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- All HBS Web (526)
- Faculty Publications (324)
Show Results For
- All HBS Web (526)
- Faculty Publications (324)
- August 1975 (Revised June 1983)
- Case
Frank Mason (A)
By: John J. Gabarro
Raises the following issues: understanding another person from his/her point of view, understanding how two people can view the same situation differently, and understanding how an individual's behavior can have secondary consequences of which he/she may not be aware. View Details
Gabarro, John J. "Frank Mason (A)." Harvard Business School Case 476-019, August 1975. (Revised June 1983.)
- 2015
- Chapter
Consumer Neuroscience: Revealing Meaningful Relationships Between Brain and Consumer Behavior
By: Hilke Plassmann and Uma R. Karmarkar
The goal of this chapter is to give an overview of the nascent field of consumer neuroscience and discuss when and how it is useful to integrate the "black box" of the consumer's brain into consumer psychology. To reach this goal, we first briefly outline several... View Details
Plassmann, Hilke, and Uma R. Karmarkar. "Consumer Neuroscience: Revealing Meaningful Relationships Between Brain and Consumer Behavior." Chap. 6 in The Cambridge Handbook of Consumer Psychology, edited by Michael I. Norton, Derek D. Rucker, and Cait Lamberton, 152–179. New York: Cambridge University Press, 2015.
- 2005
- Book
The Broadband Explosion: Leading Thinkers on the Promise of a Truly Interactive World
By: Robert D. Austin and Stephen P. Bradley
Austin, Robert D. and Stephen P. Bradley, eds. The Broadband Explosion: Leading Thinkers on the Promise of a Truly Interactive World. Boston: Harvard Business School Press, 2005.
- 06 Jul 2009
- What Do You Think?
Are You Ready to Manage in an Irrational World?
a me-centric view of life, then what seems rational to me as an individual may appear irrational in the context of social norms." Michael Linz asked to what extent a response to the question relies on how we frame the problem? As Jim... View Details
Keywords: by Jim Heskett
- 2013
- Article
What Goes Up Must Come Down? Experimental Evidence on Intuitive Forecasting
By: John Beshears, James J. Choi, Andreas Fuster, David Laibson and Brigitte C. Madrian
Do laboratory subjects correctly perceive the dynamics of a mean-reverting time series? In our experiment, subjects receive historical data and make forecasts at different horizons. The time series process that we use features short-run momentum and long-run partial... View Details
Beshears, John, James J. Choi, Andreas Fuster, David Laibson, and Brigitte C. Madrian. "What Goes Up Must Come Down? Experimental Evidence on Intuitive Forecasting." American Economic Review: Papers and Proceedings 103, no. 3 (May 2013): 570–574.
- 2022
- Article
Open or Closed? Your Mind, Your Decision!
By: Gerald Zaltman
The marketing profession faces challenging times. The shelf life for decisions and the half-life of the knowledge used, are becoming shorter and shorter while the problems addressed are becoming messier. Fortunately, the emergence of what I call the “prosthetic age” is... View Details
Zaltman, Gerald. "Open or Closed? Your Mind, Your Decision!" Special Issue on Reflections of Eminent Marketing Scholars. Foundations and Trends® in Marketing 16, nos. 1-2 (2022): 300–307.
- 1999
- Article
Effects of Instructional Style on Problem-Solving Creativity
By: A. M. Ruscio and T. M. Amabile
This study sought to determine the impact of 2 differing instructional approaches on creative problem-solving performance. Eighty-two college students completed a novel structure-building task after receiving algorithmic instruction (providing a rote, step-by-step... View Details
Ruscio, A. M., and T. M. Amabile. "Effects of Instructional Style on Problem-Solving Creativity." Creativity Research Journal 12, no. 4 (1999): 251–266.
- Web
Data: The Ever-Expanding Frontier - Race, Gender & Equity
realize the different ways in which data can be easily manipulated.” Brandeis Marshall Read the Transcript We know our socialization and education impact how we curate and interpret information, so any View Details
- 01 Jun 2017
- News
@Soldiers Field
Understanding how the brain’s cognitive system relates to social and economic phenomena—including financial markets—was the focus of an April workshop on Belief Formation and Prediction, sponsored by the... View Details
- 2019
- Chapter
Daring to Understand and Change Thinking
By: G. Zaltman
Jagdish Sheth's many outstanding qualities and contributions to management and society in general share a common theme. He dares to think deeply and challenges his own and others' thoughts. The larger lesson he provides, and the focus of this essay, is the need for... View Details
Zaltman, G. "Daring to Understand and Change Thinking." Chap. 2 in Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth, edited by Atul Parvatiyar and Rajendra Sisodia. SAGE Publications India, 2019.
- June 2003
- Article
Thinking Real: Key to Financial Analysis in Deflationary Periods
By: David Hawkins
Hawkins, David. "Thinking Real: Key to Financial Analysis in Deflationary Periods." Accounting Bulletin, no. 119 (June 2003).
- 2011
- Chapter
Prospective Codes Fufilled: A Potential Neural Mechanism of Will
By: Thalia Wheatley and Christine E. Looser
One of my few shortcomings is that I can’t predict the future.
Lars Ulrich, Metallica.
Lars Ulrich was right and wrong. He was right in the way we most often think about the future—as a long stretch of time during which multiply... View Details
Lars Ulrich, Metallica.
Lars Ulrich was right and wrong. He was right in the way we most often think about the future—as a long stretch of time during which multiply... View Details
Keywords: Free Will; Neuroscience; Responsibility; Prospection; Forecasting and Prediction; Science; Cognition and Thinking
Wheatley, Thalia, and Christine E. Looser. "Prospective Codes Fufilled: A Potential Neural Mechanism of Will." Chap. 13 in Conscious Will and Responsibility: A Tribute to Benjamin Libet, edited by Walter Sinnott-Armstrong and Lynn Nadel, 146–158. New York: Oxford University Press, 2011.
- November 2004 (Revised April 2010)
- Module Note
Module II: Moral Reasoning Class Summaries
By: Sandra J. Sucher
Presents class summaries for the The Moral Leader course. View Details
Sucher, Sandra J. "Module II: Moral Reasoning Class Summaries." Harvard Business School Module Note 605-046, November 2004. (Revised April 2010.)
- 20 Apr 2020
- Book
Why COVID-19 Raises the Stakes for Healthy Buildings
Will you ever again step onto a crowded elevator without hesitation? Reach for a doorknob without concern (or gloves)? Easing social distancing restrictions might reopen businesses, but as long as memories of COVID-19 lockdowns are still... View Details
- June 2024
- Article
Stereotypes and Belief Updating
By: Katherine B. Coffman, Manuela Collis and Leena Kulkarni
We explore how feedback shapes, and perpetuates, gender gaps in self-assessments. Participants in our experiment take tests of their ability across different domains. We elicit their beliefs of their performance before and after feedback. We find that, even after the... View Details
Keywords: Beliefs; Stereotypes; Self-assessment; Performance Evaluation; Gender; Cognition and Thinking; Perception; Knowledge Sharing
Coffman, Katherine B., Manuela Collis, and Leena Kulkarni. "Stereotypes and Belief Updating." Journal of the European Economic Association 22, no. 3 (June 2024): 1011–1054.
- 27 Jul 2016
- News
Breaking the Cycle of Poverty
greater good that we should be part of. “Because of HBS, I was able to bring management skills into the nonprofit world. We bring social workers into schools where children are dealing with so many barriers, most of which have to do with... View Details
- 2006
- Book
Reflections from the Frontiers, Explorations for the Future: Gordon Research Conferences, 1931-2006
By: Arthur A. Daemmrich, Nancy Ryan Gray and Leah Shaper
Daemmrich, Arthur A., Nancy Ryan Gray, and Leah Shaper, eds. Reflections from the Frontiers, Explorations for the Future: Gordon Research Conferences, 1931-2006. Chemical Heritage Press, 2006.
- March 2001
- Case
FIRST: For Inspiration and Recognition of Science and Technology
Describes some strategic and financial issues confronting the founder and executive director of a not-for-profit organization dedicated to improving awareness of and interest in science and technology among elementary and high school students. The organization sponsors... View Details
Keywords: Middle School Education; Finance; Nonprofit Organizations; Cognition and Thinking; Strategy; Technology
Sahlman, William A. "FIRST: For Inspiration and Recognition of Science and Technology." Harvard Business School Case 801-380, March 2001.
- 2006
- Working Paper
Future Lock-In: Future Implementation Increases Selection of 'Should' Choices
By: Todd Rogers and Max H. Bazerman
People often experience tension over certain choices (e.g., they should reduce their gas consumption or increase their savings, but they do not want to). Some posit that this tension arises from the competing interests of a deliberative "should" self and... View Details
Keywords: Decision Choices and Conditions; Attitudes; Conflict and Resolution; Cognition and Thinking
Rogers, Todd, and Max H. Bazerman. "Future Lock-In: Future Implementation Increases Selection of 'Should' Choices." Harvard Business School Working Paper, No. 07-038, December 2006. (Revised May 2007, August 2007.)