Publications

Teaching Note for (9-793-144). View Details

Keywords: Retail Industry; United States; Mexico

November 1997
Case

Microsoft Goes Online: MSN 1996

Explores Microsoft's decision to enter the online services industry in the light of its competition and the growing importance of the Internet. Significant issues include the cost and availability of content, telecomm/Internet access costs, competition with the World... View Details

Keywords: Cost Management; Growth and Development; Market Entry and Exit; Strategy; Competitive Advantage; Web; Information Technology Industry

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April 1994
Teaching Note

CF MotorFreight in 1992 TN

Teaching Note for (9-793-100). View Details

Keywords: Rank and Position; Competition; Labor Unions; Profit

May 1992 (Revised January 1993)
Teaching Note

Apple Computer--1992, Teaching Note

Teaching Note for (9-792-081). View Details

Keywords: Computer Industry

July 1993 (Revised May 1998)
Teaching Note

The Transformation of IBM; The Transformation of IBM, Supplement TN

Teaching Note for (9-391-073) and (9-792-105). View Details

Keywords: Computer Industry

February 1988 (Revised May 1998)
Teaching Note

Semiconductor Industry Association and the Trade Dispute with Japan, The, (A), (B), (C), and Supplements, TN

December 1984 (Revised February 1986)
Supplement

Kennedy and the Balance of Payments, Exercise Worksheet (Answers)

Supplements the case. View Details

February 1983 (Revised May 1985)
Case

China: Central Economic Planning

Keywords: Economy; Planning; Policy; China

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May 1982
Case

South Korea--1982

Keywords: South Korea

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January 2024
Teaching Note

Apple Inc. in 2023

Teaching Note for HBS Case No. 724-419. View Details

January 2022
Supplement

Apple Inc. in 2020 – Select Market Data

Supplement to HBS Case No. 720-454, "Apple Inc. in 2020." View Details

June 2018 (Revised January 2020)
Teaching Note

Apple Inc. in 2018

Teaching Note for HBS No. 718-439. View Details

Keywords: Strategy; Competitive Advantage; Telecommunications Industry; Computer Industry

June 2016 (Revised May 2017)
Case

Searching for a New CEO: TiVo 2016

In 2015, TiVo initiated a search for a new CEO. This case provides a profile of the CEO search and background on the company. View Details

Keywords: Technological Change; Succession Planning; Information Technology; Strategy; Strategic Planning; Management Succession; Forecasting and Prediction; Change; Entertainment and Recreation Industry; Media and Broadcasting Industry

Educators

March 2016 (Revised October 2017)
Case

Salesforce.com vs. Siebel (Abridged)

Explores the phenomenon of software becoming a service. Salesforce.com has catapulted into the lead for offering a customer relationship management (CRM) solution as a Web-based service. Siebel, the leader in CRM packaged software sales, has to devise a strategy to... View Details

Keywords: Customer Relationship Management; Competitive Strategy; Software

Educators