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Show Results For
- All HBS Web
(665)
- People (5)
- News (102)
- Research (416)
- Events (2)
- Multimedia (1)
- Faculty Publications (138)
- 01 Feb 2000
- News
Short Takes
these relationships began to cross the line from traditional philanthropy to more strategic and mutually beneficial alliances, HBS professor James E. Austin, head of the School's Initiative on Social Enterprise (ISE), took note. "Here was... View Details
Keywords: Nancy O. Perry
- 16 Aug 2006
- Research & Ideas
Is MySpace.com Your Space?
Harvard Business School and an expert on interactive advertising, to give us a quick overview of the MySpace phenomenon. Deighton was the founding co-editor of the Journal of Interactive Marketing, which... View Details
- 07 Aug 2017
- Blog Post
A Summer Internship with the City of Boston
knowledgeable coach, ready to help users do whatever they need to get done. In fact, the City of Boston has spent the last 3+ years reinventing how it interacts with citizens online in exactly this way. The City Hall team I joined this... View Details
- Web
Online Entrepreneurial Marketing Course | HBS Online
entrepreneurial mindset and toolkit to grow your business. "This was an excellent course with concepts that were immediately applicable to my consulting business." Kerri Roche Owner and Strategic Planner, Sift View Details
- 20 Dec 2016
- First Look
December 20, 2016
their business strategy. Interactive control systems are the systems that top managers use to focus the organization on strategic uncertainties. Diagnostic control systems and View Details
Keywords: Carmen Nobel
- Web
Pricing Strategy: Monetizing and Growing the Business - Course Catalog
wrong logic when thinking about prices and pricing. In particular, they often fail to think strategically about the challenge. Rather, one witnesses collections of tactics held together by questionable assumptions and crude heuristics... View Details
- 01 Oct 2008
- Research & Ideas
How Much Time Should CEOs Devote to Customers?
product managers spent on average only three percent of their time in contact with end consumers. Terry Leahy, CEO of Tesco, the UK supermarket chain, spends two days a week in stores interacting with employees and customers. But how far... View Details
Keywords: by John Quelch
- 02 Oct 2007
- First Look
First Look: October 2, 2007
Working PapersDigital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers Authors:John A. Deighton and Leora Kornfeld Abstract The digital interactive transformation in marketing is not unfolding, as many... View Details
Keywords: Martha Lagace
- Web
Propose an Independent Project | MBA
analysis of its product lines, and presenting strategic recommendations Working with a nonprofit organization that focuses on expanding access to financial services for low-income families, in exploring and suggesting a strategy for View Details
- Web
A Manager's Guide to Leveraging Technology - Course Catalog
services are delivered, and how individuals interact with businesses and each other. The proliferation of embedded IT in everyday objects is silently transforming the world around us, enhancing customer experiences and product... View Details
- 17 Sep 2024
- Research & Ideas
Advice for the New CEO: Talk to Your Employees Early and Often
million emails and 80 million meeting invitations. Shortly after a new CEO takes over, uncertainty among employees dampens communication within a company. However, after about five months, internal chatter sharply intensifies as managers start rolling out the leader’s... View Details
Keywords: by Ami Albernaz
- Profile
Mike Watitwa
Why did you choose this path at this point in time? As I advanced in my professional life, I recognized some opportunities for growth and development. I realized that to be able to make a real impact, I needed to advance my leadership, communication, and View Details
- 28 Oct 2008
- First Look
First Look: October 28, 2008
Race and Seeming Racist? Evaluating Strategic Colorblindness in Social Interaction Authors:Evan P. Apfelbaum, Samuel R. Sommers, and Michael I. Norton Publication:Journal of Personality and Social Psychology... View Details
Keywords: Martha Lagace
- 08 May 2012
- First Look
First Look: May 8
since both types of acquirer (and the target) can access misvalued debt markets. However, moral hazard and insurance effect differences between types of buyers interact with potential debt misvaluation debt, leading to a dominance of... View Details
Keywords: Carmen Nobel
- Web
Online Creating Brand Value Course | HBS Online
Develop strategic frameworks and tools to launch or grow your brand in the consumer and retail industry. "This was an excellent course with concepts that were immediately applicable to my consulting business." Kerri Roche Owner and View Details
- 02 Jun 2014
- Research & Ideas
Excerpt: ‘A Social Strategy’
book excerpt What My Research Revealed, In Broad Strokes From A Social Strategy: How We Profit From Social Media By Mikolaj Jan Piskorski As I began my research, it quickly became clear that there are two major ways in which companies have tried to leverage social... View Details
- 07 Jul 2009
- First Look
First Look: July 7
Kleindorfer and Yoram Wind. Wharton School Publishing, forthcoming Abstract Managers often must make decisions that depend on decisions in other parts of the organization. These interactions create a network of interdependent choices and... View Details
Keywords: Martha Lagace
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
mandated language change at a Chilean subsidiary of a large U.S. multinational organization. The engineering-focused subsidiary aiming to facilitate cross-border interactions embedded language acquisition experts to transition all... View Details
Keywords: Dina Gerdeman
- 27 Mar 2007
- First Look
First Look: March 27, 2007
research and discuss his contributions to management and economics. We look at three distinct bodies of work. In the first, Clark (in conjunction with Robert Hayes and Steven Wheelwright) argued that the abandonment by U.S. managers of manufacturing as a View Details
Keywords: Martha Lagace
- Profile
Aaron Chadbourne
first day after high school graduation, I got my real estate license," Aaron says. The business was not only a way to earn summer income throughout college, but another way of learning. "Real estate is an industry where you can really see the View Details