Publications
Publications
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(3,264)
- Faculty Publications (366)
- October 1986
- Supplement
Colonial Foods: Performance Appraisal Interview, Video Transcript
By: Michael Beer and James G. Clawson
Transcript for Video (9-884-518). View Details
- March 1986 (Revised November 1990)
- Case
Valerie Morgan
Presents interviews and conversations with a woman who recently started a publishing house. Primarily concerns her immediate future regarding harvesting options: IPO, sell out, step up to chairman, venture capital, etc. Also deals with the excitement and thrill of... View Details
- February 1986
- Supplement
Kedaung Industrial Ltd., Video
Presents an interview with the Indonesian partner of Corning Glass Works' investment in Indonesia. The first part of the interview sets out the original decisions made by the partners. It serves to introduce the partners to the class and to help them decide whether to... View Details
- December 1985
- Supplement
Marketing Edge: An Interview with Professors T.V. Bonoma and Stephen A. Greyser, Video
By: Thomas V. Bonoma and Stephen A. Greyser
- February 1985
- Supplement
Intercon International: Interview with Peter Davis, Video
- October 1982
- Supplement
Ideal Standard France: Pat Paterson, Video
A two-part taped interview with Pat Paterson. Paterson describes the action he took in dealing with his company's profit problems, then talks about the outcome. His decision to dismiss 1,500 workers may have accelerated the company's bankruptcy. View Details
- March 1982
- Supplement
British Steel: Interview with Sir Monty Finniston (Abridged), Video
By: John P. Kotter
- November 1981
- Supplement
Corning Glass Works International, Part I, Interviews with Division Managers, Video
Presents tapes of interviews with Forrest Behm (previously president of Corning International), Bill Hudson (ex-country manager, international business manager, world board chairman, and current product division manager), and Van Campbell (corporate treasurer).... View Details
- November 1981
- Supplement
Corning Glass Works International, Part II, Interviews with Top Management, Video
Presents tapes of interviews with Tom MacAvoy (Corning Glass president) and James Houghton (Corning Glass vice-chairman). View Details
- August 1980
- Supplement
AT&T Long Lines, Telemarketing, Video 1: Executive Interviews
- August 1980
- Supplement
AT&T Long Lines, Telemarketing, Video 2: National Account Manager Interviews
- March 1977 (Revised June 1977)
- Case
Interview with Marlene Hoffman (A)
By: Michael Beer and Jay W. Lorsch
- Research Summary
American Secretaries of State Project: Negotiation, Diplomacy, and Statecraft
With Nicholas Burns and Robert Mnookin, I co-lead a project to do background research on all living former American Secretaries of State, interview them extensively on video at Harvard (if possible) about their most challenging negotiations, and analyze this... View Details
- Research Summary
Consumer-Driven Health Care
Since 1999, Professor Herzlinger's work in this area has provided the major impetus for the transformation of the health care sector: first in new consumer-driven insurance products sold by established insurers such as Aetna, United and CIGNA, as well as... View Details
- Research Summary
Corporate Reputation
Stephen A. Greyser is undertaking an empirical analysis of
corporate reputation based on interviews conducted by Opinion Research
Corporation with more than four thousand executives in nineteen
countries. His study is examining public awareness of, familiarity
with,... View Details