productivity, or do they simply reflect contingent management styles? We collect data on core management practices from over 11,000 firms in 34 countries. We find large cross-country... View Details
Keywords: Management Practices; Productivity; Competition; Management Practices and Processes; Performance Productivity
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Bloom, Nicholas, Raffaella Sadun, and John Van Reenen. "Management as a Technology?" Harvard Business School Working Paper, No. 16-133, June 2016. (Revised October 2017.)

    Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans

    We estimate a dynamic structural model of sales force response to a bonus based compensation plan. Substantively, the paper sheds insights on how different elements of the compensation plan enhance productivity. We find evidence that: (1) bonuses enhance productivity... View Details
    • 2025
    • Working Paper

    Tax Planning, Illiquidity, and Credit Risks: Evidence from DeFi Lending

    By: Lisa De Simone, Peiyi Jin and Daniel Rabetti
    This study establishes a plausible causal link between tax-planning-induced illiquidity and credit risks in lending markets. Exploiting an exogenous tax shock imposed by the Internal Revenue Service (IRS) on cryptocurrency gains, along with millions of transactions in... View Details
    Keywords: Cryptocurrency; Taxation; Financial Liquidity; Credit; Financing and Loans; Financial Markets
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    De Simone, Lisa, Peiyi Jin, and Daniel Rabetti. "Tax Planning, Illiquidity, and Credit Risks: Evidence from DeFi Lending." Working Paper, February 2025.
    • April 2013 (Revised October 2013)
    • Case

    National Instruments

    By: Lynda M. Applegate, Keri Pearlson and Natalie Kindred
    This case explores the use of social media to support product design, customer support, marketing and HR activities at National Instruments (NI). Based in Austin, Texas, with over $1 billion in 2011 sales, NI designs, produces, and sells software and hardware platforms... View Details
    Keywords: Organizational Structure; Applications and Software; Organizational Culture; Technological Innovation; Digital Platforms; Innovation and Management; Media; Management Systems; Social and Collaborative Networks; Information Technology Industry; Service Industry; Texas
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    Applegate, Lynda M., Keri Pearlson, and Natalie Kindred. "National Instruments." Harvard Business School Case 813-001, April 2013. (Revised October 2013.)
    • March 2024 (Revised April 2025)
    • Case

    TELEXISTENCE Inc.

    By: Paul A. Gompers and Akiko Saito
    A case about a Japanese robotics startup aiming to enter the U.S. market with its robots that combine AI and human intervention to complete restocking tasks in retail stores. View Details
    Keywords: Business Startups; Entrepreneurship; Market Entry and Exit; Technology Adoption; Decisions; AI and Machine Learning; Retail Industry; Technology Industry; Japan; United States
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    Gompers, Paul A., and Akiko Saito. "TELEXISTENCE Inc." Harvard Business School Case 224-031, March 2024. (Revised April 2025.)
    • January 2022 (Revised February 2022)
    • Case

    Introducing EVA at ISS: A Better Way to Evaluate CEO Performance and Compensation?

    By: Jonas Heese, Charles C.Y. Wang and James Weber
    In early 2019, Anthony Campagna, the global director of fundamental research at ISS EVA, a unit of the proxy advisory firm Institutional Shareholder Services (ISS), was preparing to release ISS's analyses of public company performance and CEO compensation ahead of Say... View Details
    Keywords: Jobs and Positions; Compensation and Benefits; Performance; Performance Productivity; Measurement and Metrics; Analytics and Data Science; Value; Business or Company Management; Performance Evaluation; Business and Shareholder Relations
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    Heese, Jonas, Charles C.Y. Wang, and James Weber. "Introducing EVA at ISS: A Better Way to Evaluate CEO Performance and Compensation?" Harvard Business School Case 122-061, January 2022. (Revised February 2022.)
    • January 2016
    • Case

    Savannah Informatics

    By: Kevin Schulman
    John Muthee and Justus Paul are recent graduates of medical school and a unique program in clinical informatics. They return to Nairobi, Kenya with a passion to make a difference in their community. They have a team they know well, but need to find a project concept... View Details
    Keywords: Information Systems; Entrepreneurship; Strategy; Kenya; Africa
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    Schulman, Kevin. "Savannah Informatics." Harvard Business School Case 316-111, January 2016.
    • April 2022
    • Article

    Predictable Financial Crises

    By: Robin Greenwood, Samuel G. Hanson, Andrei Shleifer and Jakob Ahm Sørensen
    Using historical data on post-war financial crises around the world, we show that crises are substantially predictable. The combination of rapid credit and asset price growth over the prior three years, whether in the nonfinancial business or the household sector, is... View Details
    Keywords: Financial Crisis; Global Range; Forecasting and Prediction; Mathematical Methods
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    Greenwood, Robin, Samuel G. Hanson, Andrei Shleifer, and Jakob Ahm Sørensen. "Predictable Financial Crises." Journal of Finance 77, no. 2 (April 2022): 863–921.
    • 19 Dec 2017
    • First Look

    New Research and Ideas, December 19, 2017

    precision medicines (LPMs) as those that use one or more relevant biomarkers. We then further segment trials based on the nature of the biomarker(s) View Details
    Keywords: Carmen Nobel
    • 01 Feb 2019
    • HBS Seminar

    Xavier Jaravel, London School of Economics

    • July 2007 (Revised February 2010)
    • Case

    Launching Telmore (A)

    By: Ramon Casadesus-Masanell, Celso Fernandez and Moritz Jobke
    When the Danish mobile phone service provider Telmore entered the market in October 2000, few people took notice. Its business model was not perceived as particularly aggressive or threatening to the industry. Less than three years later, Telmore's creative adaptation... View Details
    Keywords: Business Model; Disruptive Innovation; Market Entry and Exit; Creativity; Adaptation; Competitive Advantage; Telecommunications Industry; Denmark
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    Casadesus-Masanell, Ramon, Celso Fernandez, and Moritz Jobke. "Launching Telmore (A)." Harvard Business School Case 708-414, July 2007. (Revised February 2010.)
    • 10 Apr 2012
    • First Look

    First Look: April 10

    Drawing upon his business research, he offered a series of guidelines for finding meaning and happiness in life. He used examples from his own experiences to explain how high achievers can all too often fall... View Details
    Keywords: Carmen Nobel
    • 2022
    • Working Paper

    Failing Just Fine: Assessing Careers of Venture Capital-backed Entrepreneurs via a Non-wage Measure

    By: Natee Amornsiripanitch, Paul Gompers, George Hu, Will Levinson and Vladimir Mukharlyamov
    This paper proposes a non-pecuniary measure of career achievement, Seniority. Based on a database of over 5 million resumes, this metric exploits the variation in job titles and how long they take to attain. When non-monetary factors influence career choice, inference... View Details
    Keywords: Career Outcomes; Founders; Personal Development and Career; Venture Capital; Entrepreneurship
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    Amornsiripanitch, Natee, Paul Gompers, George Hu, Will Levinson, and Vladimir Mukharlyamov. "Failing Just Fine: Assessing Careers of Venture Capital-backed Entrepreneurs via a Non-wage Measure." NBER Working Paper Series, No. 30179, June 2022.
    • 18 Aug 2008
    • Research & Ideas

    How Disruptive Innovation Changes Education

    decade ago, representatives who had played pioneering roles in the chartered school movement came to us and said, "If you'd just stand next to View Details
    Keywords: by Martha Lagace; Education
    • 18 Sep 2007
    • Research & Ideas

    How Brand China Can Succeed

    Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.As View Details
    Keywords: by John Quelch
    • March 2021
    • Case

    Proteak: Valuing Forestry Assets

    By: Gerardo Pérez Cavazos and Carla Larangeira
    In early 2020, 414 Capital was hired by Proteak, Mexico´s largest forestry platform, to perform a valuation of its teak business, a high-grade hardwood commonly used to build boat decks, outdoor walls, furniture, doors and small objects. Teak plantations typically... View Details
    Keywords: Forestry; Assets; Valuation; Forest Products Industry; Financial Services Industry; Mexico
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    Pérez Cavazos, Gerardo, and Carla Larangeira. "Proteak: Valuing Forestry Assets." Harvard Business School Case 121-077, March 2021.
    • 16 Sep 2015
    • Research & Ideas

    Can Applied Economics Save Homeless Puppies?

    loving family” As with the work that won the Nobel Prize, “with Wagaroo, we’re trying to solve some standard economic problems related to market design,” says Exley, who joined... View Details
    Keywords: by Carmen Nobel; Retail
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