Value Capturing - Publications - Faculty & Research

04 Feb 2002
Research & Ideas

How a Juicy Brand Came Back to Life

lose $1.4 billion in value under Quaker's stewardship in just four years? How did Triarc restore most of that value in less than three years? What did Triarc do with such apparently effortless grace that... View Details

Keywords: by John Deighton; Food & Beverage

Web

Events - Business History

transcripts and video materials for teaching in different institutional contexts in Europe, India, Latin America, and the United States. Each session included time for discussion and debate, as the conference sought to lay the foundation for a community of scholars... View Details

09 Mar 2023
Blog Post

Where Will You Be in 30 Years: Behind the Scenes of the 5 Big Life Decisions Documentary

and losses that were told over time were quite powerful and captured both the themes Singer and Hackett expected and new learnings about personal and professional growth. The Lived Experience The most powerful demographic-based theme that... View Details

19 Apr 2004
Research & Ideas

Birth of the American Salesman

worked to convince homeowners of the value of the new machine over the traditional delivery of ice. After the demand for refrigerators was established, manufacturers concentrated on advertising, on differentiating their product from other... View Details

Keywords: by Laura Linard

11 Apr 2012
Research & Ideas

The High Risks of Short-Term Management

short horizon and the volatility of their stock, this does not apply to the association between short-termism and cost of capital. We interpret this as evidence that our short-termism measure captures a dimension of non-diversifiable risk... View Details

Keywords: by Sean Silverthorne; Financial Services

14 Dec 2010
First Look

First Look: Dec. 14

Carliss Y. Baldwin Abstract The existing theory of modularity explains how modular designs create value. We extend this theory to address value appropriation. A product or process design that is modular with respect to intellectual... View Details

Keywords: Sean Silverthorne

Web

Demonstration Policy | About

respect. All members of the HBS community, in joining it, agree to integrate the values of: Respect for the rights, differences, and dignity of others, Honesty and integrity in dealing with all members of the community, and Accountability... View Details

Web

Winners & Runners-Up | New Venture Competition

healthier alternative candy bar snack. Business Track, 2025 Argus Systems Lisa Yan (MBA 2025) Drew Borinstein (MBA 2025) Business Track Winner Accelerating AI model development for physical AI. HydroHaul Eli Litchman (MBA 2025) Fenil Desai Business Track Runner-Up... View Details

01 Sep 2023
News

Research Brief: Making Way for Moonshots

Josh Krieger (Courtesy subject) Josh Krieger (Courtesy subject) Many innovations in modern medicine have come about due to cutting-edge drugs—advances that required both a scientific leap and a willingness to take risks. And while most pharmaceutical companies would... View Details

Keywords: Jen McFarland Flint

07 Apr 2009
First Look

First Look: April 7, 2009

would have otherwise been undertaken at home. These two tempting claims are found to have limited, if any, systematic support. Instead, modern welfare norms that capture the nature of multinational firm activity recommend a move toward... View Details

Keywords: Martha Lagace

30 Nov 2018
Blog Post

8 Reasons the Section Experience is the Best Part About HBS

and out of case method learning. #2: Flag Ceremony Every November, each section hosts a Flag Ceremony. We hang flags against the back wall, each representing a country where a student calls home. While we have culture nights as a section throughout the year, this... View Details

10 May 2010
Research & Ideas

What Top Scholars Say About Leadership

judge [them] and these judgments are likely to vary widely and depend on the stakeholders' independent values and goals." [ ] It is with some frustration that we have not had much to say about how effective leaders of innovation do... View Details

Keywords: by Martha Lagace; Education

17 Jan 2011
Research & Ideas

Being the Boss

assumptions, and values as well. Authority cannot compel such change. Your Formal Authority Is Less Likely to Elicit People's Knowledge and Insight Every individual in an organization possesses knowledge, skills, and new ideas of... View Details

Keywords: by Carmen Nobel

05 Mar 2019
First Look

New Research and Ideas, March 5, 2019

expected to generate social value in addition to profit. As a result, they also increasingly face the distinct challenge of pursuing social and financial goals at the same time. Social enterprises have a great deal of experience dealing... View Details

Keywords: Dina Gerdeman

11 Mar 2019
Research & Ideas

Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?

there’s no one-size-fits-all strategy. Capturing a city’s unique spirit and complex tapestry requires a custom approach. That said, many of the branding rules that apply to soda, clothes, and cars, also apply to places: Understand the... View Details

Keywords: by Danielle Kost; Tourism

30 Nov 2022
Research & Ideas

Recruiters: Highlight Your Company’s Diversity, Not Just Perks and Pay

Employers are dangling all sorts of sparkling lures to capture hot job candidates in the battle for top talent: Generous compensation. Stock options. Lofty titles. But Harvard Business School research suggests that many companies fail to... View Details

Keywords: by Sean Silverthorne

11 Jul 2019
Sharpening Your Skills

Deconstructing 'Customer Experience'

evolved to the concept of the “customer experience,” essentially the ability to capture customer loyalty and promote evangelism by offering top-notch service and a delightful experience at every interaction, from browsing products on a... View Details

Keywords: by Sean Silverthorne; Retail; Service

11 Nov 2014
First Look

First Look: November 11

the only solutions are to either recouple activities or rebalance to create and capture value (i.e., revenues) from both activities separately. Here, digital technologies can be seen as an instrument that... View Details