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  • August 2021
  • Case

Yummy: Delivering Value to Venezuela

By: Ayelet Israeli, Jenyfeer Martinez Buitrago and Carla Larangeira
By June 2021, Yummy had become Venezuela’s first and largest food delivery app and last-mile logistics company. In Caracas, the nation’s capital, Yummy held a 55% market share, while operations in other cities had already started to take place, including in three of... View Details
Keywords: Internet and the Web; Health Pandemics; Business Startups; Growth and Development Strategy; Expansion
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  • February 2024
  • Case

Nuwa Capital: Investing During Uncertainty

By: Paul A. Gompers and Fares Khrais
Nuwa Capital (Nuwa) was a venture capital firm based in Dubai in the United Arab Emirates and Riyadh in Saudi Arabia. The business was founded in 2020 by Khaled Talhouni and his partners Sarah Abu Risheh, and Stephanie Nour Prince (they were later joined by Nitin Reen... View Details
Keywords: Corporate Entrepreneurship; Business Startups; Disruption; Entrepreneurship; Venture Capital; Investment; Growth and Development Strategy; Business Strategy; Decisions; Middle East; Saudi Arabia; United Arab Emirates; Dubai; Bahrain
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  • August 2022 (Revised February 2023)
  • Case

Braintrust: The Blockchain-Powered Talent Network

By: Christopher Stanton, Joseph B. Fuller and George Gonzalez
A San Francisco startup seeks to disrupt the freelancing industry through its user-owned talent network powered by the cryptocurrency, BTRST. View Details
Keywords: Freelancers; Blockchain; Cryptocurrency; Social and Collaborative Networks; Talent and Talent Management; Consulting Industry; Technology Industry; United States
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    Christina R. Wing

    Christina Wing is a Senior Lecturer in the Technology and Operations Management Unit at the Harvard Business School. Her research focuses primarily on topics surrounding families in business, and the course she created, titled Demystifying the Family... View Details

    • October 2021 (Revised January 2022)
    • Case

    Chia Network: Reimagining Programmable Money

    By: William A. Sahlman and George Gonzalez
    Chia Network developed a novel blockchain platform that was more eco-friendly, decentralized, and scalable than Bitcoin, Ethereum, and other blockchains. Now, company leadership must decide how to scale the startup and prioritize various partnerships, use cases, and... View Details
    Keywords: Blockchain; Entrepreneurship; Business Startups; Growth and Development Strategy; Technology Industry; Financial Services Industry; United States
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    • 02 Feb 2015
    • Research & Ideas

    Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t

    existing wifi networks to allow users to make calls on their mobile phones without purchasing extra minutes. “These startups are like fleas on the backs of dinosaurs too big to do much about it” "Decoupling separates two or more... View Details
    Keywords: by Michael Blanding
    • 15 Feb 2022
    • Blog Post

    Health is Wealth | The Path to Creating a Venture

    Center for Entrepreneurship. Rachel credits her connection with Austin as the biggest influence in her journey to becoming a Founder. Austin became a mentor, which she remains today, introducing her to “Good for Her,” a cohort of female founders, and connecting Rachel... View Details
    • September 2018 (Revised December 2019)
    • Case

    Zebra Medical Vision

    By: Shane Greenstein and Sarah Gulick
    An Israeli startup founded in 2014, Zebra Medical Vision developed algorithms that produced diagnoses from X-rays, mammograms, and CT-scans. The algorithms used deep learning and digitized radiology scans to create software that could assist doctors in making... View Details
    Keywords: Radiology; Machine Learning; X-ray; CT Scan; Medical Technology; Probability; FDA 510(k); Diagnosis; Business Startups; Health Care and Treatment; Information Technology; Applications and Software; Competitive Strategy; Product Development; Commercialization; Decision Choices and Conditions; Health Industry; Medical Devices and Supplies Industry; Technology Industry; Israel
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    • December 2021 (Revised January 2023)
    • Case

    Katerra (A)

    By: Lindsay N. Hyde, Thomas R. Eisenmann and Tom Quinn
    In April 2020, Katerra executives struggled with a series of decisions that would determine the fate of one of the best-funded construction startups in history. Katerra was founded in 2015 by technology-industry executive Michael Marks and commercial real estate... View Details
    Keywords: Business Startups; Insolvency and Bankruptcy; Entrepreneurship; Failure; Construction; Real Estate Industry; Technology Industry; United States
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    • June 2013
    • Supplement

    Studio Moderna - Sandi Cesko, CEO, Video Supplement

    By: Jim Sharpe
    This is the Video Supplement for Studio Moderna - A Venture in Eastern Europe (HBS Case #808110). View Details
    Keywords: Entrepreneurial Management; Entrepreneurial Marketing; Entrepreneurial Organizations; International Entrepreneurship; International Expansion; Consumer Marketing; Consumer Goods; Innovation; Leadership; Organizational Structure; Advertising; Internet; Marketing; General Management; Growth; Organizational Development; Television; Entrepreneurship; Geographic Location; Globalization; Cross-Cultural and Cross-Border Issues; Digital Marketing; Business Startups; Marketing Channels; Media; Consumer Products Industry; Distribution Industry; Retail Industry; Slovenia; Slovakia; Croatia; Macedonia; Bulgaria; Serbia and Montenegro; Poland; Hungary; Bosnia and Hercegovina; Czech Republic; Lithuania; Estonia; Albania; Romania; Central Asia
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    • 08 Nov 2021
    • Blog Post

    Building an Internship Program at Your Startup: An Interview with Facily’s Diego Dzodan (MBA 1999)

    In the summer of 2020, Eric Westphal (MBA 2021) was looking for an internship where he would have the opportunity to work closely with a startup founder. He considered Boston based startups originally and... View Details
    Keywords: Entrepreneurship; Consumer Products / Retail
    • January 2022 (Revised September 2023)
    • Case

    Simplifyy

    By: Paul A. Gompers and Alicia Dadlani
    Jake Lisby, co-founder and CEO of Simplifyy, a property technology startup in Kansas City, Missouri, was both exhausted and exhilarated by the flurry of activity surrounding the pivot of the business model in late 2021. Simplifyy, a venture-backed PropTech company, was... View Details
    Keywords: SaaS; SaaS Business Models; Business Model; Business Startups; Small Business; Geographic Location; Technological Innovation; Information Technology; Transformation; Problems and Challenges; Real Estate Industry; Information Technology Industry; United States; Missouri
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    • 15 Jun 2016
    • Research & Ideas

    These VC Partners May Make Your Firm Less Innovative

    much-needed cash but also expertise and advice. In a perfect world, everyone benefits. The VC firm takes an equity stake and makes money when the company succeeds, rewarding limited partners who have invested in the VC firm. But what happens when the interests of the... View Details
    Keywords: by Michael Blanding; Financial Services; Banking
    • September 2016 (Revised September 2017)
    • Case

    Collage.com: Scaling a Distributed Organization

    By: Christopher Stanton and Shikhar Ghosh
    Kevin Borders and Joe Golden, co-founders and co-CEOs of Collage.com, must decide how to grow their custom photo-products startup in the face of fierce competition. From 2011 through 2016, the business evolved from a hobby to a startup with $22 million in revenue and... View Details
    Keywords: Remote Work; Internet and the Web; Organizational Structure; Competitive Strategy; Employees; Business Startups; Growth and Development Strategy; Consumer Products Industry; Service Industry
    Related
    • September 2023
    • Case

    DocSend: A Path off the Plateau?

    By: Thomas R. Eisenmann and Jeffrey Huizinga
    Recounts how the leaders of DocSend, an early-stage startup that offered tools for sharing files online, searched for a viable business model and weighed tradeoffs in transitioning from a sales-led to a product-led "go-to-market" approach. View Details
    Keywords: Technology; Start-up; Growth; Business Model; Business Startups; Sales; Growth and Development Strategy; Technology Industry
    Related
    • Career Coach

    Jonathan Shepherd

    Jonathan is CPD's Corporate Relations Director overseeing principal investing: VC/PE, investment management and real estate. Since 2007, he has coached thousands of students & alumni and forged recruiting relationships with hundreds... View Details
    Keywords: Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management; Investment Management
    • April 2009
    • Case

    SAP AG: Orchestrating the Ecosystem

    By: Marco Iansiti and Karim R. Lakhani
    Business ecosystems require careful orchestration and strategic choices regarding make/buy/partner decisions and membership access. This case examines the strategic and technological issues related to managing SAP's thriving ecosystem of user communities, software... View Details
    Keywords: Decision Choices and Conditions; Organizational Structure; Partners and Partnerships; Business Strategy; Technology Industry
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    • February 2024
    • Case

    Horizon Quantum Computing

    By: Paul A. Gompers and Billy Chan
    In 2023, the Singapore-based startup company Horizon Quantum Computing was on the cusp of fast expansion and the founder faced the challenge to decide where to open the second office outside Singapore. To make a choice from the list of 10 countries, the founder had to... View Details
    Keywords: Business Plan; Entrepreneurship; Entrepreneurial Finance; Disruptive Innovation; Business Offices; Business Startups; Talent and Talent Management; Decision Choices and Conditions; Partners and Partnerships; Expansion; Information Technology Industry; Telecommunications Industry; Singapore; Asia
    Related
    • 03 Nov 2022
    • Op-Ed

    Feeling Separation Anxiety at Your Startup? 5 Tips to Soothe These Growing Pains

    You’re the founder of a growing startup and it seems like just yesterday that you were a team of five, sharing a co-working space with one table and five chairs. There was an open flow of communication in the room and unless someone’s... View Details
    Keywords: by Julia Austin
    • June 2018 (Revised July 2018)
    • Teaching Note

    Mark43

    By: Thomas Eisenmann, Mitchell Weiss and Matt Higgins
    Teaching Note for HBS No. 817-016. The founders of Mark43, an early-stage startup that provides software for law enforcement agencies, must decide whether to bid on a request for proposals (RFP) from the Los Angeles Police Department (LAPD). On the one hand, LAPD would... View Details
    Keywords: Sales; Customers; Entrepreneurship; Applications and Software; Business Startups; Growth and Development Strategy; Decision Making; Technology Industry; District of Columbia; Los Angeles
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