Multinational Strategy - Publications - Faculty & Research

1986
Chapter

Competition Encountered by U.S. Companies That Manufacture Abroad

By: Robert B. Stobaugh

Keywords: Multinational Firms and Management; Competition; Trade; Manufacturing Industry; United States

September 1997 (Revised September 1997)
Case

Koc Holding: Arcelik White Goods

Management is considering its options for future international expansion. Koc is the dominant supplier of white goods (kitchen appliances) in Turkey and has been increasing its export efforts. As lower import tariffs invite foreign competitors to enter Turkey, Koc must... View Details

Keywords: Expansion; Multinational Firms and Management; Emerging Markets; Consumer Products Industry; Distribution Industry; Turkey

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June 2019
Teaching Note

The National Hockey League

By: Robert F. Higgins and John Masko

Teaching Note for HBS No. 819-036. View Details

Keywords: Sports; Media; Multinational Firms and Management; Expansion; Strategy; Sports Industry; United States; Canada

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14 Oct 2009
First Look

First Look: October 14

assuring price transparency so advertisers know what they're buying. I explain the need for these rights by presenting specific practices causing particular concern. The Decline and Renewal of British Multinational Banking... View Details

Keywords: Martha Lagace

30 May 2017
First Look

First Look at New Research and Ideas, May 30

2017 Advances in Strategic Management Geography, Location, and Strategy By: Alcácer, Juan, Bruce Kogut, Catherine Thomas, and Bernard Yin Yeung, eds. Abstract—Changes in both technology and global political economy have vastly accelerated... View Details

Keywords: Sean Silverthorne

11 Jul 2005
Research & Ideas

The New International Style of Management

certain qualities and practices not observed in firms that fall short. Multinational firms have understood for some time that certain activities, such as marketing, must remain local in concept and execution to be successful. At the same... View Details

Keywords: by Garry Emmons

19 Mar 2007
Research & Ideas

Handicapping the Best Countries for Business

If you are an executive of a multinational looking for geographies in which to expand your markets, operations, and investments, is China more attractive than India? South Africa better than Mexico? Does Russia have more promise than the... View Details

Keywords: by Sean Silverthorne

23 Jul 2024
In Practice

The New Rules of Trade with China: Navigating Tariffs, Turmoil, and Opportunities

upending longstanding principles of free trade established when China joined the World Trade Organization in 2001. Today, multinational firms must adapt, both in terms of trade and doing business within China itself. In fact, some experts... View Details

Keywords: by Rachel Layne; Manufacturing; Retail; Fashion; Industrial Products; Consumer Products; Steel; Transportation; Telecommunications

10 Nov 2020
Sharpening Your Skills

Research News and Tips: Innovating Across Time Zones

zones As companies expand operations across the globe, they must grapple with time gaps during which employees cannot collaborate (i.e., lost productivity). To study this phenomenon, a research team studied communication patterns among 250 offices of a View Details

Keywords: by Sean Silverthorne

13 Apr 2010
First Look

First Look: April 13

Institute/Taubman Center Policy Brief, John F. Kennedy School of Government, Harvard University, 2010. An abstract is unavailable at this time. Working PapersThe Global Agglomeration of Multinational Firms Authors:Laura Alfaro and... View Details

Keywords: Martha Lagace

14 Sep 2010
First Look

First Look: September 14, 2010

improved management and decentralization; (2) larger firms, skill-intensive plants, and foreign multinationals appear better managed and are more decentralized; (3) firms that are both family owned and managed appear to have worse... View Details

Keywords: Sean Silverthorne

October 1996
Case

American China Enterprises

By: Ray A. Goldberg and Mollie H. Carter

Keywords: Multinational Firms and Management; Competition; Business and Government Relations

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September–October 2017
Article

GE's Global Growth Experiment: The Company Pushed Cross-Business Collaboration

By: Ranjay Gulati

Like many other companies, GE under Immelt had to figure out how to balance serving local needs with the economies of worldwide scale. Harvard Business School’s Ranjay Gulati looks at how it tackled the challenge. He identifies several important takeaways for other... View Details

Keywords: Growth and Development Strategy; Multinational Firms and Management

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01 May 2008
Research & Ideas

The Marketing Challenges of the China Olympics

But, in China, the Western multinationals will pursue a much more aggressive strategy. They will build goodwill for their brands by creating China-specific advertising and promotion programs that tap Chinese pride in hosting the Games.... View Details

Keywords: by John Quelch; Sports

September 1998 (Revised October 2001)
Case

SADAFCO

SADAFCO has long enjoyed a dominant position in the milk and ice cream markets in Saudi Arabia. In the mid-1990s, this dominance was under threat as Nestle, Unilever, and Mars all entered the ice cream market. The case outlines the Saudi Arabian ice cream wars. View Details

Keywords: Competition; Food; Multinational Firms and Management; Food and Beverage Industry; Saudi Arabia

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26 Jan 2010
First Look

First Look: Jan. 26

traffic are sufficiently improved relative to the offerings of the ad auctions when separate. When there is an insufficient improvement, such mergers can harm advertisers. Download the paper: http://www.hbs.edu/research/pdf/10-055.pdf Investing in Improvement: View Details

Keywords: Martha Lagace

21 Apr 2015
First Look

First Look: April 21

http://www.brookings.edu/~/media/Projects/BPEA/Fall-2014/Fall2014BPEA_Weinzierl.pdf?la=en Working Papers Selection and Market Reallocation: Productivity Gains from Multinational Production By: Alfaro, Laura, and Maggie X. Chen... View Details

Keywords: Carmen Nobel & Sean Silverthorne

20 Sep 2012
Research & Ideas

US Competitiveness at Risk

and from other institutions with the goal of creating strategies to reignite America's economic future in the global economy. Porter is the Lawrence University Professor, and Rivkin the Rauner professor of business administration and head... View Details

Keywords: Re: Michael E. Porter & Jan W. Rivkin

27 Jul 2015
Research & Ideas

The ‘Promotion’ That Makes You Feel Bad

the strategy shifted, and they happened to be on the favored side of that strategy” Harvard Business School Associate Professor Tsedal Neeley and her research colleagues call this "unearned status gain," which can cause problems for those... View Details

Keywords: by Roberta Holland

June 2013 (Revised March 2014)
Case

Inditex: 2000

By: John R. Wells and Galen Danskin

In 2000, Inditex was one of the largest specialty apparel retailers in the world, with $2.4 billion in sales from 1,080 stores across 33 countries. Zara, Inditex's main brand, produced popular designer items at a fraction of design-house prices and could push an item... View Details