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Show Results For
- All HBS Web
(18,699)
- People (21)
- News (3,284)
- Research (13,430)
- Events (48)
- Multimedia (237)
- Faculty Publications (11,811)
- Research Summary
Rooting Marketing Strategy in Human Universals
Localization strategies can be costly to implement while globalization strategies may fail to develop or create demand by stressing readily shared product features rather than shared needs. Thus the question: Is there, somewhere between the extremes of localization... View Details
- 09 Jan 2012
- Research & Ideas
Location, Location, Location: The Strategy of Place
When companies thrive in their home base, temptation can be great to expand to new locations, either across town or around the world. The problem: Many companies think of location strategy as a short-term checkers match rather than as a... View Details
Keywords: by Dina Gerdeman
- April 2005
- Background Note
Strategies of Unrelated Diversification
By: Bharat N. Anand and Samhita Patwardhan Jayanti
Conglomerates lie at the heart of debates in corporate strategy. They include, perhaps, the best known companies in history--Beatrice Corp., General Electric, ITT, Siemens, and ABB--and at various times over the last few decades have been both admired and vilified as a... View Details
Anand, Bharat N., and Samhita Patwardhan Jayanti. "Strategies of Unrelated Diversification." Harvard Business School Background Note 705-480, April 2005.
- Research Summary
Understanding Financial Communication Strategy
Greg Miller is investigating financial communication. Financial communication is the process through which managers explain the firm to the external stakeholders. While capital providers are the primary audience for this information, effective financial communication... View Details
- Article
Geography, Location, and Strategy
By: Juan Alcácer, Bruce Kogut, Catherine Thomas and Bernard Yeung
Alcácer, Juan, Bruce Kogut, Catherine Thomas, and Bernard Yeung. "Geography, Location, and Strategy." Special Issue on Geography, Location, and Strategy. Advances in Strategic Management 36 (2017): 1–6.
- January 2017 (Revised January 2019)
- Case
Ethiopia's Industrial Parks Strategy
By: John Macomber and Radhika Kak
Macomber, John, and Radhika Kak. "Ethiopia's Industrial Parks Strategy." Harvard Business School Case 217-053, January 2017. (Revised January 2019.)
- 2004
- Book
Global Strategy and Organization
By: Anil K. Gupta and Vijay Govindarajan
In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That's why students need a strategic framework that they can apply in a global setting. View Details
Gupta, Anil K., and Vijay Govindarajan. Global Strategy and Organization. Hoboken, NJ: John Wiley & Sons, 2004.
- March 2014
- Teaching Note
Strategy and the Strategist
- 2012
- Working Paper
Creating an R&D Strategy
By: Gary P. Pisano
Pisano, Gary P. "Creating an R&D Strategy." Harvard Business School Working Paper, No. 12-095, April 2012.
- February 2003 (Revised August 2005)
- Case
UCB: Growth Strategy (B)
By: F. Warren McFarlan and Brian DeLacey
Supplements the (A) case. View Details
McFarlan, F. Warren, and Brian DeLacey. "UCB: Growth Strategy (B)." Harvard Business School Case 303-107, February 2003. (Revised August 2005.)
- March 1982 (Revised December 1987)
- Background Note
Concept of Marketing Strategy
Corey, E. Raymond. "Concept of Marketing Strategy." Harvard Business School Background Note 582-123, March 1982. (Revised December 1987.)
- June 1999 (Revised June 2000)
- Case
Robert Mondavi: Competitive Strategy
By: Michael E. Porter and Gregory C Bond
Describes the competitive situation facing Robert Mondavi, the leading premium California winery. Mondavi has been an industry innovator and has recently taken steps to become more international. Mondavi has to cope with growing domestic competition as well as market... View Details
Keywords: Global Strategy; Technological Innovation; Business or Company Management; Growth and Development Strategy; Growth Management; Industry Structures; Strategy; Competitive Strategy; Competitive Advantage; Food and Beverage Industry; California; Australia; Chile
Porter, Michael E., and Gregory C Bond. "Robert Mondavi: Competitive Strategy." Harvard Business School Case 799-125, June 1999. (Revised June 2000.)
- December 2001 (Revised April 2003)
- Case
Financing PPL Corporation's Growth Strategy
By: Benjamin C. Esty and Carrie Ferman
PPL Corp., an electric utility in Pennsylvania, needs to finance $1 billion of peaking plants as part of its new growth strategy. In February 2001, Steve May, director of finance for PPL's Global Division, is responsible for recommending a finance plan. After... View Details
Keywords: Financial Management; Financial Instruments; Project Finance; Financial Strategy; Corporate Finance; Leasing
Esty, Benjamin C., and Carrie Ferman. "Financing PPL Corporation's Growth Strategy." Harvard Business School Case 202-045, December 2001. (Revised April 2003.)
- May 2003
- Background Note
Customer Management Strategy in Business Markets
By: Das Narayandas
Describes in detail customer management strategies in business markets, including selection decisions, design and management of customer relationship strategies, monitoring the health of customer relations, and linking the vendors' customer management effort to... View Details
Keywords: Customer Focus and Relationships; Customer Relationship Management; Decision Making; Networks; Customization and Personalization; Manufacturing Industry
Narayandas, Das. "Customer Management Strategy in Business Markets." Harvard Business School Background Note 503-060, May 2003.
- 2017
- Book
Geography, Location, and Strategy
By: Juan Alcácer, Bruce Kogut, Catherine Thomas and Bernard Yin Yeung
Changes in both technology and global political economy have vastly accelerated the pace of globalization in the last 40 years, eroding barriers that limited firms' geographic scope and unleashing a seemingly unlimited set of new threats, challenges, and opportunities... View Details
Alcácer, Juan, Bruce Kogut, Catherine Thomas and Bernard Yin Yeung, eds. Geography, Location, and Strategy. Vol. 36, Advances in Strategic Management. Emerald Publishing Limited, 2017.
- January 2009 (Revised May 2011)
- Case
China Mobile's Rural Communications Strategy
By: William C. Kirby, F. Warren McFarlan, G.A. Donovan and Tracy Manty
China Mobile was the world's leading mobile communications service provider with over 400 million customers. In some cities, its penetration rate was over 100%. With such huge successes, Chairman Wang Jianzhou was exploring ways to expand its customer base. Nearly... View Details
Keywords: Communication Technology; Mobile and Wireless Technology; Investment; Rural Scope; Strategy; Growth and Development Strategy; Corporate Social Responsibility and Impact; Business and Government Relations; Telecommunications Industry; China
Kirby, William C., F. Warren McFarlan, G.A. Donovan, and Tracy Manty. "China Mobile's Rural Communications Strategy." Harvard Business School Case 309-034, January 2009. (Revised May 2011.)
- April 2011
- Article
Strategies for Learning from Failure
By: Amy C. Edmondson
Many executives believe that all failure is bad (although it usually provides lessons)--and that learning from it is pretty straightforward. The author, a professor at Harvard Business School, thinks both beliefs are misguided. In organizational life, she says, some... View Details
Keywords: Learning; Knowledge Use and Leverage; Leadership; Business Processes; Organizational Culture; Failure; Opportunities
Edmondson, Amy C. "Strategies for Learning from Failure." Harvard Business Review 89, no. 4 (April 2011).
- May 1991 (Revised May 1992)
- Case
Georgia-Pacific Corp.: Corporate Strategy
By: Michael E. Porter and Garth Saloner
Porter, Michael E., and Garth Saloner. "Georgia-Pacific Corp.: Corporate Strategy." Harvard Business School Case 391-174, May 1991. (Revised May 1992.)
- October 2014 (Revised April 2023)
- Case
Gilead: Hepatitis C Access Strategy (A)
By: V. Kasturi Rangan, Vikram Rangan and David E. Bloom
Gilead had come up with an innovative drug for Hepatitis C, which affected 180 million people worldwide. The drug was priced at $1,000 a pill for the US market. Gilead had to decide how to price and market the pill in developing countries that bore the brunt of the... View Details
Keywords: Healthcare; Pharmaceuticals; Pricing; Access To Care; Emerging Markets; Health Care and Treatment; Price; Strategy; Ethics; Health Industry; Pharmaceutical Industry
Rangan, V. Kasturi, Vikram Rangan, and David E. Bloom. "Gilead: Hepatitis C Access Strategy (A)." Harvard Business School Case 515-025, October 2014. (Revised April 2023.)