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  • 01 Jun 2023
  • HBS Case

A Nike Executive Hid His Criminal Past to Turn His Life Around. What If He Didn't Have To?

At age 32—feeling far removed from the violent street crimes that had consumed his teens and 20s—Larry Miller just knew he was nailing a job interview with a senior partner at Arthur Andersen. That is, until he came clean about his... View Details
Keywords: by Dina Gerdeman; Apparel & Accessories
  • April 2011
  • Case

Samsung and Google TV

By: Ramon Casadesus-Masanell, Prithvi Raj and Crystal Jean Marrie
This case describes Samsung's decision on how to pursue the growing market opportunity for internet-connected televisions, which enable consumers to access a range of web-based content including basic information (e.g. stock quotes, weather, news headlines, RSS feeds,... View Details
Keywords: Competitive Strategy; Digital Platforms; Internet and the Web; Decision Choices and Conditions; Electronics Industry
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  • 12 Feb 2018
  • Research & Ideas

Customers at the Back of the Line Are Anxious—Can You Keep Them from Leaving?

line has an end and there is an identifiable person who occupies it,” says Buell. “They know they’re last and everyone around them knows it as well.” The anxiety we feel about being last can affect how consumers experience waiting for a... View Details
Keywords: by Michael Blanding; Retail; Service
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

the same music download as Apple's iTunes, and at no charge, why have millions of users chosen to pay a fee using Apple's service rather than download for free from p2p networks? A: The choice between p2p and iTunes is not trivial. Both... View Details
Keywords: by Sean Silverthorne; Music
  • March 2011 (Revised February 2014)
  • Case

Cree, Inc.: Which Bright Future?

By: David J. Collis, Mary Furey and Matthew Shaffer
After its founding in the late 1980s, Cree Inc. quickly grew into a major player in the emerging LED market. By 2007, technological improvements in LEDs had made them suitable for TV, computer, and mobile "backlighting"; and concerns over global warning led to calls to... View Details
Keywords: Cree; LEDs; Lighting Market; Clean Tech; Energy Policy; Semiconductors; North Carolina; Business Growth and Maturation; Forecasting and Prediction; Innovation and Management; Decision Choices and Conditions; Market Entry and Exit; Competitive Strategy; Corporate Strategy; Technology Adoption; Electronics Industry; Green Technology Industry; Manufacturing Industry; United States; North Carolina; Raleigh
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  • 19 Mar 2019
  • First Look

New Research and Ideas, March 19, 2019

innovations might impact—and be impacted by—workers, consumers, organizations, and society. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55845 March 2019 Organizational Behavior and Human Decision Processes Choice... View Details
Keywords: Dina Gerdeman
  • Web

How I Spent My HBS 2+2 Deferral: Jada Haynes - MBA

Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering... View Details
  • 21 Jun 2010
  • Research & Ideas

Strategy and Execution for Emerging Markets

therefore focus their research worldwide, not just on the BRICs. “Often the main prize today is the emerging middle class, which aspires to consume world class products at lower price points." -Krishna G. Palepu "We have been studying... View Details
Keywords: by Martha Lagace
  • Web

Behavioral Finance & Financial Stability

households’ stock holdings, the authors find that unrealized capital gains lead to a marginal propensity to consume of 23% for the bottom 50% of the wealth distribution and about 3% for the top 30% of the wealth distribution. Household... View Details
  • Web

Business & Environment - Faculty & Research

behavior. Using scanner panel data from a single California location of a major grocery chain, and completely controlling for consumer heterogeneity, we demonstrate that bringing your own bags simultaneously increases purchases of... View Details
  • Web

How I Spent My HBS 2+2 Deferral: Cecil Alfaro-Mora - MBA

Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering... View Details
  • 07 Jul 2008
  • Research & Ideas

Innovation Corrupted: How Managers Can Avoid Another Enron

"reserve requirement" to back up supply commitments. Enron had a major advantage over competitors as a middleman between producers and consumers because it operated one of the nation's largest natural gas pipeline networks.... View Details
Keywords: by Martha Lagace; Energy; Utilities
  • 27 Mar 2012
  • First Look

First Look: March 27

it and demonstrates why the easy short-term choice is often the most perilous in the long-term. The Founder's Dilemmas draws on the inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, while mining... View Details
Keywords: Carmen Nobel
  • Web

Technology & Innovation - Faculty & Research

inserting themselves at every juncture in the customer's consumption chain. By decoupling—the act of separating activities that people are used to co-consuming—new digital businesses are disrupting retailing, telecom and other industries. Decoupling allows View Details
  • 11 Feb 2014
  • First Look

First Look: February 11

Using scanner panel data from a single California location of a major grocery chain, and completely controlling for consumer heterogeneity, we demonstrate that bringing your own bags simultaneously increases your purchases of... View Details
Keywords: Sean Silverthorne
  • Web

Topics - HBS Working Knowledge

Satisfaction (23) Customer Value and Value Chain (12) Customers (104) Customization and Personalization (3) Debt Securities (1) Decision Choices and Conditions (43) Decision Making (240) Decisions (10) Demand and View Details
  • Web

Insights From Harvard Business School’s Peek Program - MBA

Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering... View Details
  • 13 Dec 2019
  • Blog Post

All Is Well in Texas: How Julia Cheek Founded Her At-Home Lab Testing Startup, EverlyWell

HBS founded companies including Gilt Group and Birchbox. Julia had gone to Vanderbilt, where she majored in Economics and Psychology. When she started at HBS, she thought she would pursue a traditional corporate path, perhaps in brand management or View Details
  • Web

Photography and Print Advertising - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

Field, ca. 1934. olvwork490066 Photography became established in print advertising in the late 1800s after perfection of the halftone process allowed photographs to be printed alongside text. Straightforward shots of consumer products... View Details
  • 10 Jun 2014
  • First Look

First Look: June 10

diverged from their American counterparts in using public relations strategies not only to contain fallout from criticism, but also as opportunities for changes in corporate culture aimed at promoting a positive bond with consumers based... View Details
Keywords: Sean Silverthorne