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Show Results For
- All HBS Web
(640)
- People (1)
- News (241)
- Research (324)
- Multimedia (12)
- Faculty Publications (190)
- 18 Jan 2018
- News
The Lessons of All-Day Breakfast
order from kiosks. We had delivery set up so they could experience what delivery was all about. We had our mobile app and our mobile order and pay. Our new value programs are hot off the grill beef. So they could really experience it all... View Details
- 13 Apr 2016
- Research & Ideas
Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)
who artfully morphed their founding stories to fit their current iteration, creating a narrative arc as the companies evolved, McDonald says. “The founding story that’s associated with a Facebook app becoming a regulated financial... View Details
- Web
Frequently Asked Questions | HBS Online
Google Sheets, or a different spreadsheet software? The spreadsheet exercises for this course were created in and designed to be completed in Microsoft Excel. Using a desktop app version of Microsoft Excel (e.g., Microsoft Office Home... View Details
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
In about four weeks, the bank had put in place VPN access for 9,000 people and provided a secure customer relationship app for sales and service people. This transition was not just technological; the bank also introduced many new HR... View Details
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
technological assistance to help accelerate third-party innovations. Apple, for example, launched the iPhone and the iPad with a few bundled applications that it developed in-house, including a web browser (Safari), Mail, Photos, Video, iTunes, Notes, Contacts, and... View Details
Keywords: by Martha Lagace
- Research Summary
Overview
Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details
- Research Summary
Overview
By: Iavor I. Bojinov
Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: Big Messages, Small Screens, Many Choices
comScore. Apps suck up the majority of that time. In fact, app usage alone comprises 52 percent of total digital media engagement, according to comScore. So how do companies profit from the fact that mobile... View Details
- 20 Apr 2021
- News
Get Ready for the Relationship Renaissance
Photo courtesy of Hinge Photo courtesy of Hinge With vaccines more readily available and the world inching toward recovery, Justin McLeod (MBA 2011), founder and CEO of the dating app Hinge, predicts singles will be getting serious about... View Details
- 11 Apr 2020
- News
Reading Together, Apart
When Max Tuchman (MBA 2012) and her cofounder launched the storybook app Caribu in 2017, they knew their product would be a hit with parents who want to be able to read with their children each night, even when traveling—and with... View Details
- 09 Dec 2015
- Research Event
When Hosts Attack: The Competitive Threat of Online Platforms
In the online marketplace, oodles of retailers and developers rely on “platforms” such as Amazon.com, the Apple App Store, Facebook, and Twitter to get their products and services into the hands of users. Retailers, for example, sell... View Details
- 01 Sep 2018
- News
Case Study: A Good Fit
gym, for example—and sustaining it over time, says Sean Eldridge (MBA 2009). He and his cofounders at Gain Life, an early-stage startup based at the Harvard Launch Lab, have an app for that. By combining behavioral science and marketing... View Details
Keywords: Jen McFarland Flint
- 01 Jun 2017
- News
Life in Lockdown
preregister patients? Or maybe something fashion-related? How long does it take people to get dressed in the morning? Is choosing what to wear stressful? Is an interactive app the answer? That fashion app... View Details
- 01 Mar 2011
- News
Child’s Play
Tak: Apps for childhood development. The Over in the Meadow Animated Storybook is an interactive, animated, and educational product, the first to be rolled out by a start-up called iMomConnect. It’s designed to help busy parents teach... View Details
- 24 Apr 2014
- News
Creating a mathematical method to understand consumer behavior in a digital world
homophily—the “birds-of-a-feather” tendencies of like-minded people? Only by understanding the relative impacts of these factors can companies develop effective marketing strategies. Studying the adoption of a mobile app in Japan, Gupta... View Details
- 01 Dec 2017
- News
The First Five Years: Emmanuel Straschnov (MBA 2012)
tools are usually just a way to get something online quickly, provided it fits one of the use cases that the tool covers). But Bubble is very open-ended. It requires some learning, but it lets people build exactly what they want, as they can control their website or... View Details
- Profile
Paris Wallace
monitors and tracks their monthly cycle and suggests the optimum time for baby-making. Its pregnancy app guides women to healthier pregnancies. In its two years of existence, this Boston-based health technology startup has helped more... View Details
- 20 May 2020
- News
Keeping Families Connected
content on their respective screens. Launched in 2016 as a story app for young children, Caribu has since expanded to offer a variety of activities for kids up to age 13. The platform was named one of TIME magazine’s best inventions of... View Details
- 28 Nov 2023
- Blog Post
Hiring at HBS: How Summer Interns Make an Impact at Duolingo
is a popular language learning app and website that now serves over 500 million learners worldwide. Learners can access 30+ languages through bite-sized engaging lessons on a gamified platform making learning fun and accessible. The... View Details
Keywords: Technology
- 01 Dec 2020
- News
A New Approach to Contact Tracing
Bluetooth in Android and Apple smartphones to determine proximity between people, and thus assess their potential exposure to the coronavirus. A random ID attached to a user’s phone number generates temporary, encrypted IDs. When users’ phones are within 30 feet of one... View Details