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Show Results For
- All HBS Web
(2,077)
- News (394)
- Research (1,352)
- Events (13)
- Multimedia (25)
- Faculty Publications (659)
- 2017
- Blitz Discussions
The Structured World and the Self
- 18 May 2015
- News
How Companies Are Getting Collaboration Wrong
- October 1989
- Background Note
Managing Major Accounts
By: Frank V. Cespedes
Written as an introduction to a module in the second-year MBA course, Marketing Implementation. Discusses issues encountered in the selling and management of major accounts. The topics covered include: 1) reasons for the increasing importance of major account... View Details
Keywords: Accounting Audits; Marketing; Marketing Strategy; Consumer Behavior; Market Participation; Relationships; Salesforce Management
Cespedes, Frank V. "Managing Major Accounts." Harvard Business School Background Note 590-046, October 1989.
- 01 Aug 2023
- What Do You Think?
As Leaders, Why Do We Continue to Reward A, While Hoping for B?
titled “On the Folly of Rewarding A, While Hoping for B.” The paper cites examples in many walks of life in which we reward behaviors that we hope to discourage. “The complaint about lack of interest in good teaching continues among... View Details
Keywords: by James Heskett
Yoonjae Shin
Yoonjae Shin is a PhD student in the Organizational Behavior Unit at the Harvard Business School. His primary interests are labor market, corporate governance, and social inequality. Prior to beginning his PhD, Yoonjae worked in the project team at Seoul National... View Details
- 22 Feb 2021
- Book
Reaching Today's Omnichannel Customer Takes a New Sales Strategy
the market to adapt to your company; it’s your responsibility to adapt to the market. Senz: What lessons should sales managers learn from changes in buying behavior during the pandemic? Cespedes: First,... View Details
Keywords: by Kristen Senz
- 15 Mar 2016
- News
Why Is It So Hard to Change How We Manage Ourselves?
- May 1993 (Revised May 1994)
- Case
Managing for Integrity: Three Vignettes
By: Lynn S. Paine
Three situations are described. A branch manager for a retail brokerage firm must decide whether to change the branch's cash management techniques to increase interest earnings. An auto mechanic must decide whether to oversell parts and repairs to meet sales and... View Details
Keywords: Growth Management; Ethics; Decision Making; Organizational Culture; Financial Management; Sales; Organizational Change and Adaptation
Paine, Lynn S. "Managing for Integrity: Three Vignettes." Harvard Business School Case 393-154, May 1993. (Revised May 1994.)
- 17 Oct 2024
- Video
Behind the Research: Lumumba Seegars
- September 2005
- Case
IBM Network Technology (A) (Abridged)
An unconventional manager within IBM leads the creation of a business unit with multibillion-dollar potential, winning over customers and nudging the organization to make the changes needed to achieve dramatic growth. Exemplifies how organizational design and... View Details
- 14 Feb 2013
- News
Heinz CEO Who Turned Food Maker Around Hints He Might Stay
- 05 Jun 2020
- News
Welcome to Burnout Nation, where stress makes everything not OK
- 11 Dec 2014
- News
An Interview with Ethan Bernstein
- 02 Sep 2021
- News
The Balance of Power Between Employees and Employers
- Article
Exploration and Exploitation within and across Organizations
By: Dovev Lavie, Uriel Stettner and Michael Tushman
Jim March's framework of exploration and exploitation has drawn substantial interest from scholars studying phenomena such as organizational learning, knowledge management, innovation, organizational design, and strategic alliances. This framework has become an... View Details
Keywords: Learning; Framework; Innovation and Invention; Knowledge Management; Organizational Design; Outcome or Result; Alliances; Behavior
Lavie, Dovev, Uriel Stettner, and Michael Tushman. "Exploration and Exploitation within and across Organizations." Academy of Management Annals 4 (2010): 109–155.
- 17 Sep 2001
- Research & Ideas
Is There Help for the Big Ticket Buyer?
important buying episodes. JCR has had a significant effect on the teaching and research directions of marketing departments and on the marketing strategies of major consumer product firms. My vision of consumer research is that it should... View Details
Keywords: by Max H. Bazerman
Ethan S. Bernstein
Ethan Bernstein (@ethanbernstein) is an associate professor in the Organizational Behavior unit at Harvard Business School. He has spent his career researching novel talent management practices and their effect on employee behavior, collaboration, and performance.... View Details