Publications

Web

HBS - The year in Review

innovative new events like Alumni Dialogues and an Entrepreneurs Exchange. First HBS Fund Investors Society Challenge a Success More than 500 alumni from the 15 most recent MBA classes (2007–2021) participated in the first-ever HBS Fund... View Details

Web

Skydeck - Alumni

life-altering lessons from the labor force The Making of a Streaming Sensation Author and producer Jeff Norton (MBA 2003) on how his show Geek Girl became a Netflix hit—and what it tells us about success in the streaming era Basket Chase... View Details

Web

Topics - HBS Working Knowledge

(19) Annual Reports (2) Annuities (1) Arts (2) Asset Management (3) Asset Pricing (4) Assets (11) Attitudes (18) Auctions (4) Balanced Scorecard (11) Banks and Banking (30) Behavioral Finance (7) Behavior (75) Bids and Bidding (1) Bonds (7) Borrowing and Debt (14)... View Details

Web

Mid-US - Global

cofounded Uncle Nearest, a premium American whiskey brand created to honor the legacy of a formerly enslaved man, Nearest Green, who taught Jack Daniel the art of whiskey distillation. Since its launch, Uncle Nearest has become the... View Details

19 Apr 2010
Research & Ideas

The History of Beauty

strove to create a brand that symbolized style and elegance, he got his first order by smashing a bottle of his perfume on the floor of a prominent Parisian department store, in a successful gambit to get... View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics

21 Mar 2019
HBS Case

The Ferrari Way

Ferrari N.V. is one of the rare brands that unequivocally achieves it—making its iconic horse logo synonymous with luxury and excitement. Thomke, the William Barclay Harding Professor of Business Administration, thinks of a student he... View Details

Keywords: by Michael Blanding; Auto

Web

Human Behavior & Decision-Making - Faculty & Research

even successful people fail to notice the absence of critical and readily available information in their environment due to the human tendency to focus on a limited set of information. This work is still in its formative stages, and I... View Details

May 2011 (Revised March 2012)
Case

Nanda Home: Preparing for Life after Clocky

By: Elie Ofek and Jill Avery

Gauri Nanda, the inventor of Clocky, the alarm clock that rolls off the bed stand and forces its owner to find it, has to make critical decisions regarding the future of her nascent company. As sales of Clocky show signs of declining, she must decide whether to... View Details

Keywords: Brands and Branding; Management; Electronics Industry

Web

Business History - Faculty & Research

consumers based on new green brand identities. Spring 2014 Article Charting Dynamic Trajectories: Multinational Firms in India By: Prithwiraj Choudhury and Tarun Khanna In this article, we provide a synthesizing framework that we call the... View Details

Web

My One Case: MBA Class of 2023 Looks Back - MBA

Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year... View Details

19 Dec 2023
Research & Ideas

15 Podcast Episodes That Grabbed Listeners in 2023

how Apple's financial model contributes to its success and illustrates a critical lesson about risk management. Mike Wheeler on the Jazz of Negotiation Mike Wheeler, who retired as the MBA Class of 1952 Professor of Management Practice,... View Details

Keywords: by Danielle Kost

27 Jan 2020
Research & Ideas

Hard Work Isn't Enough: How to Find Your Edge

We’re told that the secret to success is hard work. But the truth is, hard work alone doesn’t always pay off. After all, career advancement isn’t always neatly tied to your skills, effort, or even the quality of your work. Some people... View Details

Keywords: by Dina Gerdeman

04 Apr 2023
Book

Two Centuries of Business Leaders Who Took a Stand on Social Issues

While shareholders still reign supreme at many companies, a widespread shift toward more responsible business practices is driving more leaders to take a stand on social and environmental issues today, says Harvard Business School Professor Geoffrey Jones. Jones... View Details

Keywords: by Lane Lambert; Consumer Products; Fashion; Retail; Green Technology

Profile

Thomaz Galvao

Thomaz joined Teach for Brazil (Ensina Brasil) where he was responsible for managing alumni and partnership strategies. Starting his startup now With a scholarship from the Lemann Foundation, Thomaz was able to pursue an MBA. He choose HBS, partly because “it... View Details

09 Feb 2023
Blog Post

The Sixth Year of Short Intensive Programs (SIPs) at HBS

HBS Professors Ayelet Israeli and Len Schlesinger joined forces with Matt Higgins and an extraordinary lineup of speakers, to focus on delivering real-world perspectives that enable and empower students to build, operate and scale View Details

January 2008
Case

Procter & Gamble Brazil (A): 2 1/2 Turnarounds

By: Rosabeth Moss Kanter and Matthew Bird

Juliana Azevedo Schahin, a local marketing director for Procter & Gamble in Sao Paulo, had worked closely with Tarek Fahahat, a regional executive based in Caracas, to solve the growth and profitability problems of P&G Brazil. They did so through the creation of... View Details

Keywords: Innovation and Management; Growth and Development Strategy; Brands and Branding; Demand and Consumers; Product Development; Organizational Change and Adaptation; Expansion; Consumer Products Industry; Caracas

March 2004 (Revised September 2005)
Case

Newell Rubbermaid: Strategy in Transition

By: Cynthia A. Montgomery, Rhonda Kaufman and Carole Winkler

Describes the transformation of a company's corporate-level strategy. Begins by laying out the strategy that brought the Newell Co. stunning success for nearly three decades. The highly integrated, internally consistent strategy was tailored for manufacturing and... View Details

Keywords: Change Management; Corporate Strategy; Transformation; Problems and Challenges; Acquisition; Product Development; Brands and Branding; Manufacturing Industry; Retail Industry; United States