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Show Results For
- All HBS Web
(3,676)
- People (5)
- News (1,269)
- Research (1,840)
- Events (13)
- Multimedia (54)
- Faculty Publications (1,522)
- Article
How a Fast-Growing Startup Built Its Sales Team for Long-Term Success
By: Frank V. Cespedes and David Mattson
It’s common for leaders of sales teams to focus almost exclusively on short-term tactics and current operations while failing to think and act in a way that supports the longer-term needs of their businesses—and it’s hard to fault them. The biggest problem with a... View Details
Cespedes, Frank V., and David Mattson. "How a Fast-Growing Startup Built Its Sales Team for Long-Term Success." Harvard Business Review (website) (December 4, 2017).
- March 4, 2016
- Article
Startups Can't Revolve Around Their Founders If They Want to Succeed
By: Ranjay Gulati and Alicia DeSantola
Gulati, Ranjay, and Alicia DeSantola. "Startups Can't Revolve Around Their Founders If They Want to Succeed." Harvard Business Review (website) (March 4, 2016).
- 07 Feb 2014
- News
Why The Success Of Startups Hinges On Who Owns The Inventory
- 10 Jun 2025
- News
Why Are So Many Startups Failing? Here’s What Founders Are Missing
- 15 Mar 2022
- News
AI Chip Startups Pull In Funding as They Navigate Supply Constraints
- September 2019 (Revised December 2019)
- Case
Anthony Soohoo at Dot & Bo: Bringing Storytelling to Furniture E-Commerce
By: Thomas R. Eisenmann, Allison M. Ciechanover and George Gonzalez
The case provides students an opportunity to examine the founding of an e-commerce startup that used storytelling and compelling images to sell furniture and home accessories to millennials. The case describes the rapid sales growth the company experienced, as well as... View Details
Keywords: E-commerce; Startups; Furnishing; Leadership; Business Startups; Entrepreneurship; Internet and the Web; Failure; United States
Eisenmann, Thomas R., Allison M. Ciechanover, and George Gonzalez. "Anthony Soohoo at Dot & Bo: Bringing Storytelling to Furniture E-Commerce." Harvard Business School Case 820-036, September 2019. (Revised December 2019.)
- November 2011 (Revised December 2012)
- Case
Rent the Runway
By: Thomas R. Eisenmann and Laura Winig
Two months after a successful launch in November 2009, the cofounders of Rent the Runway (RTR), a website that rented designer dresses, are debating whether to grow their startup at a measured pace and focus on improving operational effectiveness, or raise a new round... View Details
Keywords: Lean Startup; Electronic Commerce; Fashion; Expansion; Business Startups; Growth and Development Strategy; E-commerce; Fashion Industry
Eisenmann, Thomas R., and Laura Winig. "Rent the Runway." Harvard Business School Case 812-077, November 2011. (Revised December 2012.)
- June 2016
- Teaching Note
N12 Technologies: Building an Organization and Building a Business
By: David A. Garvin
N12 Technologies was a startup founded in 2010 that employed nanotechnology to manufacture a patented material to improve the performance of carbon fiber composites, which were used in a wide variety of products, ranging from bicycles to automobiles to aircraft parts.... View Details
Keywords: Startup; Organizational Structure; Nanotechnology; Business Processes; Organizational Change and Adaptation; Organizational Design; Management Systems; Commercialization; Industrial Products Industry; Manufacturing Industry; Auto Industry; Bicycle Industry; Transportation Industry; United States
- 20 Oct 2020
- Working Paper Summaries
Flight to Safety: How Economic Downturns Affect Talent Flows to Startups
- 21 Mar 2022
- News
AI Chip Startups Pull In Funding as They Navigate Supply Constraints
- 28 Feb 2017
- Blog Post
Why I Love My Job: Sierra Smith Talks Her Fashion Startup Internship
Why I Love My Job is a series of interviews with HBS students and alumni on what drives their satisfaction at work. Internship Position: Summer Fellow, Plan de Ville, Summer 2016 Location: New York, New York Describe your role at Plan de Ville. Plan de Ville is a small... View Details
Keywords: Entrepreneurship