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Show Results For
- All HBS Web
(1,376)
- People (2)
- News (460)
- Research (848)
- Events (1)
- Multimedia (5)
- Faculty Publications (180)
- 21 Mar 2004
- Research & Ideas
Loyalty: Don’t Give Away the Store
written by Lal with HBS colleague David Bell, was published in Quantitative Marketing and Economics last June. Lal discusses his findings with Manda Salls. Salls: Frequent shopper programs have become part of the shopper's landscape. What... View Details
- Article
Avoiding Overhead Aversion in Charity
By: Uri Gneezy, Elizabeth A. Keenan and Ayelet Gneezy
Donors tend to avoid charities that dedicate a high percentage of expenses to administrative and fundraising costs, limiting the ability of nonprofits to be effective. We propose a solution to this problem: Use donations from major philanthropists to cover overhead... View Details
Gneezy, Uri, Elizabeth A. Keenan, and Ayelet Gneezy. "Avoiding Overhead Aversion in Charity." Science 346, no. 6209 (October 31, 2014): 632–635.
- 09 May 2012
- Research & Ideas
Clayton Christensen’s “How Will You Measure Your Life?”
its stores. But, obviously, it didn't make money from movies sitting on the shelves; it was only when a customer rented a movie that Blockbuster made anything. It therefore needed to get the customer to watch the movie quickly, and then... View Details
- 08 Nov 2011
- First Look
First Look: Nov. 8
industry to measure to what extent waiting-time performance impacts different firms' market shares and price decisions. We report on a large-scale empirical industrial organization study in which the demand equations for fast-food... View Details
Keywords: Sean Silverthorne
- Web
Curriculum - Case Method Project
theories; majority rule vs. tyranny of the majority; dangers of small republics; “expanding the sphere”; the Constitutional Convention; origins of American federalism, Articles I-III of the U.S. Constitution In Detail: Debt and Paper View Details
- 30 Mar 2012
- HBS Seminar
Matthew W. Emmens, Executive Chairman,Vertex Pharmaceuticals
- 26 Apr 2024
- HBS Case
Deion Sanders' Prime Lessons for Leading a Team to Victory
caught the eye of major brands and led to marketing contracts. Ultimately, Sanders would go on to become one of the only athletes in the world to simultaneously play professional football and baseball, winning two Super Bowls in the NFL... View Details
- 19 Sep 2023
- HBS Case
How Will the Tech Titans Behind ChatGPT, Bard, and LLaMA Make Money?
The dizzying explosion of generative artificial intelligence platforms has been the big business story of the past year, but how they’ll make money and how smart companies can use them wisely are the questions that will dominate the next... View Details
- 04 May 2020
- Research & Ideas
Predictions, Prophets, and Restarting Your Business
media usage had declined among Americans less than 35 years old, and the only age group using Facebook more were people 55 or older, according to Edison Research.) As a marketing medium, online channels were cluttered and increasingly... View Details
Keywords: by Frank V. Cespedes
- 26 Jun 2023
- Research & Ideas
Want to Leave a Lasting Impression on Customers? Don't Forget the (Proverbial) Fireworks
marketers think of the customer experience like a play in three acts—pre-purchase, purchase, and post-purchase. However, research by De Freitas and fellow researchers looked more holistically at the customer journey and found that most... View Details
- 13 Jul 2009
- Research & Ideas
Diagnosing the Public Health Care Alternative
public health insurance market might work, imagine an automobile dealership run by the feds that sells cars made by Toyota and others, along with cars made by the government itself, manufactured with money... View Details
- 21 Apr 2014
- Research & Ideas
Bio-Piracy: When Western Firms Usurp Eastern Medicine
emerging market entities as imitators. (Cases of bio-piracy indicate the opposite.) From a practical perspective, they wanted to suss out factors that might thwart bio-piracy altogether. In a series of new papers, the researchers trace a... View Details
- 22 May 2019
- Research & Ideas
Forgiving Student Loan Debt Leads to Better Jobs, Stronger Consumers
cars, for instance. Source: “Second Change: Life Without Student Debt” by Marco Di Maggio, Ankit Kalda, and Vincent W. Yao. All of these results show that policy interventions in the student loan market should not be considered a zero-sum... View Details
Keywords: by Dina Gerdeman
- Web
Behavioral Finance & Financial Stability
Policy & Money Markets More Info The Private Costs of Highly Levered Banks By: Juliane Begenau & Erik Stafford JUN 2016 The choice of relatively high leverage as a means to reduce the overall cost of capital... View Details
- 20 Mar 2018
- First Look
First Look at New Research and Ideas, March 20, 2018
automated way, for instance by screening out weapons manufacturers stocks or overweighting LGBTQ friendly companies, while still closely tracking the overall stock market performance. In 2017, bolstered by $3.25 million in seed funding... View Details
Keywords: Sean Silverthorne
- 26 Feb 2008
- First Look
First Look: February 26, 2008
Working PapersAn Investigation of Earnings Management through Marketing Actions Authors:Craig J. Chapman and Thomas J. Steenburgh Abstract Combining new, hand-collected data with a widely studied dataset, we examine how firms use View Details
Keywords: Martha Lagace
- Web
Research Areas - Doctoral
Program for Research in Markets & Organizations Research Areas 3ms HBS faculty conduct research on a wide variety of topics. In the application you must indicate your top three choices of research areas, in order of preference, from the... View Details
- September 2020
- Case
Getaway
By: Ryan W. Buell and Amy Klopfenstein
Since its founding, Getaway’s service offering – tiny, modern cabins in the woods, located within a two-hour drive of major metropolitan areas – had been met with tremendous demand. Overworked and overconnected city dwellers reveled in the opportunity to take a break... View Details
Keywords: Entrepreneurship; Service Operations; Management; Demand and Consumers; Marketing; Strategy; Accommodations Industry
Buell, Ryan W., and Amy Klopfenstein. "Getaway." Harvard Business School Case 621-054, September 2020.
- September 2009 (Revised December 2009)
- Supplement
The Future of Iraq Project (B)
By: Noel Maurer and Sogomon Tarontsi
The first round of bidding on the rights to develop Iraq's oil field did not go as planned. All the bidding groups wanted to charge a fee per barrel that the Iraqi government considered too high. As a result, the Iraqi government conducted the auction a second time,... View Details
Keywords: Non-Renewable Energy; Foreign Direct Investment; Contracts; Auctions; Business and Government Relations; Energy Industry; Iraq
Maurer, Noel, and Sogomon Tarontsi. "The Future of Iraq Project (B)." Harvard Business School Supplement 710-016, September 2009. (Revised December 2009.)
- 10 Sep 2008
- Research & Ideas
Long-Tail Economics? Give Me Blockbusters!
you can make money in many creative industries by selling specialized products to niche markets identified via the Internet. For example, the new CEO of GlaxoSmithKline, the pharmaceuticals giant, likens the... View Details