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- April 1990
- Case
Philip Morris Companies' ""Bill of Rights"" Sponsorship Program
By: Stephen A. Greyser and Norman Klein
Describes the new policy of the National Archives of inviting corporate cosponsorship of historic exhibits and commemorations. In November 1989, Philip Morris Companies (PM) became the first cosponsor of the bicentennial commemoration of the Bill of Rights, and used... View Details
Keywords: Policy; Brands and Branding; Decisions; Advertising; Marketing Strategy; Risk and Uncertainty; Financing and Loans; Reputation; Nonprofit Organizations
Greyser, Stephen A., and Norman Klein. Philip Morris Companies' ""Bill of Rights"" Sponsorship Program. Harvard Business School Case 590-108, April 1990.
- April 1990 (Revised November 1992)
- Case
Population Services International: The Social Marketing Project in Bangladesh (Abridged)
By: James E. Austin
Population Services International (PSI) was a not-for-profit agency founded to disseminate family planning information and to market birth control products, primarily in less developed countries seeking to curb their population explosions. In 1976, PSI concluded an... View Details
Keywords: Conferences; Developing Countries and Economies; Information Publishing; Growth and Development Strategy; Marketing Strategy; Social Marketing; Agreements and Arrangements; Product; Nonprofit Organizations; Pharmaceutical Industry; Bangladesh; Washington (state, US)
Austin, James E. "Population Services International: The Social Marketing Project in Bangladesh (Abridged)." Harvard Business School Case 590-061, April 1990. (Revised November 1992.)
- November 1989
- Case
Girl Scouts of the U.S.A. (C)
By: James L. Heskett
Heskett, James L. "Girl Scouts of the U.S.A. (C)." Harvard Business School Case 690-047, November 1989.
- November 1989
- Case
Girl Scouts of the U.S.A. (B)
By: James L. Heskett
Heskett, James L. "Girl Scouts of the U.S.A. (B)." Harvard Business School Case 690-046, November 1989.
- November 1989 (Revised June 1993)
- Case
Girl Scouts of the U.S.A. (A)
By: James L. Heskett
Heskett, James L. "Girl Scouts of the U.S.A. (A)." Harvard Business School Case 690-044, November 1989. (Revised June 1993.)
- August 1986 (Revised February 1991)
- Supplement
Population Services International: The Social Marketing Project in Bangladesh, Video
Population Services International, a not-for-profit agency founded to promote family planning information and to market birth control products, had an agreement with the government of Bangladesh to conduct a social marketing program using modern marketing techniques to... View Details
Keywords: Social Marketing; Health; Advertising; Marketing; Nonprofit Organizations; Government and Politics; Agreements and Arrangements; Health Industry; Bangladesh
Rangan, V. Kasturi. "Population Services International: The Social Marketing Project in Bangladesh, Video." Harvard Business School Video Supplement 887-506, August 1986. (Revised February 1991.)
- September 1985 (Revised July 2007)
- Case
Population Services International: The Social Marketing Project in Bangladesh
Population Services International (PSI) was a not-for-profit agency founded to disseminate family planning information and to market birth control products, primarily in less developed countries seeking to curb their population explosions. In 1976, PSI concluded an... View Details
Keywords: Developing Countries and Economies; Health; Marketing Strategy; Social Marketing; Business and Government Relations; Nonprofit Organizations; Bangladesh
Rangan, V. Kasturi. "Population Services International: The Social Marketing Project in Bangladesh." Harvard Business School Case 586-013, September 1985. (Revised July 2007.)
- June 1977 (Revised May 1997)
- Case
University of Trent
Focuses on two issues: 1) technical systems that can be employed in nonprofit organizations for control and motivational purposes. Systems discussed range from payroll monitoring systems to zero-base budgeting and 2) the managerial environment needed for serious... View Details
Keywords: Information Technology; Motivation and Incentives; Business or Company Management; Nonprofit Organizations; Governance Controls; Education Industry
Herzlinger, Regina E. "University of Trent." Harvard Business School Case 177-245, June 1977. (Revised May 1997.)
- July 1972 (Revised November 1980)
- Case
Richardson Center for the Blind
Shapiro, Benson P. "Richardson Center for the Blind." Harvard Business School Case 573-004, July 1972. (Revised November 1980.)
- Teaching Interest
Governing for Nonprofit Excellence
Nonprofit organizations require strong, innovative leadership. In this unique HBS Social Enterprise Initiative program, participants gain an in-depth look at four core nonprofit governance competencies: board leadership, strategic stewardship, performance measurement,... View Details
- Research Summary
Nonprofits and the Net
By: James E. Austin
This research examined the strategic use of the internet by existing nonprofit organizations and the creation of new internet based organizations that are operating in the social sector, particularly in the philanthropic segment. Resulting publications: 'The... View Details
- Teaching Interest
Social Innovation Field Projects
The class will serve as the central clearing house for all independent projects relating to enterprises that are creating social value, with projects ranging from nonprofits to purpose driven for-profit businesses. This course provides students an opportunity to use... View Details
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