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- All HBS Web
(3,610)
- People (17)
- News (830)
- Research (1,720)
- Events (7)
- Multimedia (94)
- Faculty Publications (866)
- March 2017 (Revised May 2019)
- Case
Marketing Transformation at Mastercard
By: Sunil Gupta, Srinivas K. Reddy and David Lane
Since 2013, Mastercard CMO M.V. Rajamannar (Raja) had transformed the firm's marketing by using unique experiences, digital technology, and social media to intensify linkages not only with cardholders, but also with Mastercard's direct bank and merchant stakeholders.... View Details
Keywords: Mastercard; Financial Services; Ingredient Brand; B2B2C; Experiential Marketing; Digital Marketing; ROI; Marketing; Customer Focus and Relationships; Business and Stakeholder Relations; Brands and Branding; Internet and the Web; Investment Return; Financial Services Industry
Gupta, Sunil, Srinivas K. Reddy, and David Lane. "Marketing Transformation at Mastercard." Harvard Business School Case 517-040, March 2017. (Revised May 2019.)
- 20 Mar 2020
- News
Coronavirus News and Industry Bailouts
- 07 Jul 2021
- Video
Industry Spotlight: Entrepreneurship
- 17 Dec 2020
- Research & Ideas
The 10 Most Popular Stories of 2020
Let’s face it: 2020 was a tough year, as COVID-19 surged across the world, killing more than 1.5 million people, shuttering companies, causing widespread job losses, and fundamentally altering the way people work and live. Given the virus’s huge impact on businesses... View Details
Keywords: by Dina Gerdeman
- 28 Oct 2012
- News
Act powerful, be powerful
- 17 Apr 2024
- Video
Career Journeys | Bryant Warmate
- 17 Apr 2024
- Video
Career Journeys | Katie Kochert
- 28 Nov 2023
- Blog Post
Hiring at HBS: How Summer Interns Make an Impact at Duolingo
At Duolingo, one of the main operating principles is “learners first.” To achieve that goal, Duolingo needs a product team who understands, empathizes with, and reflects their users, and this is exactly why they turn to Harvard Business... View Details
Keywords: Technology
- October 1994 (Revised March 1995)
- Case
Monitor Company: Personal Leadership on Diversity
Several members of a consulting firm work to develop ways to build and nurture a more diverse work environment while reflecting on personal experiences that help them to become leaders in issues of diversity. View Details
Gentile, Mary C., and Sarah Gant. "Monitor Company: Personal Leadership on Diversity." Harvard Business School Case 395-049, October 1994. (Revised March 1995.)
- Summer 2016
- Article
Motivated Bayesians: Feeling Moral While Acting Egoistically
By: Francesca Gino, Michael I. Norton and Roberto A. Weber
A growing body of research yields ample evidence that individuals’ behavior often reflects an apparent concern for moral considerations. Using a broad definition of morality—to include varied non-egoistic motivations such as fairness, honesty, and efficiency as... View Details
Gino, Francesca, Michael I. Norton, and Roberto A. Weber. "Motivated Bayesians: Feeling Moral While Acting Egoistically." Journal of Economic Perspectives 30, no. 3 (Summer 2016): 189–212.
- 14 Dec 2020
- Blog Post
Our Top 5 Blog Posts of 2020
In 2020, some of our most popular articles reflect the challenges faced throughout the business world and beyond, both before and during COVID-19. This year has tested our abilities to change and adapt, and to rally together to enact... View Details
Keywords: All Industries
- 05 Dec 2013
- HBS Seminar
Tsedal Neeley, Harvard Business School
- September 2008 (Revised July 2011)
- Case
Keeping Google 'Googley'
By: Boris Groysberg, David A. Thomas and Alison Berkley Wagonfeld
This case, set in 2008, examines how Google has worked to avoid potential negative byproducts of rapid growth such as bureaucracy, slow decision-making, lack of visibility, and organizational inconsistency. When the case protagonist, Kim Scott, started with Google in... View Details
Keywords: Entrepreneurship; Growth and Development Strategy; Organizational Culture; Internet; Information Technology Industry
Groysberg, Boris, David A. Thomas, and Alison Berkley Wagonfeld. "Keeping Google 'Googley'." Harvard Business School Case 409-039, September 2008. (Revised July 2011.)
- 25 Jul 2018
- Video
Tell me, what is it you plan to do with your one wild and precious life?
- 25 Jul 2018
- Video
Tell me, what is it you plan to do with your one wild and precious life?
- 12 Nov 2021
- Op-Ed
Can Our Parenting Struggles Make Us Better Leaders?
I’m not just a professor and business consultant; I’m also a parent to two kids. As I’ve often mused, the challenges leaders face at home and at work aren’t necessarily all that different. In particular, both contexts leave leaders struggling between their desire to... View Details
- 8 AM – 5 PM PDT, 31 Mar 2016
Career Reboot Camp in San Francisco
Led by Professor Tim Butler and facilitated by HBS career coaches, participants will work through exercises to reflect on their career interests, what's important to them in work and life, and create a plan to move forward towards a career with more satisfaction View Details
- 28 Aug 2020
- Video
A Virtual Welcome to the MBA Class of 2022
- Video
Neveen El Tahri
Neveen El Tahri, Chairperson of Delta Shield for Investment, reflects on her first job at Chase Manhattan Bank in Egypt and shares how she managed to secure a spot in the bank’s credit training program. View Details