Publications

02 Jan 2018
First Look

First Look at New Research and Ideas, January 3, 2018

on-demand programming. Priced at $39.99 per month, Hulu Live TV offered consumers a tremendous savings over traditional cable program packages and allowed subscribers to watch View Details

Keywords: Sean Silverthorne

December 1987
Case

John Hancock Financial Services: Sports Sponsorship

By: Stephen A. Greyser

Senior corporate communications executives of a major financial services firm are reviewing the company's sports sponsorship program and are considering expanding it. Hancock already is the corporate sponsor of the Boston Marathon and has the opportunity to sponsor the... View Details

Keywords: Communication Strategy; Brands and Branding; Marketing Strategy; Performance Evaluation

Web

Buy Now, Pay Later: Credit, Information, and the Courts

HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Credit View Details

July 1989
Case

NWA, Inc. - Northwest Airlines Revenue Management

Northwest Airlines is evaluating improvements to its revenue management system. This system executes a program of economic price discrimination under which the airline attempts to control the conditions on its discount fare offerings. Students must evaluate the effect... View Details

Keywords: Asset Management; Air Transportation; Management Systems; Corporate Finance; Air Transportation Industry; United States

23 Jan 2018
First Look

First Look at New Research and Ideas, January 23, 2018

Journal of Econometrics Scenario Generation for Long Run Interest Rate Risk Assessment By: Engle, Robert F., Guillaume Roussellet, and Emil N. Siriwardane Abstract—We propose a statistical model of the term... View Details

Keywords: Sean Silverthorne

27 Feb 2018
First Look

First Look at New Research and Ideas, February 27, 2018

Benchmarks: Do Boards Follow the Informativeness Principle? By: Ma, Paul, Jee Eun Shin, and Charles C.Y. Wang Abstract—Relative total shareholder return (rTSR) is increasingly used to incentivize and View Details

Keywords: Sean Silverthorne

Web

Institutions, Macroeconomics, and the Global Economy - Course Catalog

framework can be used to evaluate how globalization is likely to change the performance of specific markets and thus assess the associated risks View Details

Web

Power and Influence for Positive Impact - Course Catalog

tactical approaches, and assessment tools to help you develop your own influence style and understand political dynamics as they unfold around you. By focusing on specific... View Details

Web

Leadership Execution and Action Planning (LEAP) - Course Catalog

results. An additional underlying theme of the course is on personal failure , highlighting the major missteps and early career challenges that leaders fall into. The course asks students to evaluate their... View Details

01 Dec 1997
News

Growing Together

of Children's Television Workshop in New York, which produces educational TV programs for children such as Sesame Street, is finding that using business strategy has been critical to the success of his nonprofit organization. "In an... View Details

Keywords: Marguerite Rigoglioso and Nancy O. Perry

03 Oct 2017
First Look

First Look at Research and Ideas, October 3, 2017

Charles C.Y. Wang Abstract—Relative TSR (rTSR) is increasingly used by market participants to judge and incentivize managerial performance. We evaluate the efficacy, reasons, View Details

Keywords: by Sean Silverthorne

05 Dec 2017
First Look

First Look at New Research and Ideas, December 5, 2017

that addresses part of that challenge—with a particular focus on predicting customer churn. However, several other equally important aspects of managing retention have not received similar level of attention, leaving many managerial problems not completely solved,... View Details

Keywords: Sean Silverthorne

14 Aug 2018
First Look

First Look at New Research and Ideas, August 14, 2018

Psychology Preferences for Experienced Versus Remembered Happiness By: Mogilner, Cassie, and Michael I. Norton Abstract—Consider two types of happiness: one experienced on a moment-to-moment basis, the other a reflective View Details

Keywords: by Sean Silverthorne

24 Oct 2017
First Look

First Look at New Research and Ideas, October 24, 2017

Dominique Senequier, have been asked to review and assess the governance model the firm uses for majority-owned companies in its portfolio. The case describes the governance model View Details

Keywords: Sean Silverthorne

Web

Business Analysis and Valuation Using Financial Statements - Course Catalog

through two main topics: Reporting strategy analysis: assessing a firm's value proposition and identifying its key value drivers and risks; View Details

18 Oct 2016
Op-Ed

Why Business Should Invest in Community Health

corporate attention than employee, consumer, and environmental health. In a survey of more than 80 companies attending the Building a Culture of Health conference at Harvard Business School in April 2016, a lower percentage of respondents... View Details

Keywords: by John Quelch, Howard Koh, and Pamela Yatsko; Health

November 2014 (Revised May 2017)
Teaching Note

Fresno's Social Impact Bond for Asthma

By: John A. Quelch

The case desccribes a social impact bond (SIB) to fund home-based remediation programs designed to reduce asthma attacks among Fresno residents (especially children) and thereby save on health care costs (ambulance callouts, emergency room visits etc.). The case... View Details

Keywords: Programs; Social Issues; Investment Return; Health Care and Treatment; Health Industry; California

June 1992 (Revised May 1996)
Case

Xerox Corp.: Leadership Through Quality (B)

Provides an evaluation of the "Leadership Through Quality" effort at Xerox. The assessment includes both negative and positive factors based on extensive interviews and surveys. Based on this assessment, a plan of action is determined and presented which was endorsed... View Details

Keywords: Organizational Change and Adaptation; Quality; Service Industry; Electronics Industry

November 2011 (Revised September 2012)
Case

Underwater Engineer at Intel Corporation

By: E. Scott Mayfield

Molly Miller, an Intel employee and shareholder, must decide whether to vote FOR or AGAINST Intel's proposed 2009 option exchange program. Given recent declines in Intel's stock price, more than 99% of Intel's outstanding employee stock options are "underwater," and... View Details

Keywords: Stock Options; Employee Stock Ownership Plan; Semiconductor Industry