Modeling - Publications - Faculty & Research

For too long, professional services firms (PSFs) have relied on the "producer-manager" model, which works well in uncomplicated business environments. However, today's managing directors must balance conflicting roles, more demanding clients, tougher competitors, and... View Details

Keywords: Leadership; Management Practices and Processes; Service Operations; Performance Effectiveness; Strategy

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2003
Working Paper

Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows

By: Ramon Casadesus-Masanell and Pankaj Ghemawat

This paper analyzes a dynamic mixed duopoly in which a profit-maximizing competitor interacts with a competitor that prices at zero (or marginal cost), with the cumulation of output affecting their relative positions over time. The modeling effort is motivated by... View Details

Keywords: Business Model; Competition; Open Source Distribution; Balance and Stability; Applications and Software; Network Effects; Duopoly and Oligopoly

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09 Nov 2007
Working Paper Summaries

Recognizing the New: A Multi-Agent Model of Analogy in Strategic Decision-Making

Keywords: by Giovanni M. Gavetti & Massimo Warglien

February 2025
Article

Estimating Models of Supply and Demand: Instruments and Covariance Restrictions

By: Alexander MacKay and Nathan H. Miller

We consider the identification of empirical models of supply and demand with imperfect competition. We show that a restriction on the covariance between unobserved demand and cost shocks can resolve endogeneity and identify the price parameter. We demonstrate how to... View Details

Keywords: Demand Estimation; Identification; Endogeneity Bias; Covariance Restrictions; Ordinary Least Squares; Instrumental Variables; Price; Demand and Consumers; Competition

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2010
Other Unpublished Work

Modeling Passenger Travel and Delays in the National Air Transportation System

Many of the existing methods for evaluating an airline's on-time performance are based on flight-centric measures of delay. However, recent research has demonstrated that passenger delays depend on many factors in addition to flight delays. For instance,... View Details

Keywords: Mathematical Methods; Performance Evaluation; Air Transportation Industry; United States

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June 2023 (Revised September 2023)
Simulation

Managing the Customer Journey Marketing Simulation: Adobe's Data-Driven Operating Model (DDOM)

By: Sunil Gupta, Rajiv Lal and Celine Chammas

Adobe started monitoring Annual Recurring Revenue (ARR), one of its primary metrics, when it shifted from selling its software in a box to selling the software as a subscription-based cloud service. They wanted to know when, where, and how much to invest in marketing.... View Details

Keywords: Customer Acquisition; Customer Journey; Marketing Strategy; Marketing; Customer Focus and Relationships; Budgets and Budgeting

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October 1999
Case

Intel Labs (B): A New Business Model for Commercializing Research in Photolithography

Intel deployed a creative business model to commercialize its EUV technology in photolithography. This model assigned intellectual property and machine priority in an industry consortium. View Details

Keywords: Commercialization; Operations; Research and Development

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1980
Working Paper

Components of Manufacturing Inventories: A Structural Model of the Production Process

By: Alan J. Auerbach and Jerry R. Green

This paper presents a structural model of production and inventory accumulation based on the hypothesis of cost minimization. It differs from previous attempts in several respects. First, it integrates the analysis of input inventories with output inventories, treating... View Details

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2019
Flash Talks

The Means-Influence-Ability (MI, A) Model of Agency for Gender and Leadership

April 2024
Case

Cyrus: Turning a Traditional Business Model on Its Head (A)

By: James Heskett

The loss of the lease at their Michelin-starred Cyrus 1.0 in Sonoma County, California gives the partners an opportunity to shut down and rework a “broken” business model, one with labor intensive experiences six or seven nights a week, high burnout, high... View Details

Keywords: Business Model; Retention; Organizational Change and Adaptation; Leasing; Work-Life Balance; Strategic Planning; Loss; Profit; Working Conditions; California

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Pourquoi le business model des plateformes est-il si performant? [Why Is the Platform Business Model So Successful?]

A Capital Century: Notes on the Triumphant Model

Building a Flexible GGO Model for Different Regions

A Model for Integrating Sampling Objectives in Auditing

Genentech - Capacity Planning Teaching Note, Spreadsheet Model

A Dynamic Inventory Model with Stochastic Lead Times

A Revised Model of the Resource Allocation Process

A Revised Model of the Resource Allocation Process

A hybrid innovation model that stays the course

Why Many Women Social Entrepreneurs Avoid Commercial Models

When Professionals Have to Lead: A New Model for High Performance

Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows

Recognizing the New: A Multi-Agent Model of Analogy in Strategic Decision-Making

Estimating Models of Supply and Demand: Instruments and Covariance Restrictions

Modeling Passenger Travel and Delays in the National Air Transportation System

Managing the Customer Journey Marketing Simulation: Adobe's Data-Driven Operating Model (DDOM)

Intel Labs (B): A New Business Model for Commercializing Research in Photolithography

Components of Manufacturing Inventories: A Structural Model of the Production Process

The Means-Influence-Ability (MI, A) Model of Agency for Gender and Leadership

Cyrus: Turning a Traditional Business Model on Its Head (A)